【🎧每日 30 分钟英语播客】商务英语无处不在 BUSIN
共 2 集
剧集目录
| 集 | 标题 | 时长 |
|---|---|---|
| P1 | 【🎧每日 30 分钟英语播客】商务英语无处不在 BUSIN | 30:07 |
| P2 | 【🎧每日 30 分钟英语播客】商务英语无处不在 BUSIN | 30:07 |
P1 · 【🎧每日 30 分钟英语播客】商务英语无处不在 BUSINESS STARTS WITH ACTION! （双语） p01 双语 (P1)
字幕摘录
| 时间 | 英文 | 中文 |
|---|---|---|
| 0:00 | Hello, everyone! | 大家好! 大家好! 你们好! |
| 0:01 | Welcome to our podcast. | 欢迎来到我们的播客。 |
| 0:04 | My name is Anna, and I am so happy you are here | 我叫安娜,很高兴你来了 |
| 0:08 | with us today. | 与我们今天。 |
| 0:08 | This podcast is made for beginner English learners, and every episode is simple, | 这个播客是为初学者而制作 每集都很简单 |
| 0:15 | friendly, and very useful. | 友好的,非常有用。 |
| 0:18 | Today, we have a really exciting and practical topic. | 今天,我们有一个非常令人兴奋和现实的议题。 |
| 0:21 | We | 我们 |
| 0:22 | are going to talk about business. | 谈生意 |
| 0:24 | Business is one of the most important topics in the | 商业是其中最重要的议题之一 |
展开字幕全文（652 条）
| 序号 | 英文 | 中文 |
|---|---|---|
| 1 | Hello, everyone! | 大家好! 大家好! 你们好! |
| 2 | Welcome to our podcast. | 欢迎来到我们的播客。 |
| 3 | My name is Anna, and I am so happy you are here | 我叫安娜,很高兴你来了 |
| 4 | with us today. | 与我们今天。 |
| 5 | This podcast is made for beginner English learners, and every episode is simple, | 这个播客是为初学者而制作 每集都很简单 |
| 6 | friendly, and very useful. | 友好的,非常有用。 |
| 7 | Today, we have a really exciting and practical topic. | 今天,我们有一个非常令人兴奋和现实的议题。 |
| 8 | We | 我们 |
| 9 | are going to talk about business. | 谈生意 |
| 10 | Business is one of the most important topics in the | 商业是其中最重要的议题之一 |
| 11 | language. | 语言。 |
| 12 | Whether you want to work in an international company, start your own business, | 无论你想在一家国际公司工作 自己创业 |
| 13 | or just understand business conversations, this episode is for you. | 或者只是理解商业对话, 这集是为你。 |
| 14 | I am joined by my | 与我为伍 |
| 15 | wonderful co-host, Mark. | 伟大的联合主办人,马克。 |
| 16 | Mark, say hello and tell us, do you find business English exciting? | 马克,打个招呼,告诉我们, 你觉得商业英语令人兴奋吗? |
| 17 | Hello, hello. | 哈罗,哈罗。 |
| 18 | Thank you, Anna. | 谢谢你,安娜。 |
| 19 | Hi to all our fantastic listeners. | 嗨,我们所有伟大的听众。 |
| 20 | Do I find business English | 我找到商业英语 |
| 21 | Absolutely. | 当然 |
| 22 | It is one of my favorite topics. | 这是我最喜欢的主题之一。 |
| 23 | Business English is used everywhere in the | 商业英语在互联网上随处可见 |
| 24 | modern world. | 现代世界。 |
| 25 | In offices, in meetings, in emails, in shops, in international trade, | 在办公室、会议、电子邮件、商店、国际贸易 |
| 26 | and in everyday conversations about money, work, and success. | 每天都在谈论钱 工作和成功 |
| 27 | The great thing is that | 伟大的事情是 |
| 28 | business vocabulary is very practical and very useful even for beginners. | 商业词汇非常实用,甚至对初学者也非常有用. |
| 29 | Today, Anna and I are | 今天,我和Anna已经 |
| 30 | going to cover the most important business concepts and vocabulary for A1 and A2 learners. | 将涵盖A1和A2学习者最重要的商业概念和词汇. |
| 31 | We will talk about types of businesses, jobs, money, buying and selling, and so much more. | 我们将谈论企业的类型、工作、金钱、买卖等等。 |
| 32 | Let's start with the most basic question. | 先问最根本. |
| 33 | What is a business? | 什么是企业? |
| 34 | A business is an organization that | 企业是一个组织 |
| 35 | sells goods or services to make money. | 出售商品或服务以赚钱。 |
| 36 | Goods are physical things you can buy and touch, | 货物是物质的东西 你可以购买和触摸, |
| 37 | like food, clothes, phones, and furniture. | 比如食物、衣服、电话和家具 |
| 38 | Services are things people do for you, | 服务是人们为你做的事, |
| 39 | like cutting your hair, fixing your car, or teaching you English. | 比如剪头发 修车 或者教你英语 |
| 40 | A company is another | 一个公司是另一个 |
| 41 | {\fn黑体\fs20\shad2\2aH82\3aH20\4aH33\fscx95\3cH592001\be1}为了生意 | |
| 42 | A shop or store sells goods directly to customers. | 商店或商店直接向客户销售商品。 |
| 43 | A customer is a person who | 顾客就是 |
| 44 | buys something. | 买东西 |
| 45 | A client is similar to a customer but is usually used for professional services. | 客户端与客户端类似,但通常用于专业服务. |
| 46 | And a profit is the money a business earns after paying all its costs. | 利润是企业在支付所有费用后赚的钱。 |
| 47 | Of course, here are natural example sentences using today's key vocabulary. | 当然,这里有自然的例子句子使用今天的关键词汇. |
| 48 | She runs a small business selling handmade jewelry online. | 她在网上经营着一家卖手工珠宝的小企业. |
| 49 | The company has offices in | 公司在 |
| 50 | five different countries. | 五个不同的国家。 |
| 51 | We have many loyal customers who come back every week. | 我们有很多忠实的顾客 每周都会回来 |
| 52 | Our biggest | 我们最大的 |
| 53 | clients are large technology companies. | 客户是大型技术公司。 |
| 54 | The restaurant makes a profit of around $5,000 per | 餐厅每家五千元左右的利润 |
| 55 | month. | 一个月。 |
| 56 | This shop sells fresh vegetables and organic food. | 这家店出售新鲜蔬菜和有机食品. |
| 57 | He provides a delivery service | 他提供送货服务 |
| 58 | to local restaurants. | 去当地的餐馆 |
| 59 | The business started very small but grew quickly. | 生意开始很小,但发展很快。 |
| 60 | We offer free customer | 我们提供免费的顾客 |
| 61 | service to all our clients. | 服务我们所有的客户。 |
| 62 | Making a profit is the main goal of any business. | 赚钱是任何企业的主要目标。 |
| 63 | These sentences | 这些句子 |
| 64 | are all very natural and very useful in everyday business conversations. | 在日常商业对话中都是非常自然和非常有用的。 |
| 65 | Those example sentences | 这些例子句子 |
| 66 | are perfect for beginners. | 适合初学者 |
| 67 | Now let's talk about the different types of businesses because there | 现在我们来谈谈 不同类型的企业 因为那里 |
| 68 | are many different ways to organize and run a business. | 是很多不同的组织方式和经营企业。 |
| 69 | A small business usually has a small | 小企业通常有一个小 |
| 70 | number of employees and operates locally. | 雇员人数在当地运作。 |
| 71 | A large company or corporation has many employees and | 大型公司或公司有许多雇员, |
| 72 | often works in many countries. | 经常在许多国家工作。 |
| 73 | A sole trader or self-employed person runs their own business | 独家商人或自营职业者经营自己的企业 |
| 74 | alone. | 一个人 |
| 75 | They are their own boss. | 他们是他们自己的老板。 |
| 76 | A partnership is when two or more people run a business together. | 伙伴关系是指两人或两人以上共同经营企业. |
| 77 | A startup is a new young business often based on an innovative idea or new technology | 创业是一种新的年轻企业 往往基于创新的想法或新技术 |
| 78 | and an online business operates primarily on the internet. | 网上业务主要通过互联网进行。 |
| 79 | Great overview of business types. | 业务类型大全. |
| 80 | A few | 几个 |
| 81 | more important ones. | 更为重要的 |
| 82 | A franchise is a business where you pay a fee to use a well-known brand | 特许经营是用知名品牌付费的生意 |
| 83 | and business system. | 和企业系统。 |
| 84 | McDonald's and Subway are famous franchise examples. | 麦当劳和地铁是著名的特许经营例子. |
| 85 | A non-profit organization | 非营利组织 |
| 86 | works to help people or society rather than to make money. | 帮助人民或社会,而不是赚钱。 |
| 87 | A retail business sells products | 零售企业销售产品 |
| 88 | directly to customers. | 直接给客户。 |
| 89 | Supermarkets and clothing shops are retail businesses. | 超市和服装店是零售业. |
| 90 | A wholesale business | 批发业务 |
| 91 | sells large quantities of goods to other businesses not directly to customers. | 向其他企业出售大量商品,不直接向客户出售. |
| 92 | A family business is | 家族企业是 |
| 93 | owned and run by members of the same family and a multinational company operates in many countries | 由同一家庭成员拥有和经营,多国公司在许多国家经营 |
| 94 | around the world. | 环绕世界. |
| 95 | Large companies like Apple, Samsung, and Toyota are multinationals. | 苹果,三星,丰田等大型公司都是跨国公司. |
| 96 | Franchises, non-profits, retail, wholesale. | 特许,非营利,零售,批发. |
| 97 | Such useful types to know. | 这种有用的类型需要知道。 |
| 98 | Now let's talk about business | 现在谈谈生意 |
| 99 | vocabulary related to money because money is the heart of any business conversation. | 与金钱有关的词汇,因为金钱是任何商业对话的核心. |
| 100 | Revenue is the total amount of money a business earns from selling its goods or services before | 收入是企业以前出售其商品或服务所得的总金额。 |
| 101 | deducting any costs. | 扣除任何费用。 |
| 102 | Profit is what remains after paying all the costs. | 利润是支付所有费用后剩下的。 |
| 103 | Cost, or expense, | 费用或费用, |
| 104 | is the money a business spends. | 是企业花费的钱。 |
| 105 | A loss is when a business spends more money than it earns, | 亏本是企业花的钱比赚的钱多 |
| 106 | the opposite of profit. | 与利润相反 |
| 107 | A budget is a plan for how a business will earn and spend money. | 预算是企业如何赚取和花钱的计划。 |
| 108 | An investment is money you put into a business or project hoping to earn more money back later. | 投资是指你投入一个企业或项目,希望以后能赚到更多的钱. |
| 109 | More important business money vocabulary. | 更重要的商业货币词汇. |
| 110 | A wage is similar to a salary but is usually paid weekly | 工资与工资相似,但通常每周支付 |
| 111 | or per hour, often to manual or hourly workers. | 或每小时,常常是体力或小时工人。 |
| 112 | Income is all the money you receive from work, | 收入是工作所得的一切 |
| 113 | business, or investments. | 商业或投资。 |
| 114 | Debt is money you owe to someone else, a bank loan for example. | 债务是欠别人的钱 比如银行贷款 |
| 115 | A bank loan is money borrowed from a bank that must be repaid with interest. | 银行贷款是指向银行借款,必须用利息偿还的款项. |
| 116 | Interest is the | 利息是 |
| 117 | business earnings. | 商业收入。 |
| 118 | Cash flow is the movement of money in and out of a business. | 现金流是指资金进出企业的流动. |
| 119 | Good cash | 好钱 |
| 120 | flow means money is coming in regularly. | 流动意味着资金经常流入。 |
| 121 | In the black and in the red, such classic and | 在黑色和红色,如此经典和 |
| 122 | widely used business expressions. | 广泛使用的商务表达式. |
| 123 | Now let's talk about jobs and roles in business because | 现在让我们谈谈工作和在企业中的作用 因为 |
| 124 | every business has different people doing different things. | 每个企业都有不同的人做不同的事情。 |
| 125 | The CEO, chief executive officer, | 首席执行官 首席执行官 |
| 126 | is the top leader of a company who makes the most important decisions. | 是一家做出最重要决定的公司的最高领导人。 |
| 127 | The manager is someone who | 经理就是 |
| 128 | leads a team of employees. | 领导一个员工团队。 |
| 129 | An employee is a person who works for a company and receives a | 雇员是指为公司工作并领取 |
| 130 | salary. | 薪金。 |
| 131 | The HR department, human resources, manages the people in a company, hiring, training, | 人力资源部门,人力资源部门,管理公司人员,招聘,培训, |
| 132 | and employee well-being. | 和雇员的福利。 |
| 133 | The finance department manages the company's money. | 财务部门管理公司资金. |
| 134 | The marketing | 营销 |
| 135 | department promotes the company's products and services. | 部门宣传公司的产品和服务。 |
| 136 | More important business roles and | 更重要的商业作用和 |
| 137 | departments. | 部门。 |
| 138 | The IT department, information technology, manages computers, software, | 信息技术部门,信息技术,管理计算机,软件, |
| 139 | and technology systems. | 技术系统。 |
| 140 | The operations department manages the daily running of the business. | 业务部门管理日常业务. |
| 141 | Customer service representatives help customers with questions, problems, and complaints. | 客户服务代表帮助客户处理问题、问题和投诉。 |
| 142 | A receptionist is often the first person you meet at a company. | 接待员常常是你在公司遇到的第一个人。 |
| 143 | They welcome visitors and manage | 他们欢迎来访者并管理 |
| 144 | communications. | 通讯。 |
| 145 | An accountant manages financial records and ensures the company complies with | 会计师管理财务记录并确保公司遵守 |
| 146 | CAX规则. | |
| 147 | A consultant is an expert hired from outside the company to give specialist advice. | 一名顾问是从公司外部聘请的专家,提供专家咨询意见。 |
| 148 | An entrepreneur is someone who starts and runs their own business, often taking financial risks. | 企业家是指创业和经营自己的企业,经常承担金融风险的人. |
| 149 | Entrepreneur, consultant, intern. | 企业家,顾问,实习生. |
| 150 | Such important words in modern business. | 现代商业中如此重要的词语. |
| 151 | Now let's talk about | 现在让我们谈谈 |
| 152 | starting a business, because many people dream of starting their own business one day. | 因为很多人梦想有一天能开始自己的生意 |
| 153 | To start a | 开始一个 |
| 154 | business, the first thing you need is a business idea. | 商业,你首先需要的是一个商业想法。 |
| 155 | What product or service will you offer? | 你会提供什么产品或服务? |
| 156 | Then you need a business plan. | 那你需要一个商业计划 |
| 157 | A document that describes your idea, your target customers, | 一个描述你的想法的文件 你的客户目标 |
| 158 | your costs, your expected income, and your goals. | 你的成本,你的预期收入, 以及你的目标。 |
| 159 | You also need startup capital. | 您还需要启动资本 。 |
| 160 | Money to begin the | 钱开始 |
| 161 | business. | 业务。 |
| 162 | This can come from your own savings, a bank loan, or investors. | 这可以来自你自己的储蓄,银行贷款,或者投资者. |
| 163 | People who give you money | 给钱的人 |
| 164 | in exchange for a share of the business. | 以换取部分生意。 |
| 165 | Starting a business is exciting, but also challenging. | 创业令人兴奋,但也具有挑战性。 |
| 166 | Here are the most common difficulties. | 这是最常见的困难。 |
| 167 | First, finding enough startup capital. | 首先,找到足够的启动资本。 |
| 168 | Many new businesses fail simply because they run out of money before they become profitable. | 许多新企业之所以失败,仅仅是因为它们在盈利之前就用完了钱。 |
| 169 | Second, competition. | 第二,竞争。 |
| 170 | Your idea may already exist, so you need to understand why customers | 你的想法可能已经存在 所以你需要明白为什么顾客 |
| 171 | should choose you. | 应该选择你。 |
| 172 | Third, finding your first customers. | 第三,找到你的第一个客户。 |
| 173 | This is often the hardest step. | 这往往是最困难的一步。 |
| 174 | Fourth, managing time. | 第四,管理时间。 |
| 175 | Many business owners work very long hours, especially at the beginning. | 许多商业业主工作时间很长,特别是在开始时。 |
| 176 | Fifth, dealing with uncertainty. | 第五,处理不确定性。 |
| 177 | A business does not guarantee income like a regular job does. | 企业不象正常工作那样保证收入。 |
| 178 | Sixth, legal and administrative tasks. | 第六,法律和行政任务。 |
| 179 | Registering a business, | 注册企业, |
| 180 | paying taxes, and understanding regulations can be complex. | 交税和理解条例可能很复杂。 |
| 181 | Deeply rewarding and worth every difficulty. | 深厚的回报和价值 每一个困难。 |
| 182 | I love that positive attitude. | 我喜欢这种积极的态度。 |
| 183 | Now let's talk about | 现在让我们谈谈 |
| 184 | buying and selling, because this is the fundamental activity of every business. | 买卖,因为这是每个企业的基本活动。 |
| 185 | To sell means to give a product or service to someone in exchange for money. | 出售手段是向某人提供产品或服务以换取金钱. |
| 186 | To buy means to | 买东西就意味着 |
| 187 | give money in exchange for a product or service. | 以金钱换取产品或服务。 |
| 188 | A price is the amount of money you pay for | 价钱就是钱 |
| 189 | something. | 东西。 |
| 190 | A discount is a reduction in price. | 折扣是降低价格。 |
| 191 | For example, a 10% discount means you pay 10% | 例如,10%的折扣意味着你支付10% |
| 192 | less than the normal price. | 低于正常价格。 |
| 193 | A deal is an agreement between a buyer and a seller, | 交易是买方与卖方之间的协议, |
| 194 | often with favorable terms. | 经常有优惠的条件。 |
| 195 | To negotiate means to discuss the price or terms until both sides agree. | 在双方达成协议之前,通过谈判讨论价格或条件。 |
| 196 | More essential buying and selling vocabulary. | 更需要买卖词汇。 |
| 197 | An offer is a suggestion to buy or sell at a | 提议是在 |
| 198 | specific price. | 具体价格。 |
| 199 | I offer you $500 for this. | 我给你500美元 |
| 200 | A counter offer is when the other person suggests | 当对方建议 |
| 201 | a different price in response. | 一个不同的价格 作为回应。 |
| 202 | A contract is a written legal agreement between two parties. | 合同是双方达成的书面法律协议。 |
| 203 | A receipt is a written record proving you paid for something. | 收据是书面记录 证明你付出了什么。 |
| 204 | A refund is money returned to | 退钱就是退钱 |
| 205 | a customer when they return a product or when something goes wrong. | 当客户返回产品或出错时 |
| 206 | An invoice is a document | 发票是证件 |
| 207 | sent to a customer requesting payment for goods or services. | * 发给客户,要求支付货物或服务费。 |
| 208 | In stock means a product is available | 库存意味着产品可用 |
| 209 | to buy right now. | 买现在。 |
| 210 | Out of stock or sold out means the product is not available. | 库存不足或售出意味着产品无法提供。 |
| 211 | Supply and demand, | 供应和需求, |
| 212 | the foundation of all business economics. | 所有商业经济学的基础。 |
| 213 | Now let's talk about marketing, because even the best | 现在让我们谈谈营销, 因为即使是最好的 |
| 214 | product or service will not sell if nobody knows about it. | 如果没有人知道,产品或服务不会出售。 |
| 215 | Marketing means all the activities a | 营销是指所有活动a |
| 216 | to promote and sell its products or services. | 推广和销售其产品或服务。 |
| 217 | A brand is the name, design, and image that | 一个品牌就是名字、设计和形象 |
| 218 | represents a company, like the Nike tick or the Apple logo. | 代表公司,如耐克滴答或苹果标志. |
| 219 | Advertising means paying to show your | 广告意味着花钱展示你 |
| 220 | message to people through television, the internet, posters, and magazines. | 通过电视、互联网、海报和杂志向人们传达信息。 |
| 221 | Social media marketing | 社交媒体营销 |
| 222 | 指在Instagram,Facebook,YouTube等平台上宣传你的业务. | |
| 223 | A target market | 目标市场 |
| 224 | is the specific group of people you want to sell to. | 是你们想要卖给的特定群体。 |
| 225 | Marketing is absolutely essential. | 营销是绝对必要的。 |
| 226 | You can have | 你可以拥有 |
| 227 | the best product in the world, but if nobody knows about it, you cannot make any sales. | 世界上最好的产品, 但是如果没人知道, 你不能做任何销售。 |
| 228 | Let me explain the most important marketing concepts for beginners. | 让我解释一下初学者最重要的营销概念。 |
| 229 | The four P's of marketing | 四P的营销 |
| 230 | are classic business framework. | 是经典的商业框架。 |
| 231 | Product, what you sell, price, how much it costs, place, where and | 产品,你卖什么,价格,它的成本,地点,地点和地点 |
| 232 | how customers can buy it, and promotion, how you communicate and advertise it to your target market. | 顾客如何购买, 和促销, 如何沟通和广告到你的目标市场。 |
| 233 | Understanding these four elements helps any business communicate its value clearly. | 了解这四个要素有助于任何企业明确传达其价值。 |
| 234 | A unique selling point, or USP, is what makes your product or service different and better than | 一个独特的销售点,或USP, 是什么让你的产品或服务 不同和更好的比 |
| 235 | competitors. | 竞争对手。 |
| 236 | The four P's, product, price, place, promotion, such a clear and memorable framework. | 四个P',产品,价格,地点,推广,如此清晰和难忘的框架. |
| 237 | Now let's talk about business English phrases for meetings, because meetings are a very common part | 现在让我们谈谈商务英语的词 对于会议,因为会议是一个非常常见的部分 |
| 238 | of business life. | 商业生活。 |
| 239 | Some key meeting phrases in English. | 一些重要会议用语用英语写成. |
| 240 | To begin a meeting, let's get started. | 开个会,我们开始吧 |
| 241 | Shall we begin? | 我们开始吧? |
| 242 | Thank you all for coming. | 感谢大家的光临。 |
| 243 | To present an idea, I would like to suggest, | 为了提出一个想法,我想建议, |
| 244 | my proposal is, what if we tried to agree? | 我的建议是,如果我们试图同意呢? |
| 245 | That sounds like a great idea. | 听起来是个好主意 |
| 246 | I completely agree. | 我完全同意你的观点。 |
| 247 | Absolutely, let's do that. | 当然,让我们做到这一点。 |
| 248 | To disagree politely, I see your point, but I am not sure about that. | 礼貌地不同意,我理解你的观点,但我不确定这一点。 |
| 249 | Could we consider another option? | 我们可以考虑另一种选择吗? |
| 250 | To finish a meeting, let's wrap up. | 为了完成一个会议,让我们结束。 |
| 251 | To summarize, | 总而言之, |
| 252 | our next steps are more very useful business meeting phrases. | 我们接下来的步骤是更有用的商务会议短语。 |
| 253 | To ask for opinions, what do | 要征求意见,怎么办? |
| 254 | you think about this? | 你想这个? |
| 255 | Does everyone agree? | 大家都同意吗? |
| 256 | Any other ideas or suggestions? | 还有别的想法或建议吗? |
| 257 | To ask for clarification, | 为了要求澄清, |
| 258 | could you explain that in more detail? | 你能详细解释一下吗? |
| 259 | What do you mean exactly? | 你说的对,是什么意思? |
| 260 | Could you give an example? | 你能举个例子吗? |
| 261 | To delay a decision, let's think about it and come back to this. | 为了拖延决定,让我们考虑一下,然后再来考虑这个. |
| 262 | We need more information before | 我们需要更多的信息之前 |
| 263 | deciding. | 决定。 |
| 264 | To set actions, who will be responsible for this? | 要确定行动,谁对此负责? |
| 265 | By when do we need this completed? | 我们什么时候需要完成这个? |
| 266 | I will follow up on this by Friday. | 我将在星期五之前就此采取后续行动。 |
| 267 | And to be positive about progress, | 为了积极进步 |
| 268 | we are making great progress. | 我们正在取得巨大进展。 |
| 269 | Things are moving in the right direction. | 事情正在朝着正确的方向发展。 |
| 270 | We have achieved a lot | 我们取得了很多成就 |
| 271 | today. | 今时. |
| 272 | These phrases make you sound professional, organized. | 这些话让你听起来很专业 有条理 |
| 273 | We are making great progress. | 我们正在取得巨大进展。 |
| 274 | Such a | 这样 |
| 275 | positive and professional phrase. | 积极和专业的短语。 |
| 276 | Now, let's talk about business English for emails, because email | 现在,让我们谈谈商业英语 对于电子邮件,因为电子邮件 |
| 277 | is one of the most important communication tools in business. | 是商业中最重要的交流工具之一。 |
| 278 | Professional business emails have a | 专业商业电子邮件有 |
| 279 | formal, dear Mr. Smith or dear Ms. Johnson. | 正式的,亲爱的史密斯先生或亲爱的约翰逊女士。 |
| 280 | Less formal, hi Mark or hello Anna. | 不太正式,你好,马克或你好安娜。 |
| 281 | Then a clear | 然后一个清晰的 |
| 282 | opening line, I am writing to inquire about, I am following up on, thank you for your email. | 我写信询问,我正在跟进,谢谢你的电子邮件。 |
| 283 | Then the main message, clearly and concisely explained. | 然后,主要信息,清楚和简明地解释。 |
| 284 | Then a clear closing, please do not | 那么,一个明确的结束, 请不要 |
| 285 | hesitate to contact me if you have any questions, I look forward to hearing from you. | 如果你有任何问题,我不敢联系我, 我期待听到你的消息。 |
| 286 | And a | 还有 |
| 287 | sign off. | 签收。 |
| 288 | Kind regards, best regards. | 问候,最好的问候。 |
| 289 | Business email mistakes are very common, | 商业电子邮件错误很常见, |
| 290 | even among experienced professionals. | 甚至是经验丰富的专业人士 |
| 291 | Here are the most important ones to avoid. | 这是需要避免的最重要的东西。 |
| 292 | First, | 首先,我们... |
| 293 | being too informal, using casual language like hey or cheers in formal professional emails. | 在正式的专业电子邮件中, |
| 294 | Second, writing too much. | 第二,写太多. |
| 295 | Long, complicated emails are difficult to read. | 长而复杂的电子邮件很难读取. |
| 296 | Keep your message | 保持您的留言 |
| 297 | clear and brief. | 简单明了 |
| 298 | Third, unclear subject lines. | 第三,主题线不清. |
| 299 | Always write a clear, specific subject that | 总是写一个清晰,具体的主题 |
| 300 | summarizes your email. | 汇总您的电子邮件。 |
| 301 | For example, request for meeting, Friday 15th July. | 例如,要求举行会议,7月15日星期五。 |
| 302 | Fourth, forgetting | 第四,忘记 |
| 303 | attachments. | 附录。 |
| 304 | If you mention an attachment, make sure you actually attach it. | 如果您提到附件,请确保您实际附件。 |
| 305 | Fifth, poor grammar | 第五,语法差 |
| 306 | and spelling. | 和拼写。 |
| 307 | Always proofread before sending. | 发送前总是校对 。 |
| 308 | A well-written email creates a professional | 一个写得很好的电子邮件会建立一个专业的 |
| 309 | impression. | 感觉。 |
| 310 | So important and so true. | 如此重要而真实. |
| 311 | Now let's talk about the language of business | 现在我们来谈谈生意语言 |
| 312 | presentations, because giving a presentation in English is a key business skill. | 演示文稿,因为英语演示文稿是关键的商业技能. |
| 313 | Some useful | 一些有用的东西 |
| 314 | presentation phrases. | 演示文稿短语。 |
| 315 | To begin, good morning everyone. | 开始,大家早上好 |
| 316 | Today I am going to talk about, | 今天我要谈谈 |
| 317 | thank you for the opportunity to present today. | 感谢你今天给我这个机会。 |
| 318 | My presentation today has three main parts. | 我今天的发言有三个主要部分。 |
| 319 | To move between sections. | 为各节间移. |
| 320 | First, let's look at, moving on to my next point. | 首先,让我们看看, 转到我的下一个点。 |
| 321 | Now I would like to | 现在我想 |
| 322 | talk about, to show data or visuals. | 谈论,显示数据或视觉。 |
| 323 | As you can see on this slide, this graph shows the numbers | 如您在此幻灯片中看到的, 此图表显示数字 |
| 324 | clearly indicate. | 清楚说明。 |
| 325 | To conclude, in conclusion, to summarize the key points, thank you for your | 最后,为了总结要点,感谢大家: |
| 326 | attention. | 注意点 |
| 327 | Effective business presentations come down to a few key principles. | 有效的商业介绍涉及几个关键原则。 |
| 328 | First, | 首先,我们... |
| 329 | know your audience. | 知道你的观众。 |
| 330 | Adapt your language and content to who is listening. | 让你的语言和内容适应谁在听。 |
| 331 | Second, keep it simple. | 第二,保持简单。 |
| 332 | One key idea per slide, clear language, no unnecessary complexity. | 每个幻灯片有一个关键的想法,语言清晰,没有不必要的复杂. |
| 333 | Third, tell a story. | 第三,讲个故事。 |
| 334 | People remember stories much better than lists of facts. | 人们对故事的记忆比对事实清单要好得多. |
| 335 | Connect your data and information to a | 连接您的数据和信息到 a |
| 336 | compelling narrative. | 有说服力的叙事 |
| 337 | Fourth, practice out loud. | 第四,大声练习 |
| 338 | Reading your presentation quietly is very different | 静静地看你的演讲很不一样 |
| 339 | from saying it aloud confidently. | 不再自信地说出来。 |
| 340 | Practice multiple times. | 练习多次. |
| 341 | Fifth, manage your time. | 第五,控制你的时间。 |
| 342 | Respect your | 敬礼 |
| 343 | time by keeping to your allotted time slot. | 时间与分配的时段。 |
| 344 | Sixth, make eye contact. | 第六,进行眼睛接触. |
| 345 | Look at your audience, | 看看你们的观众 |
| 346 | not at your slides or notes. | 不是在幻灯片或笔记上。 |
| 347 | Tell a story. | 讲个故事 |
| 348 | Such great advice for any presentation. | 任何演讲都有如此伟大的建议 |
| 349 | Now let's talk | 现在让我们谈谈 |
| 350 | about some very common and important business idioms, because English business conversations | 关于一些非常常见和重要的商业规范, 因为英语商业对话 |
| 351 | are full of idiomatic expressions. | 充满了平庸的表情 |
| 352 | To hit the ground running means to start something new with | 撞到地面就意味着要开始新的 |
| 353 | great energy and enthusiasm, producing results immediately. | 充满活力和热情,立即产生成果。 |
| 354 | To think outside the box means to | 在盒子外思考意味着 |
| 355 | creatively and find original solutions. | 创造性地找到独创的解决办法。 |
| 356 | The bottom line is the most important result or | 底线是最重要的结果或 |
| 357 | consideration, often used to mean profit or the final financial result. | 通常是指利润或最终财务结果。 |
| 358 | To get the ball rolling | 让球滚滚 |
| 359 | means to start something or begin a process. | 表示开始某事或开始一个过程。 |
| 360 | To touch base means to make brief contact with | 触摸基地意味着与 |
| 361 | someone to check or update information. | 检查或更新信息。 |
| 362 | Let's touch base next week. | 我们下周去基地 |
| 363 | A win-win situation. | 双赢的局面. |
| 364 | More essential business idioms. | 更必要的商业规范。 |
| 365 | Back to square one means having to start again from the beginning | 回到原点意味着必须重新开始 |
| 366 | after something has gone wrong. | 在出错之后 |
| 367 | To burn the midnight oil means to work late into the night | 燃烧午夜的石油意味着深夜工作 |
| 368 | on an important project. | 在一个重要的项目。 |
| 369 | To cut corners means to do something quickly and cheaply by ignoring | 割角意味着 快速和便宜地做一些事情 通过忽略 |
| 370 | rules or quality standards, usually negative. | 规则或质量标准,通常为负数。 |
| 371 | To be on the same page means everyone agrees | 在同一页上意味着每个人都同意 |
| 372 | and has the same understanding. | 和同样的理解。 |
| 373 | To take something off the table means to remove it from consideration | 从桌子上拿些东西就意味着不考虑 |
| 374 | in a negotiation. | 在谈判中。 |
| 375 | To fast track something means to accelerate or speed up a process. | 快速跟踪意味着加速或加快进程。 |
| 376 | To call it a day means to stop working for the day. | 称之为一天意味着停止为一天工作. |
| 377 | Go the extra mile, one of my absolute favorite | 跑多一英里,我最喜欢的 |
| 378 | business expressions. | 商务表达. |
| 379 | Now let's talk about e-commerce because buying and selling online | 现在我们来谈谈电子商务 因为网上买卖 |
| 380 | has completely transformed modern business. | 彻底改变了现代商业。 |
| 381 | E-commerce means electronic commerce, doing | 电子商务是指电子商务, |
| 382 | business over the internet. | 互联网上的生意 |
| 383 | Online shopping has grown enormously in the last 20 years. | 网上购物在过去20年里有了巨大的发展. |
| 384 | Today many businesses operate entirely online with no physical shop. | 今天,许多企业完全在网上经营,没有商店。 |
| 385 | Key e-commerce vocabulary. | 关键电子商务词汇. |
| 386 | A website or web shop is where online businesses display and sell their products. | 网站或网络商店是网络企业展示和销售其产品的场所. |
| 387 | A shopping cart | 一个购物车 |
| 388 | is the virtual basket where you collect items you want to buy. | 是您想要购买的项目的虚拟篮子。 |
| 389 | Checkout is the process of paying | 离职是支付的过程 |
| 390 | for your selected items. | 用于选定项目。 |
| 391 | Delivery or shipping means sending purchased goods to the customer's | 交货或托运是指向客户发送所购货物 |
| 392 | e-commerce has completely revolutionized business in the most dramatic ways imaginable. | 电子商务以最能想象的方式彻底改变了商业。 |
| 393 | 20 years ago starting a business required expensive premises, a physical shop or office. | 20年前开业需要昂贵的场地、商店或办公室。 |
| 394 | Today anyone | 今天谁都行 |
| 395 | with internet access and a good idea can start an online business with very little money. | 有了互联网,一个好主意 可以启动一个网上业务 很少的钱。 |
| 396 | Platforms like Amazon, eBay, and Etsy allow individuals to sell products to customers | 亚马逊,eBay,Etsy等平台允许个人向客户销售产品. |
| 397 | around the world from their home. | 环游世界 从他们的家。 |
| 398 | Instagram 和 TikTok 等社交媒体平台 | |
| 399 | allowed businesses to reach millions of potential customers for free. | 允许企业免费接触数百万潜在客户。 |
| 400 | Digital marketing, advertising online, is often far cheaper and more targeted than traditional | 数字营销、在线广告往往比传统广告便宜得多,目标更明确。 |
| 401 | advertising. | 广告。 |
| 402 | And customers now expect fast delivery, easy returns, and excellent online | 顾客现在期待快递 轻松回报和优秀的在线 |
| 403 | customer service. | 客户服务。 |
| 404 | Global business accessible to everyone. | 人人都能参与全球业务。 |
| 405 | What a remarkable transformation. | 多么了不起的转变。 |
| 406 | Now let's talk about customer service because great customer service is one of the most | 现在让我们谈谈客户服务 因为伟大的客户服务是其中之一 |
| 407 | important factors in business success. | 企业成功的重要因素。 |
| 408 | Good customer service means making customers feel | 良好的客户服务意味着让客户感到 |
| 409 | valued, respected, and satisfied with their experience. | 珍惜、尊重和满意他们的经验。 |
| 410 | Key customer service phrases in | 关键客户服务短语 |
| 411 | English. | 英语。 |
| 412 | How can I help you today? | 今天有什么需要帮忙的吗? |
| 413 | I am sorry to hear that. | 很遗憾 |
| 414 | I completely understand your | 我完全理解你的话 |
| 415 | frustration. | 沮丧。 |
| 416 | Let me look into that for you right away. | 我马上帮你查查 |
| 417 | I apologize for the inconvenience. | 我为不便道歉 |
| 418 | I will make sure this is resolved as quickly as possible. | 我会确保尽快解决这个问题。 |
| 419 | Is there anything else I can help you | 还有什么我可以帮你的吗? |
| 420 | with? | 和谁? |
| 421 | And thank you for your patience. | 谢谢你的耐心 |
| 422 | Good customer service builds loyalty, | 良好的客户服务 建立忠诚, |
| 423 | generates positive reviews, and brings customers back. | 生成正面的评论,并带回客户。 |
| 424 | Excellent customer service comes down to | 很好的客户服务 |
| 425 | several key qualities. | 几个关键品质。 |
| 426 | Speed, customers do not want to wait long for help. | 速度,顾客不想等太久 |
| 427 | Empathy, | 怜悯, |
| 428 | genuinely understanding and caring about the customer's problem. | 真正理解和关心客户的问题。 |
| 429 | Competence, actually having | 能力,实际上 |
| 430 | the knowledge and ability to solve the problem. | 解决问题的知识和能力。 |
| 431 | Communication, clear, friendly, and professional | 交流、明确、友好和专业 |
| 432 | language at all times. | 语言在任何时候。 |
| 433 | Follow-up, checking back to ensure the problem was fully resolved. | 后续,回访确保问题得到全面解决. |
| 434 | And consistency, providing the same high level of service every time, not just occasionally. | 而一致性,每次都提供同样高水平的服务,而不仅仅是偶尔. |
| 435 | A very useful phrase in customer service is the customer is always right. | 在客户服务中一个非常有用的短语是客户总是对的. |
| 436 | This does not mean | 这并不意味着 |
| 437 | customers are literally always correct, but it means you should treat every customer with respect | 顾客总是对的,但是你应该尊重每个顾客 |
| 438 | and find a solution to their problem without. | 找到解决他们问题的办法 |
| 439 | The customer is always right. | 顾客总是对的 |
| 440 | Such a famous and | 这么出名 |
| 441 | important business saying. | 重要的生意说。 |
| 442 | Now let's do a quiz for our listeners. | 现在让我们做一个测试 我们的听众。 |
| 443 | I will give a definition, | 我会给出一个定义, |
| 444 | and Mark will tell us the correct business word or phrase. | 马克会告诉我们正确的商业词语或短语。 |
| 445 | Listeners, try to answer before Mark | 听者,请在马克之前回答 |
| 446 | speaks. | 说话 |
| 447 | Definition one, this is the money a business earns after paying all its costs. | 定义一,这是企业支付所有费用后赚的钱. |
| 448 | It is what remains when you subtract expenses from revenue. | 当你从收入中扣除开支时, 剩下的就是这个。 |
| 449 | Every business wants to make as | 所有生意都想成为 |
| 450 | much of this as possible. | 尽量多一点 |
| 451 | Think about it. | 考虑一下 |
| 452 | We talked about this word right at the beginning | 我们一开始讨论过这个词 |
| 453 | of today's episode. | 今天的节目。 |
| 454 | It starts with the letter P and is the opposite of a loss. | 它从字母P开始,与损失相反. |
| 455 | The answer is profit. | 答案是利润。 |
| 456 | Profit is the money that remains after a business pays all of its costs | 利润是企业支付所有费用后留下的钱 |
| 457 | and expenses. | 费用。 |
| 458 | For example, the bakery made a profit of $2,000 last month after paying for flour, | 比如面包店上个月在付面粉后赚了两千元 |
| 459 | rent, electricity, and staff wages. | 租金、电费、工资 |
| 460 | In business, we often talk about the profit margin, | 生意上 我们经常谈利润率 |
| 461 | the percentage of revenue that becomes profit. | 收入的利润百分比。 |
| 462 | A high profit margin means the business is very | 高利润率意味着企业非常 |
| 463 | efficient. | 高效。 |
| 464 | A low margin means most revenue goes to covering costs. | 低差意味着大部分收入用于支付费用。 |
| 465 | There is also the related phrase | 还有一个相关的短语 |
| 466 | nonprofit, an organization that does not aim to make money, but instead uses all its income to | 非盈利性组织,它的目的不是赚钱,而是将其所有收入用于 |
| 467 | support a cause or community. | 支持一个事业或社区。 |
| 468 | Excellent explanation. | 非常好的解释。 |
| 469 | Here is definition two. | 以下是定义二。 |
| 470 | This is a new young | 这是新来的年轻人 |
| 471 | business, usually based on an original or innovative idea. | 商业,通常基于一种原创或创新的想法. |
| 472 | These types of businesses often use technology | 这些类型的企业经常使用技术 |
| 473 | in the internet. | 在互联网上。 |
| 474 | They usually begin with just a few people and a lot of energy and ambition. | 它们通常从几个人开始,并有大量的精力和野心. |
| 475 | They can grow very quickly, but they can also fail very quickly. | 它们可以生长很快,但也可能很快失败. |
| 476 | Famous examples include | 著名的例子包括: |
| 477 | 像Facebook和Airbnb这样的公司 早年。 | |
| 478 | Listeners, do you know this word? | 听着,你知道这个词吗? |
| 479 | It starts with the letter S. We talked about it earlier in today's episode when we discussed types | 从字母S开始. 在今天早些时候我们讨论类型的时候,我们讨论过这个问题 |
| 480 | of businesses. | 企业。 |
| 481 | Mark, what is the word and can you tell our listeners a little more about this type | 马克,是什么词,你能告诉我们的听众 更多关于这种类型的 |
| 482 | of business? | 生意吗? |
| 483 | The answer is startup. | 答案是启动。 |
| 484 | A startup is a new business in the early stage of its development, | 创业是发展初期的一个新企业 |
| 485 | usually built around an innovative idea or new technology. | 通常围绕创新思想或新技术构建. |
| 486 | The word startup originally came from | 开始这个词最初来自 |
| 487 | Silicon Valley in California, where technology companies began. | 加州的硅谷,技术公司从那里开始. |
| 488 | What makes startups different | 是什么使初创企业不同 |
| 489 | from traditional businesses is their speed, ambition and risk tolerance. | 从传统企业来看,它们的速度、野心和风险承受力。 |
| 490 | Startups often try | 创业者经常尝试 |
| 491 | to grow very fast and disrupt existing industries. | 快速增长 破坏现有产业 |
| 492 | Disrupt means to completely change the way things | 混乱意味着彻底改变事情 |
| 493 | work. | 工作时 |
| 494 | Many startups fail within the first few years due to lack of funding or competition, | 由于缺乏资金或竞争,许多初创企业在最初几年内失败, |
| 495 | 但Google、Uber和Airbnb等公司成为了巨大的全球性公司。 | |
| 496 | In English, | 英语 |
| 497 | unicorn is a slang term for a startup worth more than one billion dollars. | 独角兽是一首价值超过10亿元的起步词. |
| 498 | Unicorn for a billion dollar startup. | 独角兽10亿美元启动. |
| 499 | What a fun business term. | 多么有趣的商业术语。 |
| 500 | Now here is the third and final | 现在,这是第三次也是最后一次 |
| 501 | quiz question. | 问讯. |
| 502 | This is a document that a business sends to a customer or client asking them to pay | 这是企业发给客户或客户的文件 要求他们支付 |
| 503 | for goods or services provided. | 货物或服务。 |
| 504 | It lists what was sold, the quantity, the price and the total | 它列出了出售的东西,数量,价格和总数 |
| 505 | amount owed. | 欠款额。 |
| 506 | It is used in professional business relationships between companies. | 它被用于公司之间的专业商业关系. |
| 507 | You often see it | 你经常看到 |
| 508 | at the end of a project when payment is requested. | 在项目结束时,当要求付款时。 |
| 509 | Listeners, do you know this word? | 听着,你知道这个词吗? |
| 510 | It starts with | 开始是 |
| 511 | the letter I and has seven letters. | 字母I和有七个字母。 |
| 512 | We talked about it when we discussed buying and selling | 我们讨论买卖时谈过了 |
| 513 | vocabulary. | 词汇。 |
| 514 | Mark, what is the word and when exactly do businesses use it? | 马克,这个词是什么,企业什么时候使用它? |
| 515 | The answer is invoice. | 答案是发票。 |
| 516 | An | 一个 |
| 517 | invoice is an official document sent by a seller to a buyer listing the goods or services provided | 发票是卖方发给买方的一份正式文件,列明所提供的货物或服务 |
| 518 | and the amount of money owed. | 和欠款数额。 |
| 519 | Invoices are used constantly in business to business transactions. | 发票经常用于商业交易。 |
| 520 | For example, if a graphic designer creates a logo for a company, they send an invoice stating the | 例如,如果图形设计师为公司创建了标志,他们就会发出一张发票,注明 |
| 521 | work completed and the fee to be paid. | 已完成的工作和支付的费用。 |
| 522 | Invoices typically include the seller's name and contact | 发票通常包括卖方的姓名和联系人 |
| 523 | information, the buyer's name, an invoice number for tracking purposes, a description of the goods | 信息、买方姓名、用于追踪目的的发票号码、货物说明 |
| 524 | or services, the price and a payment deadline called payment terms. | 或服务,价格和付款期限称为付款条件。 |
| 525 | Common payment terms | 共同付款条件 |
| 526 | include net 30, meaning payment is due within 30 days. | 包括净额30,即应在30天内付款。 |
| 527 | Invoice, startup, profit, three for three | 发票,启动,利润,3对3 |
| 528 | on our quiz. | 我们的测验。 |
| 529 | Now let's talk about business culture because understanding cultural norms in business | 现在让我们谈谈商业文化 因为理解商业中的文化规范 |
| 530 | is just as important as vocabulary. | 和词汇一样重要 |
| 531 | Different countries have different business cultures. | 不同国家有着不同的商业文化. |
| 532 | In some countries like Japan, South Korea and many Middle Eastern nations, business relationships and | 在日本、韩国和许多中东国家等一些国家,商业关系和 |
| 533 | respect for hierarchy are very important. | 尊重等级非常重要。 |
| 534 | Building personal trust before doing business is essential. | 在做生意之前建立个人信任至关重要。 |
| 535 | In other cultures like the United States or Australia, business tends to be more direct | 在美国或澳大利亚等其他文化中,商业往往更直接 |
| 536 | and informal and deals are made more quickly. | 非正式的和交易会更快地完成。 |
| 537 | In English business culture, punctuality arriving on | 在英国商业文化中,准时到达 |
| 538 | time is considered very important and respectful and professional appearance is also expected. | 时间被认为是非常重要的,也是尊重和专业的。 |
| 539 | Business culture is fascinating and very important for international success. | 商业文化引人入胜,对国际成功非常重要. |
| 540 | Here are key things to | 关键是 |
| 541 | know about English business culture. | 了解英国的商业文化. |
| 542 | Handshakes, a firm handshake when meeting someone is the | 握手,一个坚定的握手 当遇到某人是 |
| 543 | beginning of meetings in many cultures treated with respect, especially in Asian business culture. | 在许多文化中,特别是在亚洲商业文化中,会议开始受到尊重。 |
| 544 | Small talk. | 闲谈. |
| 545 | In English business culture, it is normal and expected to briefly chat about | 在英国商业文化中,这是正常的,预计会简短地谈论 |
| 546 | non-business topics before a meeting starts. | 会议开始前的非商业议题。 |
| 547 | Topics like weather, sport or recent news are | 天气、体育或最新消息 |
| 548 | safe and friendly. | 安全而友好的,我们... |
| 549 | Titles and formality. | 标题和形式。 |
| 550 | In British culture, using Mr. and Mrs. with surnames is common | 在英国文化中,使用姓的夫妇是常见的 |
| 551 | initially. | 最初. |
| 552 | In American culture, people often use first names sooner. | 在美国文化中,人们往往更早地使用名字. |
| 553 | Small talk before meetings, | 在开会前谈几句 |
| 554 | such an important cultural point. | 如此重要的文化点。 |
| 555 | Now let's talk about the language of business news and reports | 现在我们来谈谈商业新闻和报道的语言 |
| 556 | because reading business news in English is a great way to improve your business vocabulary. | 因为用英语阅读商业新闻是改善你商业词汇的好方法. |
| 557 | Common business news vocabulary. | 共同商业新闻词汇. |
| 558 | Shares or stocks are small pieces of ownership in a company that | 股份或股票是公司的小股权 |
| 559 | can be bought and sold. | 可以买卖。 |
| 560 | The stock market is where shares are traded. | 股票市场是股票交易地. |
| 561 | When share prices go up, | 当股价上涨时 |
| 562 | the market is rising or bullish. | 市场正在上升 或欺负。 |
| 563 | When they go down, the market is falling or bearish. | 当它们倒下时,市场正在下跌或熊。 |
| 564 | Merger means when two companies join together to become one. | 合并是指当两家公司联合起来成为一体时. |
| 565 | Acquisition means when one company | 收购是指当一个公司 |
| 566 | buys another. | 买另一个。 |
| 567 | Bankruptcy means a company cannot pay its debts and may have to close. | 破产是指公司无法偿还债务,可能不得不关闭. |
| 568 | Business news covers so many important topics. | 商业新闻报道了这么多重要话题. |
| 569 | The most common themes in English business news, | 英国商业新闻中最常见的主题, |
| 570 | company earnings, reports on how much money companies made in a period, usually quarterly, | 公司收益,报告 在一个时期,通常季度, |
| 571 | economic data, figures like unemployment rates, inflation and GDP growth that show how an economy | 经济数据、失业率、通货膨胀和国内生产总值增长等显示经济方式的数字 |
| 572 | is performing, trade, news about countries buying and selling goods internationally, technology, | 正在表演、贸易、关于各国买卖国际货物、技术、 |
| 573 | new products, apps and digital developments that affect business, employment, job creation, | 影响商业、就业、创造就业、 |
| 574 | hiring trends and changes in the workforce, leadership changes, new CEOs, board members, | 员工队伍的雇用趋势和变化、领导层的变动、新的首席执行干事、董事会成员、 |
| 575 | or government policies affecting business, and market movements, daily changes in stock prices | 或影响商业的政府政策、市场变动、股票价格的每日变动 |
| 576 | and investment values. | 投资价值。 |
| 577 | Reading business news headlines in English? | 读英文的商业新闻头条? |
| 578 | What a practical suggestion. | 多么实际的建议。 |
| 579 | Now let's give our listeners some final essential business English phrases for everyday use. | 现在,让我们给听众一些最后的 基本商业英语短语 供日常使用。 |
| 580 | When talking about your job, I work for a company called I am in charge of. | 在谈论你的工作时 我为一家公司工作 我负责 |
| 581 | My role involves | 我的角色涉及 |
| 582 | when talking about your business, we specialize in. | 在谈论你的生意时 我们专门研究 |
| 583 | Our main product is we serve clients in. | 我们的主要产品是服务客户 |
| 584 | When networking, it is great to meet you. | 联络的时候 很高兴见到你 |
| 585 | What do you do? | 你们是做什么的? |
| 586 | Here is my business card. | 这是我的名片 |
| 587 | When discussing | 讨论时 |
| 588 | prices, what is your budget? | 价格,你的预算是什么? |
| 589 | We can offer a competitive price. | 我们可以提供一个竞争性的价格。 |
| 590 | Is there any flexibility | 有没有任何灵活性 |
| 591 | on the price? | 价钱? |
| 592 | When making plans, let's schedule a meeting. | 计划的时候 我们安排个会议 |
| 593 | I will send you a proposal. | 我会给你一个建议。 |
| 594 | Shall | 应该 |
| 595 | we follow up next week? | 下星期我们继续调查? |
| 596 | Mark, add the more essential business phrases for every situation. | 马克,为每一个情况增加更必要的商业短语. |
| 597 | When talking about challenges, we are facing some difficulties with. | 在谈论挑战时,我们面临着一些困难。 |
| 598 | We need to find a solution to. | 我们需要找到一个解决办法。 |
| 599 | This is a priority for us right now. | 这是我们现在的优先事项。 |
| 600 | When discussing growth, our business is expanding | 在讨论增长时,我们的业务正在扩大 |
| 601 | rapidly. | 快点 |
| 602 | We are entering a new market. | 我们正在进入一个新的市场。 |
| 603 | Sales have increased by 20% this quarter. | 本季度销售额增加了20%。 |
| 604 | When presenting | 显示时 |
| 605 | numbers, revenue was up this year. | 数字,今年收入上升。 |
| 606 | We reduced costs by 15%. | 我们降低了15%的费用。 |
| 607 | Our target for next year is | 我们明年的目标是 |
| 608 | when talking to customers, we value your feedback. | 在与客户交谈时,我们重视你的反馈。 |
| 609 | Your satisfaction is our priority. | 你满意是我们的优先事项。 |
| 610 | We look forward to working with you. | 我们期待着与你合作。 |
| 611 | And general professional phrases, | 和一般的专业短语, |
| 612 | could we reschedule? | 我们可以重新安排时间吗? |
| 613 | I will get back to you soon. | 我马上回来找你 |
| 614 | Thank you for your time. | 谢谢您的时间。 |
| 615 | It was a pleasure doing | 幸会 |
| 616 | business. | 业务。 |
| 617 | It was a pleasure doing business with you. | 很高兴和你做生意 |
| 618 | The perfect business farewell phrase. | 完美的商业告别短语。 |
| 619 | Now let me give a complete final summary of today's episode. | 现在让我对今天的剧集作一个完整的最后总结。 |
| 620 | We covered so much important | 我们的报导如此重要 |
| 621 | business vocabulary and knowledge. | 商业词汇和知识。 |
| 622 | We talked about what a business is, different types of businesses, | 我们谈论了企业是什么, 不同类型的企业, |
| 623 | and business money vocabulary. | 和商钱词汇。 |
| 624 | Revenue, profit, loss, budget, and investment. | 收入、利润、损失、预算和投资。 |
| 625 | We discussed business roles and departments. | 我们讨论了业务作用和部门。 |
| 626 | Starting a business, buying and selling, | 做生意,买卖, |
| 627 | and marketing. | 和营销。 |
| 628 | We explored meeting phrases, email writing, presentation skills, and business idioms. | 我们探索了会议用语、电子邮件写作、展示技巧和商业规范。 |
| 629 | We talked about e-commerce, customer service, and business culture. | 我们谈到了电子商务、客户服务和商业文化。 |
| 630 | We did a quiz covering profit, | 我们做了一个测试 涵盖利润, |
| 631 | startup, and invoice. | 启动,和发票。 |
| 632 | And we finished with essential everyday business phrases. | 我们完成了基本的日常商业短语。 |
| 633 | Thank | 谢谢 |
| 634 | you so much to every listener who joined us today. | 今天加入我们的每个听众,你都非常感激 |
| 635 | Thank you so much, Anna. | 非常感谢,安娜。 |
| 636 | This was one of the most | 这是最 |
| 637 | comprehensive and practically useful episodes we have ever made together. | 我们曾一起经历了全面和切实有益的事件。 |
| 638 | And a huge thank you to | 非常感谢你 |
| 639 | every single listener who spent this time with us today. | 今天和我们一起度过的每一个听众 |
| 640 | Business English is one of the most valuable | 商业英语是最有价值的之一 |
| 641 | skills you can develop. | 技能可以开发。 |
| 642 | It opens doors to international careers, global opportunities, | 它打开了国际事业的大门,全球的机会, |
| 643 | new connections, and exciting possibilities. | 新的连接,和令人兴奋的可能性。 |
| 644 | Whether you dream of working in a multinational | 你是否梦想在跨国公司工作? |
| 645 | company, starting your own business, or simply communicating more confidently in professional | 公司,开始自己的业务, 或简单地沟通 更自信的专业 |
| 646 | situations, the vocabulary and phrases from today's episode will help you. | 情况,词汇和语句 从今天的插曲会帮助你。 |
| 647 | Practice these | 实践 |
| 648 | words and phrases every day. | 每天的言语 |
| 649 | Read English business news. | 读英文商业新闻. |
| 650 | Watch English business programs. | 看英语商业节目. |
| 651 | And remember, | 记住, |
| 652 | every expert was once a beginner. | 每个专家都是初学者 |
该视频共有字幕 652 条。解锁更多字幕为会员功能，请移动到 价格
P2 · 【🎧每日 30 分钟英语播客】商务英语无处不在 BUSINESS STARTS WITH ACTION! （双语） p02 英文 (P2)
字幕摘录
| 时间 | 英文 | 中文 |
|---|---|---|
| 0:00 | Hello, everyone! | 大家好! 大家好! 你们好! |
| 0:01 | Welcome to our podcast. | 欢迎来到我们的播客。 |
| 0:04 | My name is Anna, and I am so happy you are here | 我叫安娜,很高兴你来了 |
| 0:08 | with us today. | 与我们今天。 |
| 0:08 | This podcast is made for beginner English learners, and every episode is simple, | 这个播客是为初学者而制作 每集都很简单 |
| 0:15 | friendly, and very useful. | 友好的,非常有用。 |
| 0:18 | Today, we have a really exciting and practical topic. | 今天,我们有一个非常令人兴奋和现实的议题。 |
| 0:21 | We | 我们 |
| 0:22 | are going to talk about business. | 谈生意 |
| 0:24 | Business is one of the most important topics in the | 商业是其中最重要的议题之一 |
展开字幕全文（643 条）
| 序号 | 英文 | 中文 |
|---|---|---|
| 1 | Hello, everyone! | 大家好! 大家好! 你们好! |
| 2 | Welcome to our podcast. | 欢迎来到我们的播客。 |
| 3 | My name is Anna, and I am so happy you are here | 我叫安娜,很高兴你来了 |
| 4 | with us today. | 与我们今天。 |
| 5 | This podcast is made for beginner English learners, and every episode is simple, | 这个播客是为初学者而制作 每集都很简单 |
| 6 | friendly, and very useful. | 友好的,非常有用。 |
| 7 | Today, we have a really exciting and practical topic. | 今天,我们有一个非常令人兴奋和现实的议题。 |
| 8 | We | 我们 |
| 9 | are going to talk about business. | 谈生意 |
| 10 | Business is one of the most important topics in the | 商业是其中最重要的议题之一 |
| 11 | Whether you want to work in an international company, start your own business, or just | 无论你想在一家国际公司工作 还是自己创业 |
| 12 | understand business conversations, this episode is for you. | 理解商业对话,这是给你的。 |
| 13 | I am joined by my wonderful co-host, | 我和我的好搭档 |
| 14 | Mark. | 马克 |
| 15 | Mark, say hello and tell us, do you find business English exciting? | 马克,打个招呼,告诉我们, 你觉得商业英语令人兴奋吗? |
| 16 | Hello, hello! | 哈啰,哈啰! |
| 17 | Thank you, Anna. | 谢谢你,安娜。 |
| 18 | Hi to all our fantastic listeners. | 嗨,我们所有伟大的听众。 |
| 19 | Do I find business English | 我找到商业英语 |
| 20 | exciting? | 兴奋吗? |
| 21 | Absolutely! | 当然! |
| 22 | It is one of my favorite topics. | 这是我最喜欢的主题之一。 |
| 23 | Business English is used everywhere | 商业英语到处使用 |
| 24 | in the modern world. | 在现代世界。 |
| 25 | In offices, in meetings, in emails, in shops, in international trade, | 在办公室、会议、电子邮件、商店、国际贸易 |
| 26 | and in everyday conversations about money, work, and success. | 每天都在谈论钱 工作和成功 |
| 27 | The great thing is that | 伟大的事情是 |
| 28 | business vocabulary is very practical and very useful even for beginners. | 商业词汇非常实用,甚至对初学者也非常有用. |
| 29 | Today, Anna | 今天, 安娜, 今天, 安娜, |
| 30 | and I are going to cover the most important business concepts and vocabulary for A1 and | 我将讨论A1和A1最重要的商业概念和词汇 |
| 31 | A2 learners. | A2 学习者. |
| 32 | We will talk about types of businesses, jobs, money, buying and selling, | 我们将讨论企业的类型,工作,金钱,买卖, |
| 33 | and so much more. | 还有这么多 |
| 34 | Let's start with the most basic question. | 先问最根本. |
| 35 | What is a business? | 什么是企业? |
| 36 | A business is an organization that sells goods or services to make money. | 企业是指为赚钱而出售商品或服务的组织. |
| 37 | Goods are physical | 货物是有形的 |
| 38 | things you can buy and touch, like food, clothes, phones, and furniture. | 东西你可以买和触摸, 像食物,衣服,电话,和家具。 |
| 39 | Services are things people | 服务是人的事 |
| 40 | do for you, like cutting your hair, fixing your car, or teaching you English. | 帮你剪头发 修车 或者教你英语 |
| 41 | A company is another | 一个公司是另一个 |
| 42 | {\fn黑体\fs20\shad2\2aH82\3aH20\4aH33\fscx95\3cH592001\be1}为了生意 | |
| 43 | A shop or store sells goods directly to customers. | 商店或商店直接向客户销售商品。 |
| 44 | A customer is a person who | 顾客就是 |
| 45 | buys something. | 买东西 |
| 46 | A client is similar to a customer but is usually used for professional services. | 客户端与客户端类似,但通常用于专业服务. |
| 47 | And a profit is the money a business earns after paying all its costs. | 利润是企业在支付所有费用后赚的钱。 |
| 48 | Of course, here are natural | 当然,这里很自然 |
| 49 | example sentences using today's key vocabulary. | 使用今天的关键词汇的示例句子。 |
| 50 | She runs a small business selling handmade jewelry | 她经营着一家卖手工珠宝的小企业 |
| 51 | online. | 在线。 |
| 52 | The company has offices in five different countries. | 该公司在五个不同国家设有办事处. |
| 53 | We have many loyal customers who come | 我们有很多忠实的顾客来 |
| 54 | back every week. | 每周都回来 |
| 55 | Our biggest clients are large technology companies. | 我们最大的客户是大型科技公司. |
| 56 | The restaurant makes a | 这家餐馆是 |
| 57 | profit of around $5,000 per month. | 每月利润约5 000美元。 |
| 58 | This shop sells fresh vegetables and organic food. | 这家店出售新鲜蔬菜和有机食品. |
| 59 | He provides a | 他提供 |
| 60 | delivery service to local restaurants. | 向当地餐馆提供服务。 |
| 61 | The business started very small but grew quickly. | 生意开始很小,但发展很快。 |
| 62 | We offer free customer service to all our clients. | 我们向所有客户提供免费客户服务。 |
| 63 | Making a profit is the main goal of any business. | 赚钱是任何企业的主要目标。 |
| 64 | These sentences are all very natural and very useful in everyday business conversations. | 这些句子在日常商业对话中都是非常自然和非常有用的. |
| 65 | Those example sentences are perfect for beginners. | 这些例子句子对于初学者来说是完美的. |
| 66 | Now let's talk about the different types of | 现在让我们谈谈不同的类型 |
| 67 | because there are many different ways to organize and run a business. | 因为组织和经营企业有很多不同的方式. |
| 68 | A small business usually has | 小企业通常拥有 |
| 69 | a small number of employees and operates locally. | 少数雇员在当地工作。 |
| 70 | A large company or corporation has many employees | 大公司或公司有很多员工 |
| 71 | and often works in many countries. | 并且经常在许多国家工作。 |
| 72 | A sole trader or self-employed person runs their own business | 独家商人或自营职业者经营自己的企业 |
| 73 | alone. | 一个人 |
| 74 | They are their own boss. | 他们是他们自己的老板。 |
| 75 | A partnership is when two or more people run a business together. | 伙伴关系是指两人或两人以上共同经营企业. |
| 76 | A startup is a new young business often based on an innovative idea or new technology | 创业是一种新的年轻企业 往往基于创新的想法或新技术 |
| 77 | and an online business operates primarily on the internet. | 网上业务主要通过互联网进行。 |
| 78 | Great overview of business types. | 业务类型大全. |
| 79 | A few | 几个 |
| 80 | more important ones. | 更为重要的 |
| 81 | A franchise is a business where you pay a fee to use a well-known brand | 特许经营是用知名品牌付费的生意 |
| 82 | and business system. | 和企业系统。 |
| 83 | McDonald's and Subway are famous franchise examples. | 麦当劳和地铁是著名的特许经营例子. |
| 84 | A non-profit organization | 非营利组织 |
| 85 | works to help people or society rather than to make money. | 帮助人民或社会,而不是赚钱。 |
| 86 | A retail business sells products | 零售企业销售产品 |
| 87 | directly to customers. | 直接给客户。 |
| 88 | Supermarkets and clothing shops are retail businesses. | 超市和服装店是零售业. |
| 89 | A wholesale business | 批发业务 |
| 90 | sells large quantities of goods to other businesses not directly to customers. | 向其他企业出售大量商品,不直接向客户出售. |
| 91 | A family business is | 家族企业是 |
| 92 | owned and run by members of the same family and a multinational company operates in many countries | 由同一家庭成员拥有和经营,多国公司在许多国家经营 |
| 93 | around the world. | 环绕世界. |
| 94 | Large companies like Apple, Samsung, and Toyota are multinationals. | 苹果,三星,丰田等大型公司都是跨国公司. |
| 95 | Franchises, non-profits, retail, wholesale. | 特许,非营利,零售,批发. |
| 96 | Such useful types to know. | 这种有用的类型需要知道。 |
| 97 | Now let's talk about business | 现在谈谈生意 |
| 98 | vocabulary related to money because money is the heart of any business conversation. | 与金钱有关的词汇,因为金钱是任何商业对话的核心. |
| 99 | Revenue is the total amount of money a business earns from selling its goods or services before | 收入是企业以前出售其商品或服务所得的总金额。 |
| 100 | deducting any costs. | 扣除任何费用。 |
| 101 | Profit is what remains after paying all the costs. | 利润是支付所有费用后剩下的。 |
| 102 | Cost, or expense, | 费用或费用, |
| 103 | is the money a business spends. | 是企业花费的钱。 |
| 104 | A loss is when a business spends more money than it earns, | 亏本是企业花的钱比赚的钱多 |
| 105 | the opposite of profit. | 与利润相反 |
| 106 | A budget is a plan for how a business will earn and spend money. | 预算是企业如何赚取和花钱的计划。 |
| 107 | An investment is money you put into a business or project hoping to earn more money back later. | 投资是指你投入一个企业或项目,希望以后能赚到更多的钱. |
| 108 | More important business money vocabulary. | 更重要的商业货币词汇. |
| 109 | A wage is similar to a salary but is usually paid weekly | 工资与工资相似,但通常每周支付 |
| 110 | or per hour, often to manual or hourly workers. | 或每小时,常常是体力或小时工人。 |
| 111 | Income is all the money you receive from work, | 收入是工作所得的一切 |
| 112 | business, or investments. | 商业或投资。 |
| 113 | Debt is money you owe to someone else, a bank loan for example. | 债务是欠别人的钱 比如银行贷款 |
| 114 | A bank loan is money borrowed from a bank that must be repaid with interest. | 银行贷款是指向银行借款,必须用利息偿还的款项. |
| 115 | Interest is the | 利息是 |
| 116 | government from business earnings. | 政府从商业收入中拨款。 |
| 117 | Cash flow is the movement of money in and out of a business. | 现金流是指资金进出企业的流动. |
| 118 | Good cash flow means money is coming in regularly. | 现金流好意味着钱经常来 |
| 119 | In the black and in the red, | 在黑色和红色, |
| 120 | such classic and widely used business expressions. | 这种经典和广泛使用的商务表达方式。 |
| 121 | Now let's talk about jobs | 现在谈谈工作 |
| 122 | and roles in business because every business has different people doing different things. | 和在商业中的角色 因为每个商业 都有不同的人做不同的事情。 |
| 123 | The CEO, Chief Executive Officer, is the top leader of a company who makes the most important | 首席执行官,首席执行官,是一家公司的最高领导,谁做最重要的 |
| 124 | decisions. | 决定。 |
| 125 | The manager is someone who leads a team of employees. | 经理是领导员工团队的人. |
| 126 | An employee is a person who | 雇员是指 |
| 127 | works for a company and receives a salary. | 在公司工作并领取工资。 |
| 128 | The HR department, human resources, manages the people | 人力资源部门管理人民 |
| 129 | in a company, hiring, training, and employee well-being. | 在公司,雇佣,培训和雇员福利。 |
| 130 | The finance department manages | 财务部门管理 |
| 131 | the company's money. | 公司的钱。 |
| 132 | The marketing department promotes the company's products and services. | 市场营销部门推广公司产品和服务. |
| 133 | More important business roles and departments. | 更重要的业务作用和部门. |
| 134 | The IT department, information technology, | 信息技术部门,信息技术, |
| 135 | manages computers, software, and technology systems. | 管理计算机、软件和技术系统。 |
| 136 | The operations department manages | 业务部门管理 |
| 137 | the daily running of the business. | 日常经营。 |
| 138 | Customer service representatives help customers with | 客户服务代表帮助客户 |
| 139 | questions, problems, and complaints. | 问题、问题和投诉。 |
| 140 | A receptionist is often the first person you meet at a company. | 接待员常常是你在公司遇到的第一个人。 |
| 141 | They welcome visitors and manage communications. | 他们欢迎来访者并管理通信。 |
| 142 | An accountant manages financial records and | 会计师管理财务记录和 |
| 143 | ensures the company complies with CAX rules. | 确保公司遵守CAX规则. |
| 144 | A consultant is an expert hired from outside | 顾问是外聘专家 |
| 145 | the company to give specialist advice. | 公司提供专家建议。 |
| 146 | An entrepreneur is someone who starts and runs | 创业者是一个开始和运行的人 |
| 147 | their own business, often taking financial risks. | 经常承担金融风险。 |
| 148 | Entrepreneur, consultant, intern, | 企业家、顾问、实习生、 |
| 149 | such important words in modern business. | 现代商业中如此重要的话语 |
| 150 | Now let's talk about starting a business because | 现在,让我们谈谈 创业,因为 |
| 151 | many people dream of starting their own business one day. | 许多人梦想有一天能开始自己的生意。 |
| 152 | To start a business, the first thing you | 开业,第一件事 |
| 153 | need is a business idea. | 需要是一个商业想法。 |
| 154 | What product or service will you offer? | 你会提供什么产品或服务? |
| 155 | Then you need a business plan, | 那你需要一个商业计划 |
| 156 | a document that describes your idea, your target customers, your costs, your expected income, | 描述你的想法、目标客户、成本、预期收入的文件 |
| 157 | and your goals. | 还有你的目标 |
| 158 | You also need startup capital, money to begin the business. | 您还需要启动资本, 资金启动业务。 |
| 159 | This can come from | 这可以来自 |
| 160 | your own savings, a bank loan, or investors, people who give you money in exchange for a | 你自己的储蓄,银行贷款,或投资者, 谁给你的钱换取一个 |
| 161 | share of the business. | 业务份额。 |
| 162 | Starting a business is exciting, but also challenging. | 创业令人兴奋,但也具有挑战性。 |
| 163 | Here are the | 这是 |
| 164 | most common difficulties. | 最常见的困难。 |
| 165 | First, finding enough startup capital. | 首先,找到足够的启动资本。 |
| 166 | Many new businesses fail simply | 许多新企业都失败了 |
| 167 | because they run out of money before they become profitable. | 因为他们在盈利前就用光了钱 |
| 168 | Second, competition. | 第二,竞争。 |
| 169 | Your idea may | 你的想法也许 |
| 170 | already exist, so you need to understand why customers should choose you. | 已经存在,所以你需要理解 为什么顾客应该选择你。 |
| 171 | Third, finding your | 第三,寻找你的 |
| 172 | first customers. | 先请客 |
| 173 | This is often the hardest step. | 这往往是最困难的一步。 |
| 174 | Fourth, managing time. | 第四,管理时间。 |
| 175 | Many business owners work | 许多企业主工作 |
| 176 | very long hours, especially at the beginning. | 非常长的时间,特别是在开始。 |
| 177 | Fifth, dealing with uncertainty. | 第五,处理不确定性。 |
| 178 | A business | 一个生意 |
| 179 | does not guarantee income like a regular job does. | 没有像正常工作那样保证收入。 |
| 180 | Sixth, legal and administrative tasks. | 第六,法律和行政任务。 |
| 181 | Registering a business, paying taxes, and understanding regulations can be complex. | 企业注册、纳税和了解规章可能很复杂。 |
| 182 | Deeply rewarding and worth every difficulty. | 深厚的回报和价值 每一个困难。 |
| 183 | I love that positive attitude. | 我喜欢这种积极的态度。 |
| 184 | Now let's talk about | 现在让我们谈谈 |
| 185 | buying and selling, because this is the fundamental activity of every business. | 买卖,因为这是每个企业的基本活动。 |
| 186 | To sell means to give | 卖东西 |
| 187 | a product or service to someone in exchange for money. | 向某人提供产品或服务以换取金钱。 |
| 188 | To buy means to give money in exchange for | 买钱要用钱换钱 |
| 189 | product or service. | 产品或服务。 |
| 190 | A price is the amount of money you pay for something. | 价钱就是买东西的钱 |
| 191 | A discount is a | 一个折扣是 |
| 192 | reduction in price. | 降低价格。 |
| 193 | For example, a 10% discount means you pay 10% less than the normal price. | 例如,10%的折扣意味着你比正常价格低10%。 |
| 194 | A deal is an agreement between a buyer and a seller, often with favorable terms. | 一项交易是买方与卖方之间的一项协议,通常条件有利。 |
| 195 | To negotiate | 来谈判 |
| 196 | means to discuss the price or terms until both sides agree. | 是指在双方达成协议之前讨论价格或条件. |
| 197 | More essential buying and selling | 更必要的买卖 |
| 198 | vocabulary. | 词汇。 |
| 199 | An offer is a suggestion to buy or sell at a specific price. | 报价是一种以特定价格买卖的建议。 |
| 200 | I offer you $500 for this. | 我给你500美元 |
| 201 | A counter offer is when the other person suggests a different price in response. | 反报价是指对方在回应时提出不同的价格. |
| 202 | A contract is a written legal agreement between two parties. | 合同是双方达成的书面法律协议。 |
| 203 | A receipt is a written record proving | 收据是证明 |
| 204 | you paid for something. | 你付了钱 |
| 205 | A refund is money returned to a customer when they return a product or when | 退款是指在客户退货时或当客户退货时退还他们的钱。 |
| 206 | something goes wrong. | 出问题了 |
| 207 | An invoice is a document sent to a customer requesting payment for goods or | 发票是发给客户要求支付货款的文件,或 |
| 208 | services. | 服务。 |
| 209 | In stock means a product is available to buy right now. | 股票意味着现在可以买到一种产品。 |
| 210 | Out of stock or sold out means | 股外或出售 |
| 211 | the product is not available. | 无法获取该产品。 |
| 212 | Supply and demand, the foundation of all business economics. | 供求,一切商业经济学的基础. |
| 213 | Now | 现在 |
| 214 | let's talk about marketing because even the best product or service will not sell if nobody knows | 让我们谈谈营销 因为即使最好的产品或服务 如果没人知道 也不会卖 |
| 215 | about it. | 关于它。 |
| 216 | Marketing means all the activities a business uses to promote and sell its products | 营销是指企业用于推销产品的所有活动. |
| 217 | or services. | 服务。 |
| 218 | A brand is the name, design, and image that represents a company like the Nike | 品牌是代表耐克公司的名称、设计和形象 |
| 219 | tick or the Apple logo. | 勾选或苹果标志。 |
| 220 | Advertising means paying to show your message to people through television, | 广告是花钱通过电视向人们展示你的信息 |
| 221 | the internet, posters, and magazines. | 互联网、海报和杂志 |
| 222 | Social media marketing means promoting your business on | 社交媒体营销意味着促进你的生意 |
| 223 | 例如Instagram、Facebook和YouTube等平台。 | |
| 224 | A target market is the specific group of people | 目标市场是特定人群 |
| 225 | you want to sell to. | 你想卖给。 |
| 226 | Marketing is absolutely essential. | 营销是绝对必要的。 |
| 227 | You can have the best product in the | 你可以拥有最好的产品 |
| 228 | world, but if nobody knows about it, you cannot make any sales. | 世界,但如果没人知道, 你不能做任何销售。 |
| 229 | Let me explain the most important | 让我解释一下最重要的 |
| 230 | marketing concepts for beginners. | 初学者的营销概念。 |
| 231 | The four P's of marketing are classic business framework, | 营销的四个P是经典的商业框架, |
| 232 | product, what you sell, price, how much it costs, place, where and how customers can buy it, | 产品,你卖什么,价格,它的成本,地点,客户可以在哪里以及如何购买, |
| 233 | and promotion, how you communicate and advertise it to your target market. | 和促销,如何沟通 和广告到你的目标市场。 |
| 234 | Understanding these | 理解这些 |
| 235 | four elements helps any business communicate its value clearly. | 四个要素有助于任何企业明确传达其价值。 |
| 236 | A unique selling point or USP | 一个独特的销售点或USP |
| 237 | is what makes your product or service different and better than competitors. | 是什么让你的产品或服务 比竞争者不同,更好。 |
| 238 | The four P's, | 四个P, |
| 239 | product, price, place, promotion, such a clear and memorable framework. | 产品、价格、地点、促销 如此明确和难忘的框架 |
| 240 | Now let's talk about | 现在让我们谈谈 |
| 241 | business English phrases for meetings because meetings are a very common part of business life. | 因为会议是商业生活的一个非常常见的部分,所以会议使用商业英语短语. |
| 242 | Some key meeting phrases in English. | 一些重要会议用语用英语写成. |
| 243 | To begin a meeting, let's get started. | 开个会,我们开始吧 |
| 244 | Shall we begin? | 我们开始吧? |
| 245 | Thank you all for coming. | 感谢大家的光临。 |
| 246 | To present an idea, I would like to suggest, my proposal is, | 为了提出一个想法,我想建议,我的提议是, |
| 247 | what if we tried to agree? | 如果我们试图同意呢? |
| 248 | That sounds like a great idea. | 听起来是个好主意 |
| 249 | I completely agree. | 我完全同意你的观点。 |
| 250 | Absolutely, | 当然 |
| 251 | let's do that. | 让我们做到这一点。 |
| 252 | To disagree politely, I see your point, but I am not sure about that. | 礼貌地不同意,我理解你的观点,但我不确定这一点。 |
| 253 | Could we | 我们可以 |
| 254 | consider another option? | 考虑另一种选择? |
| 255 | To finish a meeting, let's wrap up. | 为了完成一个会议,让我们结束。 |
| 256 | To summarize, our next steps are | 总而言之,我们的下一步是 |
| 257 | more very useful business meeting phrases. | 更有用的商业会议短语。 |
| 258 | To ask for opinions, what do you think about this? | 要征求意见,你觉得如何? |
| 259 | Does | 对 |
| 260 | everyone agree? | 大家同意吗? |
| 261 | Any other ideas or suggestions? | 还有别的想法或建议吗? |
| 262 | To ask for clarification, could you explain that | 为了澄清问题,请解释一下: |
| 263 | in more detail? | 更详细? |
| 264 | What do you mean exactly? | 你说的对,是什么意思? |
| 265 | Could you give an example? | 你能举个例子吗? |
| 266 | To delay a decision, let's | 推迟决定,让我们 |
| 267 | think about it and come back to this. | 考虑一下,然后回到这个。 |
| 268 | We need more information before deciding. | 在决定前我们需要更多信息。 |
| 269 | To set actions, who | 确定行动,谁 |
| 270 | will be responsible for this? | 这会对此负责吗? |
| 271 | By when do we need this completed? | 我们什么时候需要完成这个? |
| 272 | I will follow up on this by Friday. | 我将在星期五之前就此采取后续行动。 |
| 273 | And to be positive about progress, we are making great progress. | 为了积极取得进展,我们正在取得重大进展。 |
| 274 | Things are moving in the right | 事情在右转 |
| 275 | direction. | 向上转 |
| 276 | We have achieved a lot today. | 我们今天取得了许多成就。 |
| 277 | These phrases make you sound professional, organized. | 这些话让你听起来很专业 有条理 |
| 278 | We are making great progress. | 我们正在取得巨大进展。 |
| 279 | Such a positive and professional phrase. | 如此积极而专业的句子. |
| 280 | Now, let's talk about | 现在,让我们谈谈 |
| 281 | business English for emails, because email is one of the most important communication tools in | 电子邮件的商务英语,因为电子邮件是其中最重要的通讯工具之一 |
| 282 | business. | 业务。 |
| 283 | Professional business emails have a clear structure. | 专业商业电子邮件结构清晰. |
| 284 | First, inappropriate greeting, | 首先,不适当的问候, |
| 285 | formal, Dear Mr. Smith or Dear Miss Johnson, less formal, Hi Mark or Hello Anna. | 正式的,亲爱的史密斯先生或亲爱的约翰逊小姐 不太正式的,你好马克或你好安娜。 |
| 286 | Then a clear | 然后一个清晰的 |
| 287 | opening line, I am writing to inquire about, I am following up on, thank you for your email. | 我写信询问,我正在跟进,谢谢你的电子邮件。 |
| 288 | Then | 礛 |
| 289 | the main message, clearly and concisely explained. | 主要信息,清楚扼要地加以解释。 |
| 290 | Then a clear closing, please do not hesitate to | 然后,一个明确的结束, 请不要犹豫 |
| 291 | contact me if you have any questions, I look forward to hearing from you. | 有问题就联系我 我很期待你的消息 |
| 292 | And a professional | 专业的 |
| 293 | sign off, kind regards, best regards. | 签收,问候,最好的问候。 |
| 294 | Business email mistakes are very common, even among | 商业电子邮件错误非常常见,甚至在 |
| 295 | experienced professionals. | 有经验的专业人士。 |
| 296 | Here are the most important ones to avoid. | 这是需要避免的最重要的东西。 |
| 297 | First, being too | 首先,我也一样 |
| 298 | informal, using casual language like Hey or Cheers in formal professional emails. | 非正式的,在正式的专业电子邮件中使用诸如"嘿"或"干杯"之类的随意语言. |
| 299 | Second, | 第二,我们... |
| 300 | writing too much, long complicated emails are difficult to read, keep your message clear and | 写太多长的复杂邮件 很难读取 无法清晰地读取您的信息 |
| 301 | brief. | 简言之。 |
| 302 | Third, unclear subject lines, always write a clear specific subject that summarizes | 第三,主题行不明确,总是写一个明确的具体主题,总结 |
| 303 | your email. | 你的电子邮件 |
| 304 | For example, request for meeting, Friday 15th July. | 例如,要求举行会议,7月15日星期五。 |
| 305 | Fourth, forgetting attachments, | 第四,忘记附件, |
| 306 | if you mention an attachment, make sure you actually attach it. | 如果你提到附件,请确保您真的附件。 |
| 307 | Fifth, poor grammar and | 第五,语法差, |
| 308 | spelling, always proofread before sending. | 拼写,发送前总是校对. |
| 309 | A well written email creates a professional impression, | 一个写得很好的电子邮件 创造了一个专业印象, |
| 310 | so important and so true. | 如此重要而且如此真实 |
| 311 | Now let's talk about the language of business presentations, | 现在让我们谈谈商业演讲的语言, |
| 312 | because giving a presentation in English is a key business skill. | 因为用英语进行演示是关键的商业技能。 |
| 313 | Some useful presentation phrases. | 一些有用的演示词。 |
| 314 | To begin, good morning everyone, today I am going to talk about, thank you for the opportunity to | 首先 大家早上好 今天我要谈谈 谢谢你给我这个机会 |
| 315 | present today. | 今天来 |
| 316 | My presentation today has three main parts. | 我今天的发言有三个主要部分。 |
| 317 | To move between sections, first let's | 先在区间移动 |
| 318 | look at, moving on to my next point, now I would like to talk about. | 现在我想谈谈我的下一个问题。 |
| 319 | To show data or visuals, | 为了显示数据或视觉 |
| 320 | as you can see on this slide, this graph shows, the numbers clearly indicate. | 如您在此幻灯片中看到的,这个图表显示了数字。 |
| 321 | To conclude, | 最后, |
| 322 | in conclusion, to summarize the key points, thank you for your attention. | 最后,总结要点,感谢大家的注意。 |
| 323 | Effective business | 有效的业务 |
| 324 | presentations come down to a few key principles. | 发言涉及几个关键原则。 |
| 325 | First, know your audience, adapt your language | 首先,了解你的观众, 调整你的语言 |
| 326 | and content to who is listening. | 并满足于谁在听。 |
| 327 | Second, keep it simple, one key idea per slide, clear language, | 第二,保持简单, 每个幻灯片一个关键的想法,清晰的语言, |
| 328 | no unnecessary complexity. | 没有不必要的复杂。 |
| 329 | Third, tell a story, people remember stories much better than lists | 第三,讲一个故事,人们记得的故事比清单好得多 |
| 330 | of facts, connect your data and information to a compelling narrative. | 将你的数据和资料与令人信服的叙述联系起来。 |
| 331 | Fourth, practice out loud, | 第四,大声练习 |
| 332 | reading your presentation quietly is very different from saying it aloud confidently, | 静悄悄地读你的演讲 和大声地说出来完全不同 |
| 333 | practice multiple times. | 练习多次。 |
| 334 | Fifth, manage your time, respect your audience's time by keeping | 第五,控制你的时间,尊重你的观众的时间 通过保持 |
| 335 | to your allotted time slot. | 到你分配的时间段。 |
| 336 | Sixth, make eye contact, look at your audience, not at your slides or notes. | 第六,进行眼神接触,看观众,而不是看幻灯片或笔记. |
| 337 | Tell a story, such great advice for any presentation. | 讲一个故事, 如此伟大的建议 任何介绍。 |
| 338 | Now let's talk about some very common and | 现在让我们谈谈一些非常常见的 |
| 339 | important business idioms, because English business conversations are full of idiomatic | 重要的商业理论,因为英语商业对话充满了理论 |
| 340 | expressions. | 表达法。 |
| 341 | To hit the ground running means to start something new with great energy and | 撞到地面跑步 意味着用巨大的能量开始新的事物 |
| 342 | producing results immediately. | 立即产生结果。 |
| 343 | To think outside the box means to think creatively and find original | 在盒子外思考意味着有创意地思考 找到独创性 |
| 344 | solutions. | 解决方案。 |
| 345 | The bottom line is the most important result or consideration, often used to mean profit | 底线是最重要的结果或考虑,常用来表示利润 |
| 346 | or the final financial result. | 或最后财务结果。 |
| 347 | To get the ball rolling means to start something or begin a | 要让球滚 意味着开始的东西或开始一个 |
| 348 | process. | 进程。 |
| 349 | To touch base means to make brief contact with someone to check or update information. | 触摸基地意味着与某人进行短暂的接触,以检查或更新信息. |
| 350 | Let's touch base next week. | 我们下周去基地 |
| 351 | A win-win situation. | 双赢的局面. |
| 352 | More essential business idioms. | 更必要的商业规范。 |
| 353 | Back to square one | 回到原点 |
| 354 | means having to start again from the beginning after something has gone wrong. | 意味着在出事后必须重新开始。 |
| 355 | To burn the | 烧掉 |
| 356 | midnight oil means to work late into the night on an important project. | 午夜石油意味着深夜在一个重要的项目上工作. |
| 357 | To cut corners means to do | 割角就意味着做 |
| 358 | something quickly and cheaply by ignoring rules or quality standards, usually negative. | 快速而廉价的东西 忽略规则或质量标准, 通常是负面的。 |
| 359 | To be on the | 上场 |
| 360 | same page means everyone agrees and has the same understanding. | 同一页意味着每个人都同意并有同样的理解。 |
| 361 | To take something off the table | 把桌子上的东西拿下来 |
| 362 | means to remove it from consideration in a negotiation. | 在谈判中将其排除在考虑之外。 |
| 363 | To fast track something means to | 快速追踪意味着 |
| 364 | accelerate or speed up a process. | 加速或加快进程。 |
| 365 | To call it a day means to stop working for the day. | 称之为一天意味着停止为一天工作. |
| 366 | Go the extra | 再来一个 |
| 367 | mile, one of my absolute favorite business expressions. | 英里,我最喜欢的商务表达方式之一。 |
| 368 | Now let's talk about e-commerce, | 现在我们来谈谈电子商务, |
| 369 | because buying and selling online has completely transformed modern business. | 因为网上买卖彻底改变了现代商业. |
| 370 | E-commerce means | 电子商务意味着 |
| 371 | electronic commerce, doing business over the internet. | 电子商务,通过互联网做生意。 |
| 372 | Online shopping has grown enormously | 网上购物有了巨大的发展 |
| 373 | in the last 20 years. | 过去20年里 |
| 374 | Today many businesses operate entirely online with no physical shop. | 今天,许多企业完全在网上经营,没有商店。 |
| 375 | Key e-commerce vocabulary. | 关键电子商务词汇. |
| 376 | A website or web shop is where online businesses display and sell their | 网站或网络商店是网络企业展示和出售其 |
| 377 | products. | 产品。 |
| 378 | A shopping cart is the virtual basket where you collect items you want to buy. | 购物车是收集要购买物品的虚拟篮子. |
| 379 | Checkout | 离职 |
| 380 | is the process of paying for your selected items. | 是一个为您选定的项目付费的过程。 |
| 381 | Delivery or shipping means sending purchased goods | 交货或托运是指发送所购货物 |
| 382 | to the customer's address. | 到客户的地址。 |
| 383 | E-commerce has completely revolutionized business in the most | 电子商务对企业的革命性影响最大 |
| 384 | dramatic ways imaginable. | 戏剧性的方式,可以想象。 |
| 385 | 20 years ago starting a business required expensive premises, a physical | 20年前开业 需要昂贵的场地 实物 |
| 386 | shop or office. | 商店或办公室。 |
| 387 | Today anyone with internet access and a good idea can start an online business with | 今天,任何拥有互联网接入和良好想法的人都可以与 |
| 388 | very little money. | 钱很少 |
| 389 | Platforms like Amazon, eBay, and Etsy allow individuals to sell products to | 亚马逊、eBay和Etsy等平台允许个人向 |
| 390 | customers around the world from their home. | 世界各地的顾客从他们的家。 |
| 391 | Instagram 和 TikTok 等社交媒体平台被允许 | |
| 392 | businesses to reach millions of potential customers for free. | 企业可以免费接触数百万潜在的客户。 |
| 393 | Digital marketing, advertising online, | 数字营销 在线广告 |
| 394 | is often far cheaper and more targeted than traditional advertising, and customers now | 通常比传统广告便宜得多 更有针对性 现在的顾客 |
| 395 | expect fast delivery, easy returns, and excellent online customer service. | 期待快速交付,轻松回报,以及出色的在线客户服务. |
| 396 | Global business accessible | 全球企业无障碍 |
| 397 | to everyone. | 给大家 |
| 398 | What a remarkable transformation. | 多么了不起的转变。 |
| 399 | Now let's talk about customer service, because great | 现在,让我们谈谈客户服务, 因为伟大的 |
| 400 | customer service is one of the most important factors in business success. | 客户服务是商业成功的最重要因素之一. |
| 401 | Good customer service | 良好的客户服务 |
| 402 | means making customers feel valued, respected, and satisfied with their experience. | 意思是让顾客对自己的经历感到珍视,尊重和满意. |
| 403 | Key customer service | 主要客户服务 |
| 404 | phrases in English. | 语句。 |
| 405 | How can I help you today? | 今天有什么需要帮忙的吗? |
| 406 | I am sorry to hear that. | 很遗憾 |
| 407 | I completely understand your | 我完全理解你的话 |
| 408 | frustration. | 沮丧。 |
| 409 | Let me look into that for you right away. | 我马上帮你查查 |
| 410 | I apologize for the inconvenience. | 我为不便道歉 |
| 411 | I will | 我会的 |
| 412 | make sure this is resolved as quickly as possible. | 确保尽快解决这个问题。 |
| 413 | Is there anything else I can help you with? | 还有什么我可以帮你的吗? |
| 414 | And | 还有 |
| 415 | thank you for your patience. | 谢谢你的耐心。 |
| 416 | Good customer service builds loyalty, generates positive reviews, and | 良好的客户服务建立忠诚感,产生积极的评价,以及 |
| 417 | brings customers back. | 带顾客回来。 |
| 418 | Excellent customer service comes down to several key qualities. | 良好的客户服务 降级到几个关键品质。 |
| 419 | Speed, customers | 速度,顾客 |
| 420 | do not want to wait long for help. | 不想等待很久的帮助。 |
| 421 | Empathy, genuinely understanding and caring about the | 同情、真正理解和关心 |
| 422 | customer's problem. | 顾客的问题。 |
| 423 | Competence, actually having the knowledge and ability to solve the problem. | 能力,实际上拥有解决问题的知识和能力. |
| 424 | Communication, clear, friendly, and professional language at all times. | 随时交流清楚、友好和专业语言。 |
| 425 | Follow-up, checking back | 后续检查 |
| 426 | to ensure the problem was fully resolved. | 确保这一问题得到充分解决。 |
| 427 | And consistency, providing the same high level of | 和一致性,提供同样的高水平 |
| 428 | customer service every time, not just occasionally. | 客户服务 每次,不只是偶尔。 |
| 429 | A very useful phrase in customer service is the | 客户服务中一个非常有用的短语是 |
| 430 | customer is always right. | 顾客总是对的。 |
| 431 | This does not mean customers are literally always correct, but it | 这并不意味着顾客总是对的,但是 |
| 432 | means you should treat every customer with respect and find a solution to their problem without. | 意味着你应该尊重每个客户 并找到一个解决他们的问题的方法没有。 |
| 433 | The customer is always right. | 顾客总是对的 |
| 434 | Such a famous and important business saying. | 这么有名的重要生意 |
| 435 | Now let's do a quiz for | 现在让我们做一个测试 |
| 436 | our listeners. | 我们的听众。 |
| 437 | I will give a definition and Mark will tell us the correct business word or phrase. | 我会给出一个定义 马克会告诉我们正确的商业词或短语。 |
| 438 | Listeners, try to answer before Mark speaks. | 听好,在马克说话前先回答 |
| 439 | Definition one, this is the money a business | 定义一,这是一笔生意的钱 |
| 440 | earns after paying all its costs. | 支付所有费用后的收入。 |
| 441 | It is what remains when you subtract expenses from revenue. | 当你从收入中扣除开支时, 剩下的就是这个。 |
| 442 | Every business wants to make as much of this as possible. | 各行各业欲尽成就. |
| 443 | Think about it. | 考虑一下 |
| 444 | We talked about | 我们谈过了 |
| 445 | this word right at the beginning of today's episode. | 这个词就在今天的剧集开头 |
| 446 | It starts with the letter P and is | 从字母P开始,就是 |
| 447 | the opposite of a loss. | 与损失相反。 |
| 448 | The answer is profit. | 答案是利润。 |
| 449 | Profit is the money that remains after a business | 利润是生意结束后留下的钱 |
| 450 | pays all of its costs and expenses. | 支付所有费用和开支。 |
| 451 | For example, the bakery made a profit of $2,000 last month | 例如,面包店上个月赚了两千元 |
| 452 | after paying for flour, rent, electricity and staff wages. | 在支付面粉、租金、电费和工作人员工资之后。 |
| 453 | In business, we often talk about | 在生意上,我们经常谈论 |
| 454 | the profit margin, the percentage of revenue that becomes profit. | 利润率,成为利润的收入百分比。 |
| 455 | A high profit margin means the | 高利润率是指 |
| 456 | business is very efficient. | 商业效率很高。 |
| 457 | A low margin means most revenue goes to covering costs. | 低差意味着大部分收入用于支付费用。 |
| 458 | There is also the | 还有 |
| 459 | related phrase non-profit, an organization that does not aim to make money, but instead uses all | 非营利组织,这个组织的目的不是赚钱,而是使用所有 |
| 460 | its income to support a cause or community. | 支持某一事业或社区的收入。 |
| 461 | Excellent explanation. | 非常好的解释。 |
| 462 | Here is definition two. | 以下是定义二。 |
| 463 | This is a new young business, usually based on an original or innovative idea. | 这是一个新的年轻企业,通常基于一个原创或创新的想法. |
| 464 | These types of | 这些类型 |
| 465 | businesses often use technology in the internet. | 企业经常在互联网中使用技术。 |
| 466 | They usually begin with just a few people and a | 他们通常从几个人开始 |
| 467 | lot of energy and ambition. | 充满活力和雄心 |
| 468 | They can grow very quickly, but they can also fail very quickly. | 它们可以生长很快,但也可能很快失败. |
| 469 | Famous examples include companies like Facebook and Airbnb in their early days. | 著名的例子包括Facebook和Airbnb等公司早年时期. |
| 470 | Listeners, do you know this word? | 听着,你知道这个词吗? |
| 471 | It starts with the letter S. We talked about it earlier | 从字母S开始. 我们之前谈过了 |
| 472 | in today's episode when we discussed types of businesses. | 在今天的一集里,当我们讨论 企业的类型。 |
| 473 | Mark, what is the word and can | 马克,什么是词和可以 |
| 474 | you tell our listeners a little more about this type of business? | 你跟我们的听众多讲讲这种生意? |
| 475 | The answer is startup. | 答案是启动。 |
| 476 | A startup | 启动 |
| 477 | is a new business in the early stage of its development, usually built around an innovative | 是一个新企业,处于其发展的早期阶段,通常围绕创新 |
| 478 | idea or new technology. | 想法或新技术。 |
| 479 | The word startup originally came from Silicon Valley in California, | 启动这个词最初来自加利福尼亚的硅谷, |
| 480 | where technology companies began. | 技术公司开始的地方。 |
| 481 | What makes startups different from traditional businesses | 是什么使初创企业不同于传统企业 |
| 482 | is their speed, ambition, and risk tolerance. | 他们的速度、野心和风险容忍度。 |
| 483 | Startups often try to grow very fast and | 创业者往往试图快速成长 |
| 484 | disrupt existing industries. | 破坏现有工业。 |
| 485 | Disrupt means to completely change the way things work. | 破坏意味着彻底改变事物的工作方式. |
| 486 | Many startups fail within the first few years due to lack of funding or competition, | 由于缺乏资金或竞争,许多初创企业在最初几年内失败, |
| 487 | but some like Google, Uber, and Airbnb became enormous global companies. | 但也有一些如Google、Uber和Airbnb成为了巨大的全球性公司。 |
| 488 | In English, | 英语 |
| 489 | unicorn is a slang term for a startup worth more than $1 billion. | 独角兽是一款价值超过10亿元的起步词. |
| 490 | Unicorn for a billion dollar startup. | 独角兽10亿美元启动. |
| 491 | What a fun business term. | 多么有趣的商业术语。 |
| 492 | Now here is the third and final | 现在,这是第三次也是最后一次 |
| 493 | quiz question. | 问讯. |
| 494 | This is a document that a business sends to a customer or client asking them to pay | 这是企业发给客户或客户的文件 要求他们支付 |
| 495 | for goods or services provided. | 货物或服务。 |
| 496 | It lists what was sold, the quantity, the price, and the total | 它列出了售出的东西,数量,价格,以及总数 |
| 497 | amount owed. | 欠款额。 |
| 498 | It is used in professional business relationships between companies. | 它被用于公司之间的专业商业关系. |
| 499 | You often see it | 你经常看到 |
| 500 | at the end of a project when payment is requested. | 在项目结束时,当要求付款时。 |
| 501 | Listeners, do you know this word? | 听着,你知道这个词吗? |
| 502 | It starts with | 开始是 |
| 503 | the letter I and has seven letters. | 字母I和有七个字母。 |
| 504 | We talked about it when we discussed buying and selling | 我们讨论买卖时谈过了 |
| 505 | vocabulary. | 词汇。 |
| 506 | Mark, what is the word and when exactly do businesses use it? | 马克,这个词是什么,企业什么时候使用它? |
| 507 | The answer is invoice. | 答案是发票。 |
| 508 | An invoice is an official document sent by a seller to a buyer listing the goods or services | 发票是卖方向买方发送的列明货物或服务的正式单据。 |
| 509 | provided and the amount of money owed. | 提供和欠款数额。 |
| 510 | Invoices are used constantly in business to business | 发票经常用于商业交易 |
| 511 | transactions. | 交易。 |
| 512 | For example, if a graphic designer creates a logo for a company, they send an invoice | 例如,如果图形设计师为公司创建了标志,他们就会发出发票. |
| 513 | stating the work completed and the fee to be paid. | 说明已完成的工作和应支付的费用。 |
| 514 | Invoices typically include the seller's name and | 发票通常包括卖方的名称和 |
| 515 | contact information, the buyer's name, an invoice number for tracking purposes, a description of the | 联系信息、买方姓名、用于追踪目的的发票号码、 |
| 516 | goods or services, the price, and a payment deadline called payment terms. | 货物或服务、价格和付款期限称为付款条件。 |
| 517 | Common payment terms include | 共同付款条件包括: |
| 518 | net 30, meaning payment is due within 30 days. | 净额30,即应在30天内付款。 |
| 519 | Invoice, startup, profit. | 发票 启动 利润 |
| 520 | Three for three on our | 我们三个三个 |
| 521 | business culture because understanding cultural norms in business is just as important as vocabulary. | 商业文化 因为理解商业中的文化规范与词汇同样重要. |
| 522 | Different countries have different business cultures. | 不同国家有着不同的商业文化. |
| 523 | In some countries like Japan, South Korea, | 在日本、韩国等一些国家 |
| 524 | and many Middle Eastern nations, business relationships and respect for hierarchy are | 许多中东国家、商业关系和对等级的尊重 |
| 525 | very important. | 非常重要的一点 |
| 526 | Building personal trust before doing business is essential. | 在做生意之前建立个人信任至关重要。 |
| 527 | In other cultures | 在其他文化中 |
| 528 | like the United States or Australia, business tends to be more direct and informal and deals | 和美国或澳大利亚一样 生意往往比较直接和非正式 |
| 529 | {\fn黑体\fs20\shad2\2aH82\3aH20\4aH33\fscx95\3cH592001\be1}更快速地制造出来 | |
| 530 | In English business culture, punctuality, arriving on time, is considered | 在英语商业文化中,考虑准时,准时抵达 |
| 531 | very important and respectful, and professional appearance is also expected. | 也期望有专业的出现。 |
| 532 | Business culture is | 商业文化 |
| 533 | fascinating and very important for international success. | 引人入胜,对国际成功非常重要。 |
| 534 | Here are key things to know about English | 这里有关于英语的关键知识 |
| 535 | business culture. | 商业文化. |
| 536 | Handshakes. | 手摇. |
| 537 | A firm handshake when meeting someone is the standard professional | 和别人见面时握个手是专业的 |
| 538 | greeting in most English-speaking countries. | 在大多数英语国家打招呼. |
| 539 | Business cards, exchanged at the beginning of | 名片,在开始时互换 |
| 540 | meetings in many cultures, treated with respect, especially in Asian business culture. | 在许多文化中,特别是在亚洲商业文化中,会议受到尊重。 |
| 541 | Small talk. | 闲谈. |
| 542 | In English business culture, it is normal and expected to briefly chat about non-business | 在英国商业文化中,它很正常,预计会简短地谈论非商业 |
| 543 | topics before a meeting starts. | 会议开始前的议题。 |
| 544 | Topics like weather, sport, or recent news are safe and | 天气、体育或最新消息是安全的 |
| 545 | friendly. | 亲切. |
| 546 | Titles and formality. | 标题和形式。 |
| 547 | In British culture, using Mr. and Mrs. with surnames is | 在英国文化中,使用有姓的夫妇 |
| 548 | common initially. | 最初常见。 |
| 549 | In American culture, people often use first names sooner. | 在美国文化中,人们往往更早地使用名字. |
| 550 | Small talk before | 之前的谈话 |
| 551 | meetings. | 会议。 |
| 552 | Such an important cultural point. | 如此重要的文化点. |
| 553 | Now let's talk about the language of business news | 现在让我们谈谈商业新闻的语言 |
| 554 | and reports because reading business news in English is a great way to improve your business | 和报道,因为读英文的商业新闻 是改善你生意的好办法 |
| 555 | vocabulary. | 词汇。 |
| 556 | Common business news vocabulary. | 共同商业新闻词汇. |
| 557 | Shares, or stocks, are small pieces of ownership | 股份或股票是小股权 |
| 558 | in a company that can be bought and sold. | 在一个可以买卖的公司。 |
| 559 | The stock market is where shares are traded. | 股票市场是股票交易地. |
| 560 | When share prices go up, the market is rising, or bullish. | 当股价上涨时,市场正在上升,或者大张旗鼓。 |
| 561 | When they go down, the market is falling, | 当他们倒下时,市场正在下跌, |
| 562 | or bearish. | 或熊语。 |
| 563 | Merger means when two companies join together to become one. | 合并是指当两家公司联合起来成为一体时. |
| 564 | Acquisition means when one | 购置是指何时 |
| 565 | company buys another. | 公司又买了一个 |
| 566 | Bankruptcy means a company cannot pay its debts and may have to close. | 破产是指公司无法偿还债务,可能不得不关闭. |
| 567 | Business news covers so many important topics. | 商业新闻报道了这么多重要话题. |
| 568 | The most common themes in English business news, | 英国商业新闻中最常见的主题, |
| 569 | company earnings, reports on how much money companies made in a period, | 公司收益,报告公司在一个时期赚了多少钱, |
| 570 | usually quarterly, economic data, figures like unemployment rates, inflation, and GDP growth | 通常为季度,经济数据,失业率,通货膨胀,GDP增长等数字. |
| 571 | that show how an economy is performing, trade, news about countries buying and selling goods | 显示一个经济体如何运作、贸易、关于各国买卖货物的消息 |
| 572 | internationally, technology, new products, apps, and digital developments that affect business, | 影响商业的技术、新产品、应用软件和数字发展, |
| 573 | employment, job creation, hiring trends, and changes in the workforce, leadership changes, | 就业、创造就业、雇用趋势、劳动力变化、领导才能变化、 |
| 574 | new CEOs, board members, or government policies affecting business, and market movements, | 新首席执行官、董事会成员或政府政策影响商业和市场流动, |
| 575 | daily changes in stock prices and investment values. | 股票价格和投资价值的每日变化。 |
| 576 | Reading business news headlines in English? | 读英文的商业新闻头条? |
| 577 | What a practical suggestion. | 多么实际的建议。 |
| 578 | Now let's give our | 现在让我们给 |
| 579 | listeners some final essential business English phrases for everyday use. | 收听一些日常使用的最后基本商业英语短语。 |
| 580 | When talking about your | 当谈论你 |
| 581 | job, I work for a company called, I am in charge of, my role involves, when talking about your | 工作,我为一家公司工作, 我负责,我的角色涉及, 当谈论你 |
| 582 | business, we specialize in, our main product is, we serve clients in, when networking, it is great | 商业,我们的专业,我们的主要产品是, 我们服务客户, 当联网,这是伟大的 |
| 583 | to meet you. | 来见你 |
| 584 | What do you do? | 你们是做什么的? |
| 585 | Here is my business card. | 这是我的名片 |
| 586 | When discussing prices, what is your budget? | 在讨论价格时,你的预算是什么? |
| 587 | We can offer a competitive price. | 我们可以提供一个竞争性的价格。 |
| 588 | Is there any flexibility on the price? | 价格方面是否有任何灵活性? |
| 589 | When making plans, | 计划时 |
| 590 | let's schedule a meeting. | 让我们安排一个会议。 |
| 591 | I will send you a proposal. | 我会给你一个建议。 |
| 592 | Shall we follow up next week? | 下星期我们继续吧? |
| 593 | Mark, | 马克 |
| 594 | add the, more essential business phrases for every situation. | 在每个情况中添加更为必要的商业词语。 |
| 595 | When talking about challenges, | 在谈论挑战时, |
| 596 | we are facing some difficulties with, we need to find a solution to. | 我们面临着一些困难,我们需要找到解决办法。 |
| 597 | This is a priority for | 这是当务之急 |
| 598 | us right now. | 我们现在。 |
| 599 | When discussing growth, our business is expanding rapidly. | 在讨论增长问题时,我们的业务正在迅速扩展。 |
| 600 | We are entering a new market. | 我们正在进入一个新的市场。 |
| 601 | Sales have increased by 20% this quarter. | 本季度销售额增加了20%。 |
| 602 | When presenting numbers, revenue was up this year. | 当提出数字时,今年的收入有所增加。 |
| 603 | We reduced costs by 15%. | 我们降低了15%的费用。 |
| 604 | Our target for next year is, when talking to customers, | 我们明年的目标是,当与顾客交谈时, |
| 605 | we value your feedback. | 我们重视你的反馈 |
| 606 | Your satisfaction is our priority. | 你满意是我们的优先事项。 |
| 607 | We look forward to working with you. | 我们期待着与你合作。 |
| 608 | And general professional phrases, could we reschedule? | 还有一般的专业短语 我们可以重新安排时间吗? |
| 609 | I will get back to you soon. | 我马上回来找你 |
| 610 | Thank you for your time. | 谢谢您的时间。 |
| 611 | It was a pleasure doing business. | 我很高兴能做生意 |
| 612 | It was a pleasure doing business with you. | 很高兴和你做生意 |
| 613 | The perfect business farewell phrase. | 完美的商业告别短语。 |
| 614 | Now let me give a complete final summary of today's episode. | 现在让我对今天的剧集作一个完整的最后总结。 |
| 615 | We covered so much important | 我们的报导如此重要 |
| 616 | business vocabulary and knowledge. | 商业词汇和知识。 |
| 617 | We talked about what a business is, different types of businesses, | 我们谈论了企业是什么, 不同类型的企业, |
| 618 | and business money vocabulary, revenue, profit, loss, budget, and investment. | 以及商业货币词汇、收入、利润、损失、预算和投资。 |
| 619 | We discussed business roles and departments, starting a business, buying and selling, | 我们讨论了商业角色和部门, 创业,买卖, |
| 620 | and marketing. | 和营销。 |
| 621 | We explored meeting phrases, email writing, presentation skills, and business idioms. | 我们探索了会议用语、电子邮件写作、展示技巧和商业规范。 |
| 622 | We talked about e-commerce, customer service, and business culture. | 我们谈到了电子商务、客户服务和商业文化。 |
| 623 | We did a quiz covering profit, | 我们做了一个测试 涵盖利润, |
| 624 | startup, and invoice. | 启动,和发票。 |
| 625 | And we finished with essential everyday business phrases. | 我们完成了基本的日常商业短语。 |
| 626 | Thank you so much to every listener who joined us today. | 非常感谢今天加入我们的每一位听众。 |
| 627 | Thank you so much, Anna. | 非常感谢,安娜。 |
| 628 | This was one of the most comprehensive and practically useful episodes we | 这是我们最全面、最实用的事例之一 |
| 629 | have ever made together. | 曾经在一起。 |
| 630 | And a huge thank you to every single listener who spent this time with us | 感谢所有与我们共度时光的听众 |
| 631 | today. | 今时. |
| 632 | Business English is one of the most valuable skills you can develop. | 商业英语是您可以开发的最有价值的技能之一. |
| 633 | It opens doors to | 它打开的门 |
| 634 | careers, global opportunities, new connections, and exciting possibilities. | 职业,全球机会, 新的联系,和令人兴奋的可能性。 |
| 635 | Whether you dream | 无论你做梦 |
| 636 | of working in a multinational company, starting your own business, or simply communicating more | 在跨国公司工作,开始自己的业务,或只是沟通更多 |
| 637 | confidently in professional situations, the vocabulary and phrases from today's episode | 自信地在职业场合,词汇和语句 从今天的插曲 |
| 638 | will help you. | 我会帮你的 |
| 639 | Practice these words and phrases every day. | 每天练习这些词和短语. |
| 640 | Read English business news. | 读英文商业新闻. |
| 641 | Watch | 看着 |
| 642 | English business programs. | 英国商业计划. |
| 643 | And remember, every expert was once a beginner. | 记住 每个专家都曾经是初学者 |
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