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【个人成长】在你最需要时,你会看到这个视频 · 从5万到12

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P1【个人成长】在你最需要时,你会看到这个视频 · 从5万到1229:42
P2【个人成长】在你最需要时,你会看到这个视频 · 从5万到1229:42

P1 · 【个人成长】在你最需要时,你会看到这个视频 · 从5万到120万粉的真实故事 p01 中英字幕 (P1)

字幕摘录

时间英文中文
0:00You're dreaming big and doing absolutely nothing about it.你在做大梦 却一无所获
0:03You've had this same idea for two years, maybe three years.你有同样的想法 两年,也许三年。
0:07A great dream for your career, your business, your relationships, wealth maybe.一个伟大的梦想 你的事业,你的生意, 你的关系, 财富也许。
0:12But you haven't started yet.但你还没开始呢
0:14Why?为什么?
0:15What's getting in the way?何等为碍.
0:16That's what we want to cover.这就是我们要覆盖。
0:18There are three traps.有三个陷阱。
0:19I've had this dream for over five years.五年多来我做了这个梦
0:22Never got started on it until last year.直到去年才开始
展开字幕全文(411 条)
序号英文中文
1You're dreaming big and doing absolutely nothing about it.你在做大梦 却一无所获
2You've had this same idea for two years, maybe three years.你有同样的想法 两年,也许三年。
3A great dream for your career, your business, your relationships, wealth maybe.一个伟大的梦想 你的事业,你的生意, 你的关系, 财富也许。
4But you haven't started yet.但你还没开始呢
5Why?为什么?
6What's getting in the way?何等为碍.
7That's what we want to cover.这就是我们要覆盖。
8There are three traps.有三个陷阱。
9I've had this dream for over five years.五年多来我做了这个梦
10Never got started on it until last year.直到去年才开始
11它开始这个YouTube频道。
12And when I finally did it, all I could think of was, man, I should have done it much sooner.当我终于做到了, 我能想到的就是,伙计, 我应该早点做到。
13In the last eight months, we've added 1.2 million subscribers.在过去的8个月里,我们增加了120万订阅者.
14For every second that this channel has been alive, roughly about 45 million seconds, someone这个频道每活一秒钟 大约4500万秒 有人
15somewhere has watched the video.某个地方看过录像
16The love and the warmth that I continue to receive every day is just overwhelming.我每天不断得到的爱和温暖令人难以忍受。
17It's so hard to describe.很难形容
18Just impossible.简直不可能
19So that's the story I want to share today.这就是我今天要分享的故事。
20That's our case study.这是我们的案例研究。
21And through that, we will build a systematic process that helps you define those three通过这个,我们将建立一个系统的过程 帮助你定义这三项
22traps and gets you out of all three of them.圈套 把你从三个里面弄出来
23The third one took me 20 years to figure out.第三个花了我20年时间才想通.
24And this video I thought would be different.和这个视频 我认为是不同的。
25It's raw, it's no animations, no effects, just unplugged.它生动,没有动画,没有效果,只是没有插件.
26Because we're talking about the YouTube channel itself, I thought it should be just you and因为我们谈论的是YouTube频道本身 我认为应该只有你和
27me.来啊
28And I have the cameras on and I have some bullet points in front of me.我把摄像机打开了 前面有子弹点
29But it's just going to be a conversation.但这只是一个谈话。
30So let's get going.所以,让我们去。
31I think the first trap is the hardest to escape, at least for me.我觉得第一个陷阱最难逃脱 至少对我来说
32We don't bet on ourselves.我们不赌自己。
33Our ambition is not a problem.我们的野心不是问题。
34I think the real problem is how we see ourselves.我认为真正的问题是 我们如何看待自己。
35I'm not worthy.我不值得这样
36I don't deserve it.我不配这样
37Who's going to care?谁在意?
38You would rather take a chance on anyone but yourself.你宁愿对任何人冒险 除了你自己
39That's been my story all my life.这是我一生的故事
40In fact, the genesis of this very channel will tell you all about how that narrative事实上,这个频道的起源 将告诉你所有的故事
41has been trapping all of us.一直在困住我们所有人。
42I was a young kid, a teenager, and I ran away from home for a while and I became a monk小时候,十几岁,离家出走一阵子,成为和尚
43in training, swept the courtyards and cleaned the toilets and ate one meal a day from a在训练中,扫荡了庭院,清理了厕所,每天吃一顿
44bowl.来个碗
45All of that.这一切。
46And somehow, over time, I managed to become a musician and ended up going to MIT, worked不知何故,随着时间的推移, 我成功成为一个音乐家 并最终去麻省理工,工作
47on Wall Street, eventually became a CEO, board member, investor, all of that.在华尔街,最终成为首席执行官,董事会成员,投资人,所有这一切.
48But all throughout that journey, at every phase, the voice that has always kept repeating但在整个旅程中 在每个阶段 一直重复的声音
49in my head has been saying, what am I doing here?我脑子里一直在说,我在这里做什么?
50I don't belong here.我不属于这里。
51I'm not supposed to be here.我不应该在这里。
52And eventually, I got very lucky and I had two big exits and I was in tech so I got to最后,我走运了,我有两个大出口,我在技术领域 所以我不得不
53retire about three years ago.大约三年前退休了
54But even after that, this idea that I don't deserve it has never left me.但即使在那之后,这个我不该有的想法 也从未离开过我
55I don't know.师曰.
56It must be my chemistry or something.一定是我的化学反应
57When I thought, oh, I should start something creative, I should start a YouTube channel,当我想,哦,我应该开始 创新的东西,我应该开始一个YouTube频道,
58because I saw my eight-year-old being completely fearless in starting his channel.因为我看到我的8岁小孩 完全无所畏惧地开始他的频道。
59And I thought, well, if he could do it, I can do it too.我想,如果他能做到这一点,我也能做到。
60But I was still so afraid about going it alone.但我还是害怕一个人去
61So I went back to my old band members.于是我回到我以前的乐队成员。
62One by one, I asked all of them to see if they would do it with me, if we could start一个接一个地,我叫他们所有人看看他们会不会跟我做,如果我们能开始
63the band together and then the YouTube channel will be about music.乐队一起,然后YouTube频道将讨论音乐。
64And in that band, I was the drummer.在乐队里,我是鼓手
65So I was never used to being in the center.所以我从来没有习惯在中央。
66I was only comfortable on being on the side or at the back.我只是在侧面或后面很舒服
67And unfortunately, they were all busy with their own lives and their own dreams, so nothing不幸的是,他们都忙着自己的生活和梦想,所以什么都没有
68came of it.来了
69And I remember feeling so down about it.我记得我对这件事很失望
70And one late evening, I was flying from London to New York and this thought suddenly hit某天深夜,我从伦敦飞到纽约 突然想到
71me that I was just hiding behind them.我只是躲在他们后面
72I've been doing that all my life.我一辈子都这样
73I always wanted a partner, a co-founder.我一直想要一个合伙人 一个联合创始人
74I had never bet on myself.我从来没有赌过自己。
75And that's where I decided to just talk about personal growth, professional growth, AI,所以我决定只谈个人成长 职业成长 AI
76careers, finance, relationships, insights that the 22-year-old version of me needed事业 财务 关系 22岁版我需要的见解
77so desperately but never got.如此绝望,但从来没有得到。
78So that's how this channel came about.所以这个频道就是这样来的。
79So I went ahead and I hired an agency, a team to help me edit and manage this whole YouTube于是我聘请了一个机构 一个团队来帮我编辑和管理整个YouTube
80channel and the process.频道和进程。
81And I remember them asking me, hey, what do you want to call it?我记得他们问我,嘿,你想怎么称呼它?
82And I said, listen, you can call it whatever you want, as long as it's not my own name,我说,听着,你可以随便叫它, 只要你不是我的名字,
83still hiding.还藏着呢
84So we found a brand name.所以我们找到了一个品牌。
85Some of you may remember that this channel's original name was The MIT Monk.你们中有些人可能记得这个频道的原名是麻省理工学院僧侣.
86And I love that name.我喜欢这个名字
87Two contrasting ideas and I had been both.两个相反的想法,我都是。
88However, I remember heaving a sigh of relief when we found the name.然而,我记得,当我们找到这个名字时,我喘了口气。
89And the first thought that came to my mind was, great.我第一个想到的想法是: 伟大的。
90This is all about this thing called MIT Monk, this avatar.这都是关于这个叫麻省理工和尚的,这个阿凡达.
91I don't have to be me.不必为我.
92I don't have to bet on myself.我不必自己赌
93So anyway, the first video gets released in February of 2025, the long form video.所以无论如何,第一部视频在2025年2月发布,长形式视频.
94For the first eight months after that, so until October, November of 2025, crickets.在这之后的前八个月里,所以一直到2025年10月,11月,都是板球.
95Very few people watched what I was producing, even fewer subscribers.很少有人看到我制作的东西, 更少的订户。
96And, you know, I was kind of relieved.而且,你知道, 我有点松了一口气。
97I wasn't surprised either because, you know, there are 140 million videos uploaded on YouTube我也不惊讶 因为YouTube上传的视频有1.4亿
98every week.每个星期。
99And, you know, mine was one of them, lost in the same void.而且,你知道,我的是其中之一, 在同一个空虚中迷失。
100Fortunately, I did not need to make money off of this channel.幸好我不用靠这个频道赚钱
101So I kept showing up every week, week after week.所以我每周,每周都来
102And I remember we crossed about 50,000 subscribers in late October of 2025.我记得我们在2025年10月下旬 跨越了大约50,000个用户。
103And I still heard the same voice.我仍然听到同样的声音。
104Why will anyone care what I have to say?为什么有人会在乎我要说什么?
105So I remember I was on a Zoom call with the agency CEO and the creative director.所以我记得我和代理首席执行官 和创意总监一起打过电话
106And I asked them, you know, it's October and we're at 50,000 subscribers or so.我问他们,你知道,现在是十月, 我们大约有5万个订户。
107When do you think we'll cross 100,000 subscribers?你觉得我们什么时候会超过十万个订户?
108And they looked at each other and said, you know, at this rate, it will take you他们互相看着对方,说,你知道, 按这样的速度,它会带你
109at least a year or more.至少一年或一年以上。
110So October of 2026, maybe.所以2026年10月,也许。
111And that's when we will cross 100,000 subscribers.届时我们将超过10万用户。
112And I was delighted and happy with that expert forecast.我对专家的预测感到高兴和满意。
113But then something surprising started happening in November.但后来在11月发生了一件令人惊讶的事。
114And I remember it was like November 1st or something like that.我记得那就像11月1日一样
115Just water break.只是断水。
116Because we crossed 100,000 subscribers in literally two weeks after that Zoom call.因为我们在Zoom电话发出两周后就超过10万用户。
117Whatever was supposed to take a year, we crossed it in two weeks.不管要花一年时间 我们两周后就穿越了
118And in eight months since November, we added 1.2 million subscribers.而在11月之后的8个月内,我们又增加了120万订户.
119And the growth keeps accelerating.而增长不断加速.
120I kid you not, I don't really know why that happened.我骗你,我不知道为什么
121I don't really know why it's happening.我不知道为什么会这样
122I have some theories about it.我有一些理论 关于它。
123But YouTube algorithm is an algorithm of attention.但YouTube算法是注意的算法.
124So why do millions of people, viewers like you, decide to give their time and their attention那么,为什么数百万人, 像你这样的观众, 决定给他们的时间和注意力
125and their love to someone like me is a total mystery box that I can't solve.而他们对像我这样的人的爱 是一个我无法解开的神秘盒子
126All I can do is feel this immense gratitude that we get to spend time together.我所能做的就是感受到我们一起度过的 巨大的感激之情
127And this thing keeps growing every day.这东西每天都在生长
128But then came one more twist.但后来又出现了一个曲折。
129As we were crossing that million subscriber milestone in April or May of 2026, MIT called.当我们在2026年4月或5月跨越百万用户的里程碑时,麻省理工学院打了电话。
130And they were very nice.他们非常不错。
131They were gentle.他们很温柔
132And they said, hey, you know, we love the fact that you were doing this.他们说,嘿,你知道,我们喜欢你这样做的事实。
133It's very nice.这是非常好的。
134The content is very good.内容非常好。
135But we're going to have to ask you to take down MIT from the brand name that you're using.但我们得请你把麻省理工 从你使用的品牌名下拿下来
136Because people thought that there was an actual monk that worked at MIT as a faculty member.因为人们觉得有一个真正的修道士在麻省理工学院做教职员.
137So of course, I said yes, because I am an alum.当然,我答应了,因为我是一个校友。
138My team started scrambling for another brand name.我的团队开始寻找另一个品牌
139I have this chief of staff of mine, and I've worked with her for years.我有一个幕僚长 我和她合作多年了
140She's known me for years.她认识我好几年了
141And she asked me to get on a live Zoom call.她让我做一个现场直播
142And she literally shared her desktop screen on Zoom and looked me in the eye and said,她真的分享了她的桌面屏幕 在Zoom,并看着我的眼睛说,
143I'm going to change the name right now.现改名.
144And before I could say anything, she added my real name on the YouTube channel homepage.在我说话之前,她在YouTube频道主页上增加了我的真名.
145The MIT monk became Sandeep Swadia.麻省理工学院和尚成为桑迪普·斯瓦迪亚.
146And it felt so uncomfortable for me to see that name.看到这个名字让我很不舒服
147I just wanted to keep hiding.我只是想继续躲起来
148Now, I've been to the absolute bottom and I've been to the top.现在,我已经到了绝对的底部,我已经到了顶端。
149I've been very fortunate.我很幸运
150I'm not scared of losing.我不怕输
151But standing up in the spotlight all by yourself,但独自站在聚光灯下
152and then accepting that you can deserve to be there, that's super hard.然后接受你该去的地方 那太难了
153And researchers have looked at hundreds of studies on this.研究人员已经研究了上百种研究。
154Only about half the people who intend to do something,只有一半的人想做点什么
155who intend to follow their dreams, end up doing it.谁打算跟随他们的梦想, 最终做到这一点。
156It's a coin flip.硬币翻转.
157So it's never about how badly you want it.所以,它从来没有关于你有多想要它。
158Doing is way harder than dreaming.做比做梦更难
159We get in our own way.我们被自己挡住了
160So what do you do this Monday morning?你周一早上会做什么?
161First, you have to realize that you are waiting for your own permission that will never come.首先,你必须意识到,你正在等待 你自己的许可,永远不会到来。
162And second, start with the smallest of the small bet that you can make.第二,从你所能做出的小赌注中最小的开始。
163Just the first step.只是第一步。
164Take it.拿着
165Because this is what you will tell me later.因为这是你以后会告诉我的
166I guarantee it.我保证
167You'll say, I should have started it much sooner.你会说,我应该早点开始的
168It doesn't matter if no one else cares.彼诸众生不思议.
169If you care about it deeply, isn't that a great reason enough to get started?如果你深思熟虑, 难道这不是一个伟大的理由 足以开始吗?
170Here's another example.这是另一个例子。
171I love going deeper.我喜欢更深入
172And so I started writing a newsletter, I think two months ago.所以我开始写一份通讯, 我想两个月前。
173Every Tuesday, it comes out.每逢星期二,便会出来.
174And one insight, one tool, one practice.一个洞察力 一个工具 一个练习
175That you can use every day.你可以每天使用这个
176And you can subscribe to it if you'd like.如果你愿意 你可以订阅
177But it's something I love to do.但我喜欢这么做
178That's a reason enough.这已经足够了
179It's free.自由无碍.
180Link is below.链接如下。
181But let's talk about the second trap now.但是,我们现在谈谈第二个陷阱。
182And that is subtle and trickier.这更狡猾更狡猾
183And I hear about it from thousands of inbound messages.我从上千条入境信息中听到这个消息。
184The question is, why start anything?问题是,为什么要开始什么?
185In the age of AI, the machines can do it better than me and faster than me.在AI时代,机器可以比我做得更好,比我更快.
186Some of it is partly true.有些是部分事实。
187And it feels like you lost before you even started.感觉好像你还没开始就输了
188But I think as AI gets smarter at intelligence,但我觉得随着AI在智能方面变得更加聪明
189our human judgment is going to be more and more valuable.我们人类的判断会越来越宝贵
190Let me give you two examples.让我举两个例子。
191Two stories.两个故事。
192One about creation and one about communication.一个是创造,一个是交流
193Both stories are coming from building this YouTube channel两个故事都来自这个YouTube频道的建设
194because that's our case study.因为这是我们的案例研究。
195But the activity doesn't matter.但活动并不重要.
196The principles will apply to anything you want to build in the age of AI.这些原则将适用于任何你想在AI时代建造的东西.
197So for every week, I think about what the topics are going to be,所以,每个星期,我都会想 主题是什么,
198what I want to talk about.我想谈的事
199And I write the script every week.我每周写剧本
200And that's the biggest challenge.这是最大的挑战。
201因为YouTube上有很多AI的流言
202on any social media platform nowadays.在任何社交媒体平台上
203And building something original seems almost impossible.而建造一些原创的东西 似乎几乎是不可能的。
204Because AI by default wants you to talk like everybody else.因为AI默认要你和其他人一样说话
205That's how AI learned to talk anyway.这就是AI学会说话的方式。
206Because it was trained on the content that existed on the internet.因为它接受过网上内容的培训。
207Creating something truly original takes two human faculties创造出真正原创的东西 需要两个人的能力
208that aren't supposed to get along well.这不应该相处得很好。
209Your hot-blooded emotions and your cold-blooded craft.你的激情和冷血的手艺
210They fight each other all the time.他们经常互相打斗
211Because when you focus on your emotions and your intuition因为当你专注于你的情绪和直觉
212and your imagination, you lose sight of the discipline和你的想象力,你忽略了纪律
213to focus on the details of grammar and structure以语法和结构的细节为重点
214and verification of the research and all of that stuff.并核实研究 和所有的东西。
215And on the other hand, when you focus on the craft而另一方面,当你专注于工艺
216and the details and the structures that you want to neatly construct something,细节和结构,你想 整洁地构建的东西,
217you lose that spark, that intuition, that humanness of it.你失去了火花、直觉、人性
218There is a great Indian poet.有一个伟大的印度诗人。
219And I love him.我爱他
220I admire his work.我欣赏他的作品。
221His name is Javed Akhtar.他叫贾维德·阿赫塔尔
222And he says it brilliantly.他说得非常精彩
223That it is this very contradiction that makes our output human.正是这种矛盾使我们的产出成为人类。
224That makes our output poetic.这使得我们的输出具有诗意。
225It gives it the unique fingerprint that is yours.它给你独特的指纹
226Here's the thing.事情是这样的
227The cold half, the craft and the structure and ideation.寒冷的半身,工艺和结构与思想.
228All of that, a machine can do that now instantly and free所有这一切,一个机器可以做 现在立即和免费
229and better than you and faster than you.而且比你还好 比你还快
230What it cannot do is the other half.它不能做的是另一半。
231That's your imagination, your intuition, your judgment.这就是你的想象力 你的直觉 你的判断力
232{\fn黑体\fs22\bord1\shad0\3aHBE\4aH00\fscx67\fscy66\2cHFFFFFF\3cH808080}在情感和工艺的矛盾中工作
233is always going to be extremely frustrating.总是会非常沮丧
234It is annoying for me because every week I spend hours and hours and hours这让我很烦人,因为我每个星期都要花几个小时
235trying to find something that is worth putting in front of you试图找到一些值得摆在你面前的东西
236so that I don't waste your time.以免我浪费你的时间
237And every time it feels like it's not going to work this week.每当感觉这周不行的时候
238It's not going to happen.终不生灭.
239And I'm not going to make it.而我不会成功的。
240And somehow every week it works out.不知怎的,每个礼拜都成功
241And AI can be an expert at deep research.而AI可以成为一名深入研究的专家.
242So I use it.所以我就用这个
243It can be a very good thinking partner.它可以是一个非常好的思维伙伴。
244There are lots of advantages.有很多好处
245But I've never once seen something that I could just copy and reuse on this channel.但我从来没有见过一些东西 我可以只复制和再利用在这个频道。
246Not even once.一次也没有
247Maybe it'll get better over time.也许随着时间的推移它会变得更好。
248Nobody knows.没有人知道。
249But your judgment and your taste and your ability to struggle through但你的判断和品味 以及你挣扎的能力
250this contradiction that we're talking about.我们所说的矛盾
251That can still help you avoid the trap and create something beautiful.那还是能帮助你避免陷阱 创造出美丽的东西
252Something that is entirely yours.完全属于你的东西
253Something that is entirely you.完全就是你的东西
254That's the first principle.这是第一个原则。
255And the second principle is equally tricky第二项原则同样棘手
256because we tend to start believing in the so-called experts when we're starting on our dream.因为我们开始开始相信所谓的专家 开始我们的梦想。
257But they just hand us playbooks that work for others.但是,他们只是给我们 游戏本为他人工作。
258That may or may not work for you.这可能对你有用,也可能不对
259Here's what I learned.这是我学到的
260When I started this channel, it wasn't working out in the beginning.当我开始这个频道的时候,它并没有在开始的时候工作.
261We weren't getting the traction.我们没有得到的动力。
262So I would speak to a bunch of YouTube experts who would tell me所以我会跟一群YouTube专家说
263a long list of things that I needed to fix.一大串我需要修补的东西
264You have to speak very fast.你必须说话非常快。
265You have to be animated.你必须是动画。
266You got to amp it up.你得把它打开。
267Why aren't you saying please subscribe three times?你为什么不说 请订阅三次?
268It should be in the beginning, in the middle, at the end.应於初,中,末.
269You have to keep hammering it.你必须继续敲打它。
270Your videos are too long.你的视频太长了
271Keep them under 12 minutes, 10 minutes.保持12分钟,10分钟。
272Do more shorts.做更多的短裤。
273Tuesday at 10am is the best time to release your videos.星期二上午10点是发布视频的最佳时机.
274You need to use a whiteboard.你需要用一个白板。
275You need to create a classroom vibe.你需要创造一种课堂气氛。
276And on and on and on.亦复不断.
277And actually, if you see my earlier videos, maybe the first two or three or four months,事实上,如果你看到我之前的视频, 也许头两三四个月,
278I am desperately trying to amp it up and look like I'm so excited.我迫不及待地想把它放大 看起来我太兴奋了
279I talk like this all the time.我常这样说话
280Throughout all the videos.在所有的视频。
281I don't know why.我不知道为什么。
282But eventually, I couldn't recognize who that person was.但最终 我无法认出那个人是谁
283I was following the advice of people who didn't know me.我在听那些不认识我的人的建议
284They had a playbook and it was a great playbook.他们有一本游戏本 一本很棒的游戏本
285But following a standard operating process will only make you a standard operating product.但遵循一个标准操作程序只会使你成为标准操作产品.
286Just like everyone else.就像其他人一样
287So after a few months, I stopped performing and talking fast and projecting.几个月后,我停止了表演 和说话 快速和投影。
288I just started having a conversation in a normal way that we all usually talk.我开始正常地交谈 我们通常都这样
289Did any of that change have anything to do with the eight-month explosion that we've had?任何改变都和我们8个月的爆炸有关吗?
290Maybe.也许
291We'll never know for sure.我们永远不会确定。
292Maybe not.也许不是。
293But I do know that the viewers, you know, ambitious folks like you,但我知道,观众,你知道, 雄心勃勃的人喜欢你,
294connect with this content at a very different level, at a different scale,在非常不同的级别上, 在不同的级别上, 与这个内容连接,
295at a very different emotional depth.在一个非常不同的情感深度。
296So what's the action item here?这里的动作是什么?
297Everyone will come to you with their playbook on what works when you start on your dream.每个人都会带着他们的游戏本来找你, 关于你开始梦想时什么是可行的。
298They mean well, but they don't know.他们的意思是好的,但他们不知道。
299So learn from them, but then make your own playbook.所以从他们那里学习, 然后做你自己的游戏本。
300Here's an interesting proof point.这里有个有趣的证据
301You know, the experts told me that I should say subscribe.你知道,专家们告诉我, 我应该说订阅。
302Please subscribe and like at the end of every video.请订阅所有录像
303Someone said, oh, you have to have a cool signature line or gesture at the end of the video.有人说,哦,你必须有一个 凉爽的签名线或手势 在视频的结尾。
304Like a wave or a salute or see you on the other side.如波浪或礼或见彼岸.
305Adios or something cool.再见,还是什么很酷的。
306And I struggled to come up with it, but couldn't.我努力想出办法,但做不到
307And I remember maybe around fourth or fifth of our videos that I was recording,我记得大概是第四或第五段录像
308I accidentally blurred out, I love you all.我无意间模糊了 我爱你们
309And if you find that video on the channel, you'll see that it's an accident.如果你在频道里找到那段视频 你会发现那是个意外
310And this stuff comes out of my mouth and I look a bit awkward because it wasn't planned.这东西从我嘴里出来 我看起来有点尴尬 因为这不是计划好的
311And the agency team, when they were editing it, asked me if we should take it out.而代理团队, 当他们正在编辑它, 问我是否应该把它拿出来。
312And I somehow felt that it was a very genuine moment.我不知怎么地觉得这是一个非常真实的时刻。
313So we kept it and became our signature line.因此,我们保留它并成为我们的签名线。
314Now, no playbook and no expert would have given me that line.现在,没有游戏本 也没有专家会给我这条线。
315No AI would have written it because it wasn't about conscious craft.没有AI会写,因为它不是关于有意识的工艺。
316It came from that inner part of being human.它来自人类的内心
317You'll never outrun AI on speed or stamina or smarts.在速度、耐力和智能上 你永远跑不过AI
318What's scarce now is that very human part that we're talking about.现在所缺少的是我们所说的非常人性的部分。
319Your judgment, your taste, your genuine authenticity, your emotions.你的判断力、品味、真实性、情感
320That's how you avoid that second trap of commoditization.这就是你如何避免第二个陷阱的商品化。
321So, okay, you bet on yourself.所以,好吧,你赌你自己。
322You got started.你开始了。
323You figured out how to stand out from the crowd.你明白怎么在人群中站出来
324What's the third trap?第三个陷阱是什么?
325Let's go there next.接下来我们去那里。
326The problem is that we spend our whole life becoming good at one thing.问题是我们一生都在做一件事
327I'm a lawyer.我是律师
328I'm an engineer.我是工程师
329I'm a founder.我是创始人
330I'm a marketer.我是一个市场商。
331I'm an HR expert.我是HR专家
332I'm a leader.我是一个领袖。
333I'm the CEO.我是首席执行官。
334But you're not one thing.但你不是一样东西。
335You'll have things in your life that don't fit together.你会有 的东西在你的生活中, 不相适应。
336Those parts feel like misfits, a flaw in your resume.这些部分感觉很不合适 你的履历有缺陷
337But here's the thing that I learned.但这里我学到的东西。
338If you look at a guitar, I have a guitar.如果你看吉他,我有一个吉他。
339It has six strings.它有六个弦。
340Let's see.让我看看。
341Here it is.在这里。
342And these six strings have different thickness, different tension.而这六根弦有不同的厚度,不同的张力.
343Each one is tuned to a different note.每一个都调用不同的音符。
344Now, if you strum them open, it's just noise.现在,如果你把它们打开, 它只是噪音。
345It doesn't sound musical unless it sounds musical to you.它不听起来音乐,除非 它听起来音乐你。
346Most people will say, what is that?大多数人会说,那是什么?
347But if you learn to press at certain points, it sounds gorgeous, right?但是,如果你学会按某些点, 它听起来华丽,对不对?
348I play guitar like a drummer would play guitar.我弹吉他就像鼓手弹吉他一样
349These are called cowboy chords.这些叫牛仔弦
350Anyone can learn them.谁都学得到
351But the point is each string resonates with the other.但要点是每个弦都与对方产生共鸣.
352And that's how harmony is produced.和谐就是这样产生的。
353And therein lies the trap and the solution.陷阱和解决办法就在这里。
354If you bring just one string to your dream and to your work如果你只给梦想和工作带来一条绳子
355and leave the rest of them at home,且让他们留在家里,
356then you'll wonder why you're not able to make a song.那你会想知道你为什么不能唱一首歌
357Why it's not working?为什么它不起作用?
358Why the music doesn't come out?为什么音乐不出来?
359Because our identities are kind of like that too.因为我们的身份也一样
360Each one may not seem connected.每个人似乎都没有联系。
361Me on Wall Street has nothing to do with me, the creator here.我在华尔街与我无关 这里的创造者
362And me from the monk training era has nothing to do with me, the board member.而我从僧侣训练时代,与我,理事无关.
363But somehow they all resonate with each other at a deeper level, just like that guitar.但不知何故,他们都在更深层次上相互共鸣 就像那把吉他
364So you may not feel like you're absolutely amazing at anything.所以,你可能不会觉得 你绝对是惊人的任何事情。
365Maybe you're above average at best at a handful of things.也许你最多能比一般人多一点
366But that's the magic.但这就是魔力
367Somehow when you put all of that together in a certain way不知怎的,当你把这些都用某种方式组合起来
368and you know where to press, it gives rise to a different type of harmony.你知道在哪里按, 它会产生另一种类型的和谐。
369Why a different type?为什么是不同的类型?
370Because that combination doesn't exist anywhere else.因为这种组合在其他地方不存在.
371That's yours.这是你的。
372So you have to keep experimenting所以你必须继续试验
373with how you play with all these gifts that you have together.和你们一起玩这些礼物的方式
374Like playing a guitar.就像弹吉他一样
375And there's no right or wrong way of playing it.亦无对或错之玩法.
376I'm not a great player, but I love playing it.我不是一个伟大的球员, 但我喜欢玩它。
377There's only your way.只有你的办法
378And so you have to see everything as if it's an experiment.所以,你必须把一切都看成是一个实验。
379This video is a total experiment.这段视频是一个全面的实验.
380Normally my team would pour in so much love and effort into cuts and edits通常我的团队会倾注 如此的爱和努力 削减和编辑
381and A-roll and B-roll and animation and all of that production.以及A卷和B卷 动画和所有制作
382Every small detail matters to them,每一个小细节对他们都很重要,
383matters to us, matters to me.对我们很重要,对我很重要。
384But today we thought, you know, this is about the YouTube channel and its genesis.但今天我们想,你知道, 这是关于YouTube频道及其起源。
385So we got rid of every single layer.因此,我们摆脱了每一层。
386Now, do we know that it's going to work?现在,我们知道它会起作用吗?
387We don't know.我们不知道。
388If it works, we'll do it again.如是功德亦复如是.
389We'll make some more.我们会做更多。
390If it doesn't, we'll try something else.如果它不这样做,我们将尝试别的东西。
391This channel is just a lab.这个频道只是一个实验室。
392Every week we run an experiment and we find out what actually resonates with you.我们每周都做一个实验, 找出真正与你共鸣的东西。
393What you find valuable.你发现的价值。
394Life's kind of like that too.人生也一样
395So here's what you do Monday morning.这就是你星期一早上做的
396Don't kill yourself trying to be one clean thing.不要自杀 试图成为一个干净的事情。
397You are too many things, which is where the beauty is.你是太多的东西, 这就是美人的地方。
398Look at areas in your life that don't fit and find a way to bring all of it to your dreams.看看你生活中那些不适合的地方 找到一个方法把一切都带到你的梦里
399Because turning a massive dream into something real因为把一个巨大的梦想变成现实
400doesn't take a sudden cinematic explosion of talent.并不需要突然的 电影爆炸的人才。
401It takes a systematic process with the three parts that we talked about.它需要一个系统的过程,与我们谈到的三个部分。
402One, bet on yourself.一,赌你自己。
403Please get started.请开始吧
404Two, rely on your human judgment.二,依靠人类判断.
405Three, never stop experimenting.三,从不停止实验.
406Through that process, you will change the shape of your dream.通过这个过程,你会改变你梦想的形状.
407That dream will change the shape of you.那个梦会改变你的形状
408And that interactive chain reaction will never stop once you start.一旦你开始,这个交互连锁反应就永远不会停止。
409So remember to start tonight what you've been putting off for years.所以,记住今晚开始 你一直拖延多年。
410And remember, a note you never play cannot become a song.记住,你从不演奏的音符不能成为一首歌
411And as I always say, thank you and I love you.正如我常说的,谢谢你,我爱你
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P2 · 【个人成长】在你最需要时,你会看到这个视频 · 从5万到120万粉的真实故事 p02 无字幕 (P2)

字幕摘录

时间英文中文
0:00You're dreaming big and doing absolutely nothing about it.你在做大梦 却一无所获
0:03You've had this same idea for two years, maybe three years.你有同样的想法 两年,也许三年。
0:07A great dream for your career, your business, your relationships, wealth maybe.一个伟大的梦想 你的事业,你的生意, 你的关系, 财富也许。
0:12But you haven't started yet.但你还没开始呢
0:14Why?为什么?
0:15What's getting in the way?何等为碍.
0:16That's what we want to cover.这就是我们要覆盖。
0:18There are three traps.有三个陷阱。
0:19I've had this dream for over five years.五年多来我做了这个梦
0:22Never got started on it until last year.直到去年才开始
展开字幕全文(426 条)
序号英文中文
1You're dreaming big and doing absolutely nothing about it.你在做大梦 却一无所获
2You've had this same idea for two years, maybe three years.你有同样的想法 两年,也许三年。
3A great dream for your career, your business, your relationships, wealth maybe.一个伟大的梦想 你的事业,你的生意, 你的关系, 财富也许。
4But you haven't started yet.但你还没开始呢
5Why?为什么?
6What's getting in the way?何等为碍.
7That's what we want to cover.这就是我们要覆盖。
8There are three traps.有三个陷阱。
9I've had this dream for over five years.五年多来我做了这个梦
10Never got started on it until last year.直到去年才开始
11它开始这个YouTube频道。
12And when I finally did it, all I could think of was,当我终于做到了, 我所能想到的就是,
13man, I should have done it much sooner.男人,我早该做到这一点。
14In the last eight months, we've added 1.2 million subscribers.在过去的8个月里,我们增加了120万订阅者.
15For every second that this channel has been alive, roughly about 45 million seconds,这个频道每活过一秒钟 大约4500万秒
16someone somewhere has watched the video.有人看过录像
17The love and the warmth that I continue to receive every day is just overwhelming.我每天不断得到的爱和温暖令人难以忍受。
18It's so hard to describe.很难形容
19Just impossible.简直不可能
20So that's the story I want to share today.这就是我今天要分享的故事。
21That's our case study.这是我们的案例研究。
22And through that, we will build a systematic process通过它,我们将建立一个系统的进程
23that helps you define those three traps and gets you out of all three of them.帮助你定义了这三个陷阱 让你摆脱这三个陷阱
24The third one took me 20 years to figure out.第三个花了我20年时间才想通.
25And this video I thought would be different.和这个视频 我认为是不同的。
26It's raw, it's no animations, no effects, just unplugged.它生动,没有动画,没有效果,只是没有插件.
27Because we're talking about the YouTube channel itself,因为我们说的是YouTube频道本身
28I thought it should be just you and me.我以为应该只有你和我
29And I have the cameras on and I have some bullet points in front of me.我把摄像机打开了 前面有子弹点
30But it's just going to be a conversation.但这只是一个谈话。
31So let's get going.所以,让我们去。
32I think the first trap is the hardest to escape, at least for me.我觉得第一个陷阱最难逃脱 至少对我来说
33We don't bet on ourselves.我们不赌自己。
34Our ambition is not a problem.我们的野心不是问题。
35I think the real problem is how we see ourselves.我认为真正的问题是 我们如何看待自己。
36I'm not worthy, I don't deserve it.我不值得,我不值得它。
37Who's going to care?谁在意?
38You would rather take a chance on anyone but yourself.你宁愿对任何人冒险 除了你自己
39That's been my story all my life.这是我一生的故事
40In fact, the genesis of this very channel事实上,这个渠道的起源
41will tell you all about how that narrative has been trapping all of us.告诉大家那段故事是如何 困住我们所有人的
42I was a young kid, a teenager, and I ran away from home for a while小时候,十几岁,离家出走一阵子
43and I became a monk in training,我成为一个修行僧,
44swept the courtyards, and cleaned the toilets,扫遍了庭院 清理了厕所
45and ate one meal a day from a bowl, all of that.一天从碗里吃一顿饭, 全部。
46And somehow, over time, I managed to become a musician不知何故,随着时间的推移, 我设法成为一个音乐家
47and ended up going to MIT, worked on Wall Street,结果去了麻省理工,在华尔街工作,
48eventually became a CEO, board member, investor, all of that.最终成为首席执行官,董事会成员,投资人,所有这一切.
49But all throughout that journey, at every phase,但在整个旅程中 在每个阶段
50the voice that has always kept repeating in my head总是在我脑海里重复的声音
51has been saying, what am I doing here?我在这里做什么?
52I don't belong here.我不属于这里。
53I'm not supposed to be here.我不应该在这里。
54And eventually, I got very lucky and I had two big exits最后,我非常幸运,我有两个大出口
55and I was in tech, so I got to retire about three years ago.我当时在科技领域 所以我三年前就退休了
56But even after that, this idea that I don't deserve it但是,即使在那之后, 这个想法,我不值得
57has never left me and I don't know,从来没有离开我 我不知道,
58it must be my chemistry or something.一定是我的化学反应
59When I thought, oh, I should start something creative,当我想,哦,我应该开始 创造性的东西,
60I should start a YouTube channel,我应该开始一个YouTube频道,
61because I saw my eight-year-old being completely fearless因为我看见我八岁的孩子完全无所畏惧
62in starting his channel.开始他的频道。
63And I thought, well, if he could do it, I can do it too.我想,如果他能做到这一点,我也能做到。
64But I was still so afraid about going it alone.但我还是害怕一个人去
65So I went back to my old band members.于是我回到我以前的乐队成员。
66One by one, I asked all of them to see if they would do it with me.一个接一个地,我要求他们所有人看看他们是否愿意和我一起做.
67If we could start the band together如果我们能一起开始乐队
68and then the YouTube channel will be about music.然后YouTube频道将讨论音乐。
69And in that band, I was the drummer.在乐队里,我是鼓手
70So I was never used to being in the center.所以我从来没有习惯在中央。
71I was only comfortable on being on the side or at the back.我只是在侧面或后面很舒服
72And unfortunately, they were all busy with their own lives不幸的是 他们都忙着自己的生活
73and their own dreams.他们自己的梦想。
74So nothing came of it.所以没有结果
75And I remember feeling so down about it.我记得我对这件事很失望
76And one late evening, I was flying from London to New York一个深夜,我从伦敦飞到纽约
77and this thought suddenly hit me突然想到这个想法
78that I was just hiding behind them.我只是躲在他们后面
79I've been doing that all my life.我一辈子都这样
80I always wanted a partner, a co-founder.我一直想要一个合伙人 一个联合创始人
81I had never bet on myself.我从来没有赌过自己。
82And that's where I decided to just talk about personal growth,这就是我决定只谈 个人成长,
83professional growth, AI, careers, finance, relationships.专业成长,AI,职业,金融,关系.
84Insights that the 22-year-old version of me认为我22岁的版本
85needed so desperately but never got.需要如此迫切,但从来没有得到。
86So that's how this channel came about.所以这个频道就是这样来的。
87So I went ahead and I hired an agency, a team于是我先走了,我雇了一个机构,一个团队
88to help me edit and manage this whole YouTube channel帮助我编辑和管理整个YouTube频道
89and the process.和过程。
90And I remember them asking me,我记得他们问我,
91hey, what do you want to call it?嘿,你想怎么称呼它?
92And I said, listen, you can call it whatever you want我说,听着,你想怎么称呼都可以
93as long as it's not my own name.只要这不是我的名
94Still hiding.还藏么.
95So we found a brand name.所以我们找到了一个品牌。
96Some of you may remember that this channel's original name你们有些人可能记得这个频道的原名
97was The MIT Monk.是麻省理工学院的僧侣
98And I love that name.我喜欢这个名字
99Two contrasting ideas.两个相反的想法。
100And I had been both.我也一样
101However, I remember heaving a sigh of relief不过,我记得我喘了口气
102when we found the name.当我们找到这个名字时
103And the first thought that came to my mind was great.我第一个想到的想法是伟大的。
104This is all about this thing called MIT Monk, this avatar.这都是关于这个叫麻省理工和尚的,这个阿凡达.
105I don't have to be me.不必为我.
106I don't have to bet on myself.我不必自己赌
107So anyway, the first video gets released in February of 2025.所以无论如何,第一部视频于2025年2月发布.
108The long form video.长形式视频.
109For the first eight months after that.之后的前八个月
110So until October, November of 2025, crickets.所以直到2025年的10月,11月,板球.
111Very few people watched what I was producing.很少有人看我生产的东西。
112Even fewer subscribers.用户更少。
113And you know, I was kind of relieved.你知道,我有点松了一口气。
114I wasn't surprised either.我也不惊讶
115Because there are 140 million videos uploaded on YouTube every week.因为每周YouTube上传的视频有1.4亿.
116And mine was one of them.而我的就是他们中的一个
117Lost in the same void.在同一虚空中失落.
118Fortunately, I did not need to make money off of this channel.幸好我不用靠这个频道赚钱
119So I kept showing up every week.所以我每周都来
120周 after.
121And I remember we crossed about 50,000 subscribers in late October of 2025.我记得我们在2025年10月下旬 跨越了大约50,000个用户。
122And I still heard the same voice.我仍然听到同样的声音。
123Why will anyone care what I have to say?为什么有人会在乎我要说什么?
124So I remember I was on a Zoom call with the agency CEO and the creative director.所以我记得我和代理首席执行官 和创意总监一起打过电话
125And I asked them, you know, it's October and we're at 50,000 subscribers or so.我问他们,你知道,现在是十月, 我们大约有5万个订户。
126When do you think we'll cross 100,000?你觉得我们什么时候能越过十万?
127Subscribers.订阅者.
128And they looked at each other and said, you know, at this rate, it will take you他们互相看着对方,说,你知道, 按这样的速度,它会带你
129at least a year or more.至少一年或一年以上。
130So October of 2026, maybe.所以2026年10月,也许。
131And that's when we will cross 100,000 subscribers.届时我们将超过10万用户。
132And I was delighted and happy with that expert forecast.我对专家的预测感到高兴和满意。
133But then something surprising started happening.但后来发生了一些意外
134In November.十一月时.
135And I remember it was like November 1st or something like that.我记得那就像11月1日一样
136Just water break.只是断水。
137Because we crossed 100,000 subscribers in literally two weeks after that Zoom call.因为我们在Zoom电话发出两周后就超过10万用户。
138Whatever was supposed to take a year, we crossed it in two weeks.不管要花一年时间 我们两周后就穿越了
139And in eight months since November, we added 1.2 million subscribers.而在11月之后的8个月内,我们又增加了120万订户.
140And the growth keeps accelerating.而增长不断加速.
141I kid you not.我没骗你
142I don't really know why that happened.我不知道为什么会这样
143I don't really know why it's happening.我不知道为什么会这样
144I have some theories about it.我有一些理论 关于它。
145But YouTube algorithm is an algorithm of attention.但YouTube算法是注意的算法.
146So why do millions of people, viewers like you, decide to give their time and their attention那么,为什么数百万人, 像你这样的观众, 决定给他们的时间和注意力
147and their love to someone like me is a total mystery box that I can't solve.而他们对像我这样的人的爱 是一个我无法解开的神秘盒子
148All I can do is feel this immense gratitude that we get to spend time together.我所能做的就是感受到我们一起度过的 巨大的感激之情
149And this thing keeps growing every day.这东西每天都在生长
150But then came one more twist.但后来又出现了一个曲折。
151As we were crossing that million subscriber milestone in April or May of 2026, MIT called.当我们在2026年4月或5月跨越百万用户的里程碑时,麻省理工学院打了电话。
152And they were very nice.他们非常不错。
153They were gentle.他们很温柔
154And they said, hey, we love the fact that you were doing this.他们说,嘿,我们喜欢 你这样做的事实。
155It's very nice.这是非常好的。
156The content is very good.内容非常好。
157But we're going to have to ask you to take down MIT from the brand name that you're using.但我们得请你把麻省理工 从你使用的品牌名下拿下来
158Because people thought that there was an actual monk that worked at MIT as a faculty member.因为人们觉得有一个真正的修道士在麻省理工学院做教职员.
159So of course, I said yes, because I am an alum.当然,我答应了,因为我是一个校友。
160My team started scrambling for another brand name.我的团队开始寻找另一个品牌
161I have this chief of staff of mine, and I've worked with her for years.我有一个幕僚长 我和她合作多年了
162She's known me for years.她认识我好几年了
163And she asked me to get on a live Zoom call.她让我做一个现场直播
164And she literally shared her desktop screen on Zoom and looked me in the eye and said,她真的分享了她的桌面屏幕 在Zoom,并看着我的眼睛说,
165I'm going to change the name right now.现改名.
166And before I could say anything, she added my real name on the YouTube channel homepage.在我说话之前,她在YouTube频道主页上增加了我的真名.
167The MIT monk became Sandeep Swadia.麻省理工学院和尚成为桑迪普·斯瓦迪亚.
168And it felt so uncomfortable for me to see that name.看到这个名字让我很不舒服
169I just wanted to keep hiding.我只是想继续躲起来
170Now, I've been to the absolute bottom and I've been to the top.现在,我已经到了绝对的底部,我已经到了顶端。
171I've been very fortunate.我很幸运
172I'm not scared of losing.我不怕输
173But standing up in the spotlight all by yourself但站在聚光灯下 独自一人
174and then accepting that you can deserve to be there, that's super hard.然后接受你该去的地方 那太难了
175Researchers have looked at hundreds of studies on this.研究人员已经研究了数百项这方面的研究。
176Only about half the people who intend to do something,只有一半的人想做点什么
177who intend to follow their dreams, end up doing it.谁打算跟随他们的梦想, 最终做到这一点。
178It's a coin flip.硬币翻转.
179So it's never about how badly you want it.所以,它从来没有关于你有多想要它。
180Doing is way harder than dreaming.做比做梦更难
181We get in our own way.我们被自己挡住了
182So what do you do this Monday morning?你周一早上会做什么?
183First, you have to realize that you are waiting for your own permission that will never come.首先,你必须意识到,你正在等待 你自己的许可,永远不会到来。
184And second, start with the smallest of the small bet that you can make.第二,从你所能做出的小赌注中最小的开始。
185Just the first step.只是第一步。
186Take it.拿着
187Because this is what you will tell me later.因为这是你以后会告诉我的
188I guarantee it.我保证
189You'll say, I should have started it much sooner.你会说,我应该早点开始的
190It doesn't matter if no one else cares.彼诸众生不思议.
191If you care about it deeply, isn't that a great reason enough to get started?如果你深思熟虑, 难道这不是一个伟大的理由 足以开始吗?
192Here's another example.这是另一个例子。
193I love going deeper.我喜欢更深入
194And so I started writing a newsletter, I think two months ago.所以我开始写一份通讯, 我想两个月前。
195Every Tuesday it comes out.每个星期二都会出来
196And one insight, one tool, one practice that you can use every day.一个洞察力,一个工具,一个你每天可以使用的练习。
197And you can subscribe to it if you'd like.如果你愿意 你可以订阅
198But it's something I love to do.但我喜欢这么做
199That's a reason enough.这已经足够了
200It's free.自由无碍.
201Link is below.链接如下。
202But let's talk about the second trap now.但是,我们现在谈谈第二个陷阱。
203And that is subtle and trickier.这更狡猾更狡猾
204And I hear about it from thousands of inbound messages.我从上千条入境信息中听到这个消息。
205The question is, why start anything in the age of AI?问题是,为什么在AI时代开始什么?
206The machines can do it better than me.机器能比我做得更好
207And faster than me.比我还快
208Some of it is partly true.有些是部分事实。
209And it feels like you lost before you even started.感觉好像你还没开始就输了
210But I think as AI gets smarter at intelligence,但我觉得随着AI在智能方面变得更加聪明
211our human judgment is going to be more and more valuable.我们人类的判断会越来越宝贵
212Let me give you two examples.让我举两个例子。
213Two stories.两个故事。
214One about creation and one about communication.一个是创造,一个是交流
215Both stories are coming from building this YouTube channel两个故事都来自这个YouTube频道的建设
216because that's our case study.因为这是我们的案例研究。
217But the activity doesn't matter.但活动并不重要.
218The principles will apply to anything you want to build in the age of AI.这些原则将适用于任何你想在AI时代建造的东西.
219So for every week, I think about what the topics are going to be,所以,每个星期,我都会想 主题是什么,
220what I want to talk about.我想谈的事
221And I write the script every week.我每周写剧本
222And that's the biggest challenge.这是最大的挑战。
223因为YouTube上有很多AI的流言
224on any social media platform nowadays.在任何社交媒体平台上
225And building something original seems almost impossible.而建造一些原创的东西 似乎几乎是不可能的。
226Because AI by default wants you to talk like everybody else.因为AI默认要你和其他人一样说话
227That's how AI learned to talk anyway.这就是AI学会说话的方式。
228Because it was trained on the content that existed on the internet.因为它接受过网上内容的培训。
229Creating something truly original takes two human faculties创造出真正原创的东西 需要两个人的能力
230that aren't supposed to get along well.这不应该相处得很好。
231Your hot-blooded emotions and your cold-blooded craft.你的激情和冷血的手艺
232They fight each other all the time.他们经常互相打斗
233Because when you focus on your emotions and your intuition and your imagination,因为当你专注于你的情绪 你的直觉和想象
234you lose sight of the discipline to focus on the details.你看不到纪律 专注于细节。
235Of grammar and structure and verification of the research and all of that stuff.语法和结构 以及所有研究的验证
236And on the other hand, when you focus on the craft and the details and the structures而另一方面,当你专注于 工艺,细节和结构
237that you want to neatly construct something,你想整洁地构建一些东西,
238you lose that spark, that intuition, that humanness of it.你失去了火花、直觉、人性
239There is a great Indian poet.有一个伟大的印度诗人。
240And I love him.我爱他
241I admire his work.我欣赏他的作品。
242His name is Javed Akhtar.他叫贾维德·阿赫塔尔
243And he says it brilliantly.他说得非常精彩
244It is this very contradiction that makes our output human.正是这种矛盾使我们的产出成为人类。
245That makes our output poetic.这使得我们的输出具有诗意。
246It gives it the unique fingerprint that is yours.它给你独特的指纹
247Here's the thing.事情是这样的
248The cold half, the craft and the structure and ideation, all of that.寒冷的半身,工艺和结构 和想法,这一切。
249A machine can do that now instantly and free and better than you and faster than you.机器现在可以做, 立即和自由 比你更好 比你更快。
250What it cannot do is the other half.它不能做的是另一半。
251That's your imagination, your intuition, your judgment.这就是你的想象力 你的直觉 你的判断力
252{\fn黑体\fs22\bord1\shad0\3aHBE\4aH00\fscx67\fscy66\2cHFFFFFF\3cH808080}在情感和工艺的矛盾中工作
253is always going to be extremely frustrating.总是会非常沮丧
254It is annoying for me because every week I spend hours and hours and hours这让我很烦人,因为我每个星期都要花几个小时
255trying to find something that is worth putting in front of you试图找到一些值得摆在你面前的东西
256so that I don't waste your time.以免我浪费你的时间
257And every time it feels like it's not going to work this week.每当感觉这周不行的时候
258It's not going to happen.终不生灭.
259And I'm not going to make it.而我不会成功的。
260And somehow every week it works out.不知怎的,每个礼拜都成功
261And AI can be an expert at deep research.而AI可以成为一名深入研究的专家.
262So I use it.所以我就用这个
263It can be a very good thinking partner.它可以是一个非常好的思维伙伴。
264There are lots of advantages.有很多好处
265But I've never once seen something that I could just copy and reuse on this channel.但我从来没有见过一些东西 我可以只复制和再利用在这个频道。
266Not even once.一次也没有
267Maybe it'll get better over time.也许随着时间的推移它会变得更好。
268Nobody knows.没有人知道。
269But your judgment and your taste and your ability to struggle但你的判断力、品味和挣扎的能力
270through this contradiction that we're talking about,通过这个矛盾,我们正在谈论,
271that can still help you avoid the trap and create something beautiful.还能帮助你避免陷阱 创造出美好的东西
272Something that is entirely yours.完全属于你的东西
273Something that is entirely you.完全就是你的东西
274That's the first principle.这是第一个原则。
275And the second principle is equally tricky because we tend to start believing第二项原则同样复杂 因为我们开始相信
276in the so-called experts when we're starting on our dream.在所谓的专家 当我们开始我们的梦想。
277But they just hand us playbooks that work for others.但是,他们只是给我们 游戏本为他人工作。
278That may or may not work for you.这可能对你有用,也可能不对
279Here's what I learned.这是我学到的
280When I started this channel, it wasn't working out in the beginning.当我开始这个频道的时候,它并没有在开始的时候工作.
281We weren't getting the traction.我们没有得到的动力。
282So I would speak to a bunch of YouTube experts who would tell me所以我会跟一群YouTube专家说
283a long list of things that I needed to fix.一大串我需要修补的东西
284You have to speak very fast.你必须说话非常快。
285You have to be animated.你必须是动画。
286You got to amp it up.你得把它打开。
287Why aren't you saying please subscribe three times?你为什么不说 请订阅三次?
288It should be in the beginning, in the middle, at the end.应於初,中,末.
289You have to keep hammering it.你必须继续敲打它。
290Your videos are too long.你的视频太长了
291Keep them under 12 minutes, 10 minutes.保持12分钟,10分钟。
292Do more shorts.做更多的短裤。
293Tuesday at 10am is the best time to release your videos.星期二上午10点是发布视频的最佳时机.
294You need to use a whiteboard.你需要用一个白板。
295You need to create a classroom vibe and on and on and on.你需要创造出一种课堂的氛围 不停地
296And actually, if you see my earlier videos, maybe the first two or three or four months,事实上,如果你看到我之前的视频, 也许头两三四个月,
297I am desperately trying to amp it up and look like I'm so excited.我迫不及待地想把它放大 看起来我太兴奋了
298I talk like this all the time throughout all the videos.我总是这样说话 在整个视频。
299I don't know why.我不知道为什么。
300But eventually, I couldn't recognize who that person was.但最终 我无法认出那个人是谁
301I was following the advice of people who didn't know me.我在听那些不认识我的人的建议
302They had a playbook and it was a great playbook.他们有一本游戏本 一本很棒的游戏本
303But following a standard operating process will only make you a standard operating product,但经过一个标准操作程序 只能让你成为标准操作产品
304just like everyone else.就像其他人一样
305After a few months, I stopped performing and talking fast and projecting.几个月后,我停止了表演和说话 快速和投影。
306I just started having a conversation in the normal way that we all usually talk.我刚开始正常地交谈 我们通常都这样
307Did any of that change have anything to do with the eight-month explosion that we've had?任何改变都和我们8个月的爆炸有关吗?
308Maybe.也许
309We'll never know for sure.我们永远不会确定。
310Maybe not.也许不是。
311But I do know that the viewers, ambitious folks like you,但我知道观众 像你这样的有野心的人
312connect with this content at a very different level,在非常不同的级别连接到此内容,
313at a different scale, at a very different emotional depth.在不同的尺度, 在非常不同的情感深度。
314So what's the action item here?这里的动作是什么?
315Everyone will come to you with their playbook on what works when you start on your dream.每个人都会带着他们的游戏本来找你, 关于你开始梦想时什么是可行的。
316They mean well, but they don't know.他们的意思是好的,但他们不知道。
317So learn from them, but then make your own playbook.所以从他们那里学习, 然后做你自己的游戏本。
318Here's an interesting proof point.这里有个有趣的证据
319The experts told me that I should say subscribe.专家告诉我,我应该说订阅。
320Please subscribe and like at the end of every video.请订阅所有录像
321Someone said, oh, you have to have a cool signature line or gesture at the end of the video,有人说,哦, 你必须有一个很酷的签名线 或手势 在视频的结尾,
322like a wave or a salute or see you on the other side, adios or something cool.就像一波一波或一礼 或看到你在另一边,Adios或 一些很酷的东西。
323And I struggled to come up with it, but couldn't.我努力想出办法,但做不到
324And I remember maybe around fourth or fifth of our videos that I was recording,我记得大概是第四或第五段录像
325I accidentally blurred out, I love you all.我无意间模糊了 我爱你们
326And if you find that video on the channel, you'll see that it's an accident.如果你在频道里找到那段视频 你会发现那是个意外
327And this stuff comes out of my mouth and I look a bit awkward because it wasn't planned.这东西从我嘴里出来 我看起来有点尴尬 因为这不是计划好的
328And the agency team, when they were editing it, asked me if we should take it out.而代理团队, 当他们正在编辑它, 问我是否应该把它拿出来。
329And I somehow felt that it was a very genuine moment.我不知怎么地觉得这是一个非常真实的时刻。
330So we kept it and became our signature line.因此,我们保留它并成为我们的签名线。
331Now, no playbook and no expert would have given me that line.现在,没有游戏本 也没有专家会给我这条线。
332No AI would have written it because it wasn't about conscious craft.没有AI会写,因为它不是关于有意识的工艺。
333It came from that inner part of being human.它来自人类的内心
334You'll never outrun AI on speed or stamina or smarts.在速度、耐力和智能上 你永远跑不过AI
335What's scarce now is that very human part that we're talking about.现在所缺少的是我们所说的非常人性的部分。
336Your judgment, your taste, your genuine authenticity, your emotions.你的判断力、品味、真实性、情感
337That's how you avoid that second trap of commoditization.这就是你如何避免第二个陷阱的商品化。
338So, okay, you bet on yourself.所以,好吧,你赌你自己。
339You got started.你开始了。
340You figured out how to stand out from the crowd.你明白怎么在人群中站出来
341What's the third trap?第三个陷阱是什么?
342Let's go there next.接下来我们去那里。
343The problem is that we spend our whole life becoming good at one thing.问题是我们一生都在做一件事
344I'm a lawyer.我是律师
345I'm an engineer.我是工程师
346I'm a founder.我是创始人
347I'm a marketer.我是一个市场商。
348I'm an HR expert.我是HR专家
349I'm a leader.我是一个领袖。
350I'm the CEO.我是首席执行官。
351But you're not one thing.但你不是一样东西。
352You'll have things in your life that don't fit together.你会有 的东西在你的生活中, 不相适应。
353Those parts feel like misfits, a flaw in your resume.这些部分感觉很不合适 你的履历有缺陷
354But here's the thing that I learned.但这里我学到的东西。
355If you look at a guitar, I have a guitar.如果你看吉他,我有一个吉他。
356It has six strings.它有六个弦。
357Let's see.让我看看。
358Here it is.在这里。
359And these six strings have different thickness.而这六根弦有不同的厚度.
360Different tension.不同张力.
361Each one is tuned to a different note.每一个都调用不同的音符。
362Now, if you strum them open, it's just noise.现在,如果你把它们打开, 它只是噪音。
363It doesn't sound musical unless it sounds musical to you.它不听起来音乐,除非 它听起来音乐你。
364Most people will say, what is that?大多数人会说,那是什么?
365But if you learn to press at certain points, it sounds gorgeous, right?但是,如果你学会按某些点, 它听起来华丽,对不对?
366Now, I play guitar like a drummer would play guitar.我弹吉他就像鼓手弹吉他
367These are called cowboy chords.这些叫牛仔弦
368Anyone can learn them.谁都学得到
369But the point is each string resonates with the other.但要点是每个弦都与对方产生共鸣.
370And that's how harmony is produced.和谐就是这样产生的。
371And therein lies the trap and the solution.陷阱和解决办法就在这里。
372If you bring just one string to your dream and to your work,如果你只给你的梦想和工作带来一条绳子
373and leave the rest of them at home, then you'll wonder why you're not able to make a song.然后把剩下的人留在家里,然后你会想知道为什么你无法创作一首歌.
374Why it's not working.为甚么不效.
375Why the music doesn't come out.为什么音乐不出来。
376Because our identities are kind of like that too.因为我们的身份也一样
377Each one may not seem connected.每个人似乎都没有联系。
378Me on Wall Street has nothing to do with me, the creator here.我在华尔街与我无关 这里的创造者
379And me from the monk training era has nothing to do with me, the board member.而我从僧侣训练时代,与我,理事无关.
380But somehow they all resonate with each other.但不知何故,他们都相互共鸣。
381At a deeper level, just like that guitar.在更深层次上 就像那把吉他
382So you may not feel like you're absolutely amazing at anything.所以,你可能不会觉得 你绝对是惊人的任何事情。
383Maybe you're above average at best at a handful of things.也许你最多能比一般人多一点
384But that's the magic.但这就是魔力
385Somehow when you put all of that together in a certain way, and you know where to press,不知怎的,当你把这些都用某种方式拼凑起来, 你知道在哪里按,
386it gives rise to a different type of harmony.它产生了另一种类型的和谐。
387Why a different type?为什么是不同的类型?
388Because that combination doesn't exist anywhere else.因为这种组合在其他地方不存在.
389That's yours.这是你的。
390So you have to keep experimenting with how you play with all these gifts that you have together.所以,你必须继续试验 你如何玩 这些礼物,你们在一起。
391Like playing a guitar.就像弹吉他一样
392And there's no right or wrong way of playing it.亦无对或错之玩法.
393I'm not a great player, but I love playing it.我不是一个伟大的球员, 但我喜欢玩它。
394There's only your way.只有你的办法
395And so you have to see everything as if it's an experiment.所以,你必须把一切都看成是一个实验。
396This video is a total experiment.这段视频是一个全面的实验.
397Normally my team would pour in so much love and effort into通常我的团队会投入这么多的爱和努力
398cuts and edits and A-roll and B-roll and animation and all of that production.剪辑和编辑、A卷、B卷、动画和所有制作。
399Every small detail matters to them, matters to us, matters to me.每一个小细节都对他们很重要,对我们很重要,对我很重要。
400But today we thought, you know, this is about the YouTube channel and its genesis.但今天我们想,你知道, 这是关于YouTube频道及其起源。
401So we got rid of every single layer.因此,我们摆脱了每一层。
402Now, do we know that it's going to work?现在,我们知道它会起作用吗?
403We don't know.我们不知道。
404If it works, we'll do it again.如是功德亦复如是.
405We'll make some more.我们会做更多。
406If it doesn't, we'll try something else.如果它不这样做,我们将尝试别的东西。
407This channel is just a lab.这个频道只是一个实验室。
408Every week we run an experiment and we find out what actually resonates with you.我们每周都做一个实验, 找出真正与你共鸣的东西。
409What you find valuable.你发现的价值。
410Life's kind of like that too.人生也一样
411So here's what you do Monday morning.这就是你星期一早上做的
412Don't kill yourself trying to be one clean thing.不要自杀 试图成为一个干净的事情。
413You are too many things, which is where the beauty is.你是太多的东西, 这就是美人的地方。
414Look at areas in your life that don't fit and find a way to bring all of it to your dreams.看看你生活中那些不适合的地方 找到一个方法把一切都带到你的梦里
415Because turning a massive dream into something real doesn't take a sudden cinematic explosion因为把一个巨大的梦想变成真实的东西 并不需要突然的电影爆炸
416of talent.才华横溢
417It takes a systematic process with the three parts that we talked about.它需要一个系统的过程,与我们谈到的三个部分。
418One, bet on yourself and please get started.一,赌你自己,请开始。
419Two, rely on your human judgment.二,依靠人类判断.
420And three, never stop experimenting.第三,永远不要停止实验。
421And through that process, you will change the shape of your dream.通过这个过程,你会改变你梦想的形状。
422And that dream will change the shape of you.那个梦会改变你的形状
423And that interactive chain reaction will never stop once you start.一旦你开始,这个交互连锁反应就永远不会停止。
424So remember to start tonight what you've been putting off for years.所以,记住今晚开始 你一直拖延多年。
425And remember, a note you never play cannot become a song.记住,你从不演奏的音符不能成为一首歌
426And as I always say, thank you and I love you.正如我常说的,谢谢你,我爱你
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