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【AI创业】SaaS正在重新造富百万富翁 · 30步AI A

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P1【AI创业】SaaS正在重新造富百万富翁 · 30步AI A25:35
P2【AI创业】SaaS正在重新造富百万富翁 · 30步AI A25:35

P1 · 【AI创业】SaaS正在重新造富百万富翁 · 30步AI Agent建公司玩法 p01 中英字幕 (P1)

字幕摘录

时间英文中文
0:00I don't know what to tell you.我不知道该怎么跟你说
0:01This is the greatest time ever to building SaaS.这是有史以来建造SaaS的最好时机.
0:05No other time in history has it been this cheap to be able to build SaaS,历史上再也没有这么便宜的时间 能够建造SaaS了
0:10build audiences around it, get it to people who have billions of billions of dollars围绕它建立观众, 得到它的人 有亿万亿美元
0:15of spending power who want to buy your product.消费力量 谁想买你的产品。
0:19I have a playbook, a 30-step playbook for where the future of SaaS is going.我有一个游戏本, 一个30步的游戏本 对于萨斯的未来走向。
0:23And why are you going to trust me if you're new here?如果你是新来的,你为什么要相信我?
0:25Well, I've been an advisor to some of the biggest software companies on the planet.我曾经是全球最大的软件公司的顾问
0:30I've built and sold three venture-backed companies.我建立并出售了三家风险支持公司.
0:34I've been in the arena, as Trimoth says, and today I'm going to actually just tell you,正如Trimoth所说 我去过竞技场 今天我要告诉你
展开字幕全文(357 条)
序号英文中文
1I don't know what to tell you.我不知道该怎么跟你说
2This is the greatest time ever to building SaaS.这是有史以来建造SaaS的最好时机.
3No other time in history has it been this cheap to be able to build SaaS,历史上再也没有这么便宜的时间 能够建造SaaS了
4build audiences around it, get it to people who have billions of billions of dollars围绕它建立观众, 得到它的人 有亿万亿美元
5of spending power who want to buy your product.消费力量 谁想买你的产品。
6I have a playbook, a 30-step playbook for where the future of SaaS is going.我有一个游戏本, 一个30步的游戏本 对于萨斯的未来走向。
7And why are you going to trust me if you're new here?如果你是新来的,你为什么要相信我?
8Well, I've been an advisor to some of the biggest software companies on the planet.我曾经是全球最大的软件公司的顾问
9I've built and sold three venture-backed companies.我建立并出售了三家风险支持公司.
10I've been in the arena, as Trimoth says, and today I'm going to actually just tell you,正如Trimoth所说 我去过竞技场 今天我要告诉你
11here's 30 steps for how you could be thinking about building a software as a service company now.这里有30个步骤,你如何可以 思考建立一个软件 作为一个服务公司现在。
12I'm not going to give you the silver platter.我不会给你银盘的
13I'm not going to give you the here's the one idea that you should do so that you can actually build it.我不会给你一个想法,你应该这样做 这样你才能真正建造它。
14But what I am going to do is here's the framework for it all.但我要做的是,这是所有这一切的框架。
15I'm going to walk you through in this episode, I'm going to walk you through each of the frameworks and the steps of the frameworks本集我带你走过,我带你走过每个框架和框架的步骤
16for how you can go and build with AI a software as a service startup.作为服务启动,你如何用AI构建软件。
17So let's get right into it.因此,让我们直接进入它。
18The first thing is you're going to want to go ahead and start with the sub-niche inside a big market.首先,你要先从一个大市场里面的子尼切开始。
19You're going to have to find a big market.你必须找到一个大市场。
20And a big market could be something like, I mean, we're talking huge here, finance.一个大市场可能是, 我的意思是,我们在这里谈论巨大的, 金融。
21So what's a sub-niche?那么,什么是亚尼什?
22Well, you know, fire, financial independence, retire early,火力 经济独立 提前退休
23which is a movement within the finance movement for Gen Z's这是为Gen Z的金融运动
24might be the sub-niche in it.可能就是里面的阴茎
25So you can use AI, you can use tools like ideabrowser.com to find some of these niches.这样你就可以使用AI,可以使用一些工具,如documentbrowser.com来寻找一些这些利基.
26But you want to go into these sub-niches.但你想进入这些小尼克斯。
27Don't make a mistake of trying to build something for a huge market别犯试图为大市场造东西的错误
28because that's where the venture boys are playing.因为这是冒险男孩们玩的地方。
29This is for the people who want to build a cash flowing startup that maybe they could raise venture later,这是给那些想建立现金流动创业的人的 也许他们可以以后再筹钱
30but right now it's about building cash flowing startup, $100,000 a month, $1,000,000 a month type thing.每月10万美元 每月100,000美元
31So that's what you're going to want to do first.故先发愿.
32Second, you're going to want to map this sub-niche's workflow end to end.第二,你们要绘制这个子尼切的工作流程结束到结束.
33So I'll give you an example of just a local roofing company.我举个例子给你看看 当地一家屋顶公司
34So the owner's daily workflow end to end.于是主人公的日常工作流程结束.
35And by the way, you can use AI to go and help you figure out these workflows.顺便说一句,你可以用AI去帮助你找出这些工作流程.
36So step one, check new leads, website form, Google ads, Facebook messages.因此第一步,检查新线索,网站格式,谷歌广告,Facebook消息.
37Step two, respond to homeowner and qualify the job.第二步,回应房主,取得工作资格.
38Step three, schedule a site visit.第三步,安排现场视察.
39Step four, drive to the house.第四步,开车去房子。
40Step five, take photos.第五步,拍张照片。
41Step six, estimate materials.第六步 估计材料
42Step six, write and send a quote, follow up, negotiate.第六步,写出并发引文,跟进,商议.
43It doesn't matter what the exact steps are, right?确切的步骤不重要,对吧?
44The thing here that matters is you have to map the workflow end to end.重要的是,你必须绘制工作流程结束的地图。
45You can either do this manually, i.e.你可以手动做到这一点,即。
46In this example, you're calling up owners, you're trying to ask them,在这个例子中,你叫业主, 你试图问他们,
47what do you do in your day-to-day basis?你在日常工作时做什么?
48Or you might be an owner of a local roofing company or you might work in a local roofing company.或者你是当地屋顶公司的老板 或者你可能在当地屋顶公司工作
49So you might be that person yourself so you know the workflow.所以你可能就是那个人 所以你知道工作流程。
50So in your head, trapped in your head, you have the insights in order to actually go and do it.所以在你的脑海里,被困在脑海里, 你有洞察力,以便去做它。
51And then the third option, obviously, is you can use AI.第三个选择,很明显, 你可以使用AI。
52You can go to Manus and ask it to figure it out for you.你可以去马努斯 问它去帮你弄明白
53You can go to Claude Code.你可以去克劳德代码。
54如果使用OpenClaw,可以使用ChatDBT.
55So figure that out, those are the three ways of doing it.想想看,这是三种方法。
56Super important to have a dialed workflow end to end.拥有拨号工作流程结束至结束的超级重要.
57Then you're going to want to identify where money changes hands.然后,你会想 确定哪里的钱改变手。
58Because where money changes hands, i.e.因为钱换手的地方,即
59in this example, negotiate scope or price,在此例子中,谈判范围或价格,
60collect deposit, order materials for suppliers,收取押金,为供应商订购材料,
61that's where you're going to be able to create some like wedge in software在那里,你可以创造一些 像 Wedge在软件
62and sort of take a piece of that pie.吃一块派
63So that's an important piece here, you can highlight that.这是一个重要的作品,你可以强调这一点。
64You could be doing this on like a FigJam, you can be doing this on an ExcalaDraw,你可能做这个像菲格吉姆, 你可以做这个在ExcalaDraw,
65you can be doing this on pen and paper where you're writing out these workflows, Google Docs,你可以用笔和纸来写这些工作流程 Google Docs
66it doesn't matter, but highlighting where money change hands is really important.这无关紧要,但强调哪里的钱换手真的很重要。
67Step four is spotting repetitive mechanical steps.第四步是发现重复的机械步骤。
68Why do you want to do that?你为什么要这么做?
69You want to do that because that's where there's an opportunity to do some sort of agent or automation.你想这样做是因为那里有 做某种代理或自动化的机会。
70So you're going to want to spot those and then, again, take note of what that is.所以,你会想看到这些, 然后,再次,注意到那是什么。
71例如,检查新线索,网站表格,Google Ads,Facebook消息,
72phone calls, that might take five minutes every day or 10 minutes every day.电话,这可能需要每天5分钟 或每天10分钟。
73And if you can save people in this owner 10 minutes every day, what's that worth to him?如果你能每天救出10分钟的人 那对他有什么意义?
74Well, if that person is making $250,000 a year, $500,000 a year, $1 million a year,如果那个人每年赚25万美元,50万美元,100万美元
75you can literally quantify that and it becomes thousands of dollars.你可以用数量来表示,然后变成几千美元。
76So if you can say, hey, I'm going to save you 50 hours of time this year,所以,如果你可以说,嘿, 我会节省你50小时的时间 今年,
77100 hours of time this year, 150 hours of time this year, what's that worth to you?今年的100小时,今年的150小时,你有什么价值?
78And if that person's time is worth $400 an hour,如果那个人的时间值每小时400美元
79then you can go and just be like, well, I'm going to go ahead and save you all that time然后你可以去,只是喜欢, 好了,我要去 前进,救你所有的时间
80and you're going to be able to make more money.你就能赚更多的钱了
81So that's step four.这就是第四步。
82Step five is you're going to quantify the cost of those steps.第五步是,你要量化这些步骤的成本。
83So I kind of just talked a little bit about that.所以我刚刚谈了一下这个问题。
84Quick break to invite you to something.快速休息,邀请你的东西。
85Now, this isn't an ad.这不是广告
86I just want to invite you to a free event because I think that you're going to get a lot out of it.我只是想邀请你参加一个免费的活动 因为我觉得你会得到很多的。
87I wanted to take one hour of time where we just talk about building businesses in the age AI.我想花一个小时的时间 在那里,我们只是谈论 建设企业的年龄AI。
88People say SAS is dying.人们说SAS快死了
89I actually believe the quite opposite.我其实相信 恰恰相反。
90I think that SAS is just evolving.我认为SAS只是进化。
91I think right now is an incredible time to be building我认为现在是一个不可思议的时刻 建造
92software startups that help you craft your dream life.帮助你创造梦想生活的软件启动。
93And for all those reasons, I said, let's just book one hour of time.因为所有这些原因,我说,让我们只订一个小时。
94It's going to be 11 a.m. March 12th.开元十二年三月十一日.
95That's a Thursday where we can go and lock in这是一个星期四 我们可以去那里,锁定
96and just talk about building businesses in the age AI.说说在AI时代建立企业
97I'll include a link in the description and the show notes to join and I can't wait to see you there.我会在描述和表演笔记中加入一个链接,我等不及在那里见到你.
98Step six is create scroll stopping content around that workflow.第六步是创建卷轴 停止围绕该工作流程的内容。
99You're going to not just want to create a product, my friends.朋友,你不会只想创造出一个产品
100No, no, no, no, no.No二别显.
101You're going to want to create media.你会想创建媒体。
102You're going to go on ahead and, you know, create an Instagram,你要继续,你知道, 创建一个Instagram,
103create a TikTok, create an X, pick one channel that you're going to focus on创建 TikTok, 创建 X, 选择一个您要关注的频道
104and build an audience around that.并建立一个观众围绕。
105It's easier said than done.说起来比做得容易
106Create scroll stopping content.创建滚动停止内容 。
107I know what you're thinking.我知道你在想什麽
108Easy for you to say or that sounds easy, but it really isn't.听起来很简单,但真的不是
109And you're right.你说得对
110But the truth is you can use AI to go and research,但事实是你可以用人工智能去研究
111ask it, you know, in this niche, how are people going viral, right?问它,你知道,在这个特殊位置, 人们如何进行病毒传播,对不对?
112Give it, you can even ask, you know, a Manus, a Claude code,给它,你甚至可以问, 你知道,一个马纳斯,一个克劳德代码,
113a chat GPT, like, you know, what just like content ideas.聊天的GPT, 喜欢,你知道,什么 只是喜欢内容的想法。
114What are some content ideas that would go viral in this niche and ask it to do,哪些内容想法会传播到这个位置 并要求它做,
115create a calendar for you so you can use it as, you know, an AI CMO.为您创建一个日历,以便您可以使用它作为,你知道, AI CMO。
116And, you know, the best thing you can do is, in my opinion,而且,你知道,你能做的最好的事情是,我认为,
117use something like Manus or use something like Claude code使用马努斯或克劳德密码
118and create some automations around making并创建一些自动化 围绕制作
119a repetitive task around, you know,一个重复的任务围绕,你知道,
120getting content ideas, giving script ideas and creating content.获得内容想法,给出脚本想法和创建内容.
121You can use AI to create some of that content.你可以用AI来创造一些内容.
122I'm starting to see AI videos that are actually like,我开始看到AI的视频 实际上是,
123you can barely tell that they're AI videos.你几乎看不出他们是AI视频。
124You can use AI videos.你可以使用AI视频.
125You can either do it yourself.你也可以自己来
126You can record it yourself.你可以自己录下来。
127You can do faceless content.你可以做无脸内容。
128But the point here is, and you can also use something like但这里的要点是, 你也可以使用类似的东西
129an OpenClaw that actually just does this all repetitive for you.一个OpenClaw,实际上只是做这一切的重复给你。
130I could do a whole episode on this number six.我可以做一个整集 在这6号。
131People let me know if that's interesting.人们告诉我,如果这是有趣的。
132But the point here is that you're going to use some AI automation to come up with ideas for you,但这里的要点是,你会使用一些AI自动化 为你提出一些想法,
133research for you, scripts for you, ideas,为你做研究 为你编写剧本 构思
134and you're going to push it to the limit.你要把它推到极限
135You're not just going to be like, give me content ideas.你不只是喜欢, 给我内容的想法。
136No, you're going to push it to the limit and ask it to give you non-obvious ideas,不,你会把它推到极限 并请求它给你非明显的想法,
137consistently providing a context, and then doing scheduled tasks持续提供背景,然后执行预定的任务
138so you're getting this on a daily basis.所以你每天都会得到这个
139You're going to want to study step seven, study posts that get saves, replies, DMs.你会想学习第七步, 研究职位 获得储蓄,答复,模式。
140Sounds obvious, but a lot of people don't do it.听起来很明显,但很多人不这样做。
141I recently have been posting on Instagram over the last six, seven, eight months.最近我一直在Instagram上发布 在过去6、7、8个月。
142I can pull it up here.我可以把它拉上来。
143I look at the insights,我看着你的见解
144view insights, and I could see right here我在这里可以看到
145in my latest video, it's got 2,700 likes, 5,000 bookmarks,在我的最新视频, 它有2,700喜欢, 5000个书签,
146and I could just see basically我几乎可以看见
147how it compares to other videos.与其他视频相比,
148You develop this intuition around your content.你用你的直觉来发展你的直觉
149By the way, why do we care about content?顺便说一句,我们为什么要关心内容呢?
150You're going to build an audience and then hopefully you can sell this tool that you're building.你将建立一个观众,然后希望你能卖掉你正在建造的工具。
151We don't want to forget, we're building a SaaS tool.我们不想忘记,我们正在建造一个SaaS工具.
152The other piece of it is when you create content, that could be used as ads.另一块是当你创建内容时,可以用作广告.
153You're going to want to double down on organic angles that convert,你会想在有机角度上翻两番
154but you're also going to want to run step nine, paid ads on the proven organic winners.但你也会想 跑第九步, 付费的广告 被证明的有机赢家。
155Once you've shown that you can prove organically that you're getting some traction,一旦你证明你可以 有机地证明你得到了一些牵引力,
156there's a good chance that those organic pieces of content这些有机内容很有可能
157will be able to work as standalone ads能够做独立广告
158with some good ROI.与一些好ROI。
159When I say viral, I mean viral within your niche.当我说病毒,我的意思是病毒 在你的专长。
160That could even be 60 likes, 80 likes, 120 likes.甚至可能是60个,80个,120个
161The point here is that there's a good chance重点是有好机会
162that if it works on organic, it will work on paid,如果它能用有机的, 它能用付酬的,
163and that's going to be huge for you.这对你来说会是巨大的。
164Mistake a lot of people make, step 10, capture emails from day one.错失了很多人,第10步,从第一天开始抓邮件。
165Your email list is your foundation.您的电子邮件列表是您的基金会 。
166When sales are down, you can just go and email that list当销售量下降时,你可以直接去发邮件 列表
167and be like, we're doing a discount or we're doing an event.和喜欢,我们正在做一个折扣 或者我们正在做一个活动。
168You can't rely on social,你不能依赖社会
169either ads or even your organic, that it's going to work.或者广告,甚至你的有机体, 它会工作。
170Having that list of people who are interested in your brand,拥有对你的品牌感兴趣的人名单,
171in what you're doing, is going to be key.在你在做什么, 将是关键。
172Step 11, manually perform the workflow.步骤11,手动执行工作流程.
173Now that we've mapped out this workflow,现在,我们已经规划了这个工作流程,
174you're going to want to manually do it.你会想手动做到这一点。
175Manually is going to help you basically learn手动帮助你学习
176about how to actually perform this piece of work.如何真正完成这篇作品。
177When I say manually, what I mean is a lot of these future当我说手动,我的意思是 很多这些未来
178of SaaS businesses are actually going to start offSaaS企业实际上要开业了
179as service businesses with human beings at the core of it.作为以人为核心的服务企业。
180It's actually going to start as being you the person它实际上要开始 作为你的人
181to actually go and fulfill the task.去完成这个任务
182I know that might not be sexy.我知道这也许不性感。
183I know that people look at that and be like,我知道,人们看着 和喜欢,
184well, that's not what I signed up for.好吧,那不是我报名的。
185I signed up to create this software business that is going to work 24-7,我签约创立了这个软件业务 24 -7工作,
186is going to have high enterprise value, that allowed me to quit my job,将会有很高的企业价值, 那让我辞职,
187is going to hopefully sell for a lot of money one day.希望有一天能卖很多钱
188Well, yes, that could be one reason why you want to do this,嗯,是的,这可能是一个原因 你想要这样做,
189but the point here is that you need to really, really be dialed但这里的要点是,你需要 真的,真的被拨打
190around how to actually perform the outcome.围绕如何实际执行结果。
191Maybe you've done this in a past life.或许你过去就做过这种事
192For example, in the owner of the roofing company,例如,在屋顶公司的老板,
193maybe you were that owner in the past so you know how to do it,或许你过去是那个主人 所以你知道怎么做
194but you're going to want to manually perform it probably from the start.但你可能要从头开始手动表演
195Step 12, document every step precisely.步骤12,记录每一个步骤。
196Step 13, you're going to want to separate judgment from mechanical tasks.第13步,你要将判断与机械任务分开.
197This is a really important step.这是一个非常重要的步骤。
198AI is incredible, incredible at mechanical tasks.AI是不可思议的,令人难以置信的机械任务。
199In judgment, sometimes it's good and sometimes it's bad.在判断中,有时是好的,有时是坏的.
200You're going to want to start with mechanical tasks, which leads me to step 14,你将想从机械任务开始, 这导致我进入第14步。
201which is you're going to want to turn your mechanical tasks into agent workflows.也就是你想把你的机械任务 变成代理工作流程
202That's the opportunity here.这是这里的机会。
203If you can create those agent workflows, automate a lot of that stuff,如果你能创建那些代理工作流程, 自动化很多的东西,
204that's where a lot of the value is going to be.价值会很多
205Step 15, you're going to want to design agents to complete the full tasks.第15步,你要设计代理完成全部任务.
206Step 16, connect agents to real tools.第16步,连接特工与真正的工具.
207This is using things like MCP, but the idea here is your agents这是使用像MCP的东西, 但这里的想法是你的代理人
208are going to need skills and tools to actually go需要技能和工具才能真正走
209and perform these tasks.并完成这些任务。
210That's why you might need to have it hook up to email, have it hook up to Slack,这就是为什么你可能需要让 它连接到电子邮件, 让它连接到Slack,
211have it hook up to CRM, have it hook up to Stripe.让它连接到CRM, 让它连接到Frede。
212You can obviously imagine in the example I gave with the roofing company你显然可以想象 我给屋顶公司的例子
213where you'd have things like email integration over here,在这里你会有邮件整合
214脸书集成,Frede等
215it's going to need access to that.它需要访问到这个。
216In the beginning you're going to do this manually, but eventually the agents will have access to these tools.一开始你会手动完成,但最终特工们会接触到这些工具.
217Step 17, add orchestration, retries, and verifications.第17步,增加管弦乐,复试,核查.
218I actually saw a really good tweet by my good friend Scott Belsky我其实看到一个非常好的推特 由我的好朋友斯科特贝尔斯基
219on orchestration.管弦乐
220Let me see if I can pull it up.让我看看我能不能把它拉起来。
221首先,Scott Legend曾经在Adobe运行产品,
222one of the best seed investors I know,我认识的最好的种子投资者之一
223invested in some of the biggest consumer companies在一些最大的消费公司投资
224that you probably use.你可能会使用。
225He says,他说,
226I think he's absolutely right.我觉得他绝对是对的
227I see some replies here.我在这里看到一些答复。
228A lot of talk right now on this orchestration layer,现在有很多话要说
229orchestrating agents.组织特工
230That's what you're going to be doing when you're building your new software.这就是你建造新软件时要做的.
231You're going to be orchestrating the agents, the outcomes, and the resolutions你会安排 代理,结果,和决议
232are the end goal.最终目标。
233I think this is just a new paradigm, a new way of thinking around building software.我认为这只是一个新的范式, 一个围绕构建软件的新思维方式。
234Here's another good reply, if coordination becomes the choke point, whoever owns that layer还有一个很好的回答 如果协调变成窒息点 谁拥有那个层
235owns the flow.拥有流动。
236Going back to here, step 17, you're going to want to add that orchestration, retries,回到这里,第17步,你会想 增加的管弦乐,重复,
237and verifications layer.和核查层。
238Step 18, you're going to want to store user preferences.第18步,你要存储用户偏好.
239As people are using the product, that's going to be a little bit of your moat,当人们正在使用产品, 那会是你的护城河一点点,
240the user preferences, how they're using it, and then the long-term memory用户的喜好,他们是如何使用它,然后是长期记忆
241into your agent SaaS is going to be an important piece as well.进入你的探员SaaS 也将是一个重要的作品。
242You're going to want to, step 19, launch narrow with high touch onboarding.你将想,第19步, 发射窄与高接触登机。
243It's very tempting to do onboarding,上船很诱人
244like a sign-up flow and stuff like that, that's very short, sweet,像一个注册流之类的东西, 这是非常短,甜蜜的,
245but you want to really get to know the customers, get as much data as possible.但你真的想了解客户 尽可能多地获得数据
246Obviously you're not going to be able to ask them a thousand questions.显然你无法问他们一千个问题
247You have to basically figure out what is the right amount of asking基本上,你必须找出什么是正确的要求量
248in terms of onboarding to make the experience good, but also to create a moat for you.在登船方面 使经验好, 但也为你创造了护城河。
249What I don't want you to do is create something that has basically我不希望你做 创造的东西基本上
250a very, you're not getting the right data into the product一个非常,你没有得到正确的数据 在产品
251or you're expecting it later.或者你等会再去
252That also doesn't make the experience good for the customer,这对顾客来说也不好
253could be better, and or competitors come and just knock you out of your stocks.可能会更好,否则竞争者会来 把你从股票中抽出来
254By the way, while we're building the product,顺便说一句,当我们制造产品的时候,
255just so we're on the same page, we're creating content like what we talked about before.所以,我们是在同一页, 我们创建的内容像我们以前谈论过。
256We're putting up one piece of content minimum every single day.我们每天都在放一个最起码的内容
257We're trying ads on the ones that work and we're trying to really understand我们试图在那些有效的广告 我们试图真正理解
258and build that foundation of a media company at the core of this.并以此为核心建立一个媒体公司的基础。
259Step 20, publish measurable proof.第20步,公布可衡量的证据.
260Remember we talked about how you're saving time for the owner of the business.记得我们谈过你如何为企业主节省时间吗?
261Well, what is that in terms of revenue hours saved?那么,这算什么 节省的收入时间?
262Step 21 is move pricing for Percy to per task.第21步是Percy的移动定价
263This is one of the reasons why a lot of SaaS companies in the public markets这是很多SaaS公司在公共市场的原因之一
264are down 30%, 40%, 50% from all-time highs.下降30%,40%,50% 从历史最高点。
265They're scared that not only are people going to be able to vibe code他们害怕人们不仅会发出代码
266or use AI to create competitors to whatever product it is,或利用AI创造竞争对手 任何产品它是什么,
267Salesforce, whatever,销售力量,不管什么,
268but it's also the per seat model is losing its allure但也是每个座位模型都失去了吸引力
269and people just want per tasks and AI age.人们只想要每个任务和AI年龄。
270Do this thing for me, complete this workflow,帮我做这个 完成这个工作流程
271and this workflow to me is worth $200 every time you do it.而这个工作流程对我来说是值200美元 每次你这样做。
272That's where it's going.即往处.
273You, as the person building this feature of SaaS,你,作为SaaS的人物,
274you will be able to compete better against the existing products您可以更好地与现有产品竞争
275in your space for a few reasons.出于一些原因,您在您的空间。
276One is we've gone more sub-niche,第一,我们已经走了更多的子尼采,
277so you can compete against the big venture-backed people这样你就能和那些有风险的人竞争
278because you're a bit more bespoke.因为你更会说话
279You are building media at the core of what you're doing,你正在建立媒体 作为核心 你在做什么,
280so you have this unfair advantage around not only an audience,所以你有这个不公平的优势 围绕一个观众,
281but you're building email, newsletter, and you're also doubling down on paid ads.但你正在建立电子邮件,通讯, 而且你还双倍减少 付费广告。
282You're able to basically do better ads你可以做更好的广告
283than a lot of the competition,比很多的竞争,
284and then you're using AI and agents to actually fulfill the work.然后用人工智能和特工来完成工作
285That's better than having humans,这比人类更好
286because of course AI hallucinates,因为当然AI幻觉,
287but if you do it right and you do it in a small way但如果你做对了,你用小方法做
288and you don't overload with contacts and you're doing checks and stuff like that,并且你不会超载 与接触,你正在做检查之类的事情,
289you will be able to get incredible results.你会得到令人难以置信的结果。
290I think because of that, and also it's going to cost less,我认为因为这个, 而且它会降低成本,
291your cost structure is obviously less.您的成本结构显然更少。
292You don't need to raise millions of dollars if you don't want to.何须举百万亿那由他心.
293You'll be able to be more cost-effective你会更有成本效益的
294and you'll be able to move from a per seat basis to a per task.你就可以从一个座位到任务
295You don't need to start by per task if you don't want to.如果你不想的话 你不需要从每个任务开始
296You can actually start by per seat if it's easier or whatever,你可以从每个座位开始 如果它更容易或什么的,
297but my point here is eventually you're going to want to make your way但我的要点是 你最终会想做你的方式
298to a per task basis, and that's going to shift you, step 22, to outcome pricing.将你22步转向结果定价
299That is the goal here.这是这里的目标。
300Step 23, as your value compounds, as you go and add more workflows,第23步,作为你的价值复合物, 当你去添加更多的工作流程,
301as you go and do a better job at adding workflows,当你去做一个更好的工作 增加工作流程,
302as you build your brand so you have more trust,当你建立你的品牌 这样你有更多的信任,
303you can increase pricing as that value compounds.,您可以增加定价,因为其价值复合。
304Once you've finished this workflow, say you've actually gone and you've done it.一旦你完成了这个工作流程,就说你真的走了,你做到了.
305You've built this really good AI agent software你造了这个非常好的AI代理软件
306that goes and does this better than anyone and it works这比任何人都好,它的工作
307and you feel like you probably can't get more LTV out of it你觉得你可能无法从LTV得到更多
308given the product offering.提供产品。
309That's when you can go and explore basically increasing这时候你可以去探索 基本上增加
310into different adjacent workflows, adding different adjacent workflows.输入不同的相邻工作流程,添加不同的相邻工作流程.
311People here also can think about, do I want to buy another company?这里的人也可以考虑 我想买另一家公司吗?
312Do I want to build it myself?我想自己建吗?
313You might not want to buy something.你可能不想买东西。
314It's so easy to create the product now.现在制作产品太容易了.
315This is going to lead you to step 25, orchestrate multiple agents这会导致你进入第25步 组织多个特工
316across the lifecycle.整个生命周期
317Step 26, build switching costs through data and memory.第26步,通过数据和内存构建切换成本.
318We've talked a little bit about that before,我们之前谈过了
319but you're going to always want to layer on more data, more memory.但你会一直想 更多的数据,更多的内存。
320Now you have multiple agents across the lifecycle.现在你整个生命周期都有多个特工
321Step 27, turn those power users into public case studies.步骤27,把这些电力用户变成公共案例研究。
322By this time, you probably have these power users,到这个时候,你可能已经拥有这些电源用户,
323hopefully some that are well known in the sub-niche.希望有些在小尼什是众所周知的。
324Turn those into public case studies.把这些变成公共案例
325Don't just create articles, tweets, that sort of thing.不要仅仅创建文章,微博,那种事情。
326I'm talking about full-on send a camera crew or go yourself and film these people我说的是全程派摄像组来 或者自己去拍这些人
327and showcase that and then put paid spend around that as well.并展示这一点,然后把支付开支 围绕这一点。
328Step 28, hire operators from inside the niche.第28步,从小区内部聘请操作员.
329At this point, you're probably making money, profit.此时,你可能正在赚钱,盈利.
330Go and reinvest that in hiring operators.去再投资 雇佣操作员。
331Step 29, reinvest profits into distribution and product depth.第29步,将利润再投资到分销和产品深度.
332You're now probably in an adjacent workflow,你现在可能 在一个相邻的工作流程,
333but you can also just go deeper但你也可以更进一步
334and then also start spending a lot more money on content,然后开始花更多的钱 内容,
335a lot more money on paid ads.更多的钱在付费广告上。
336When you get to step 30, the goal here is you've become the default execution layer for that sub-niche.当你进入第30步,这里的目标是 你已经成了那个子尼什的默认执行层。
337I don't know how this doesn't fire you up.我不知道这怎么不会解雇你
338If you've made it to the end of this,如果你到此为止
339I hope are seeing this and being like, yes, SaaS is being disrupted right now.我希望是看到这一点 和像,是的,SaaS 现在被打乱了。
340People say SaaS is dead.人们说SaaS死了
341It's not dead, it's evolving, and this is what it's evolving towards.它不是死亡,而是在进化, 这就是它正在向着这个进化。
342I've handed you the playbook and the framework on a silver platter.我把游戏本和框架交给你 放在银盘上
343I cannot wait to see what you build.我迫不及待地想看看你造了什么
344I am totally rooting for you.我完全为你着想
345I'm so excited for what you do with this, what you end up building,我很兴奋你用它做什么,你最后建造什么,
346and how it ends up creating impact in whatever niche you create以及它如何最终 产生影响 无论你创造的优势
347and whatever communities you pick and in your own family and personal lives.以及任何你选择的社区 以及你自己的家庭和个人生活
348My name is Greg Eisenberg.我叫格雷格・艾森伯格
349这是初创创意 Podcast。
350If you enjoy this, give it a like, comment, and I'll keep doing this, do more.如果你喜欢,给它类似,评论, 我会继续这样做,做更多。
351I have so much fun just sharing as much SaaS as possible,我有这么多的乐趣 只是分享尽可能多的SaaS,
352and I thank you for being here with me, for spending your time with me.感谢你陪我 陪我
353I won't let you down.我不会让你失望的
354I will just continue firing SaaS into your ears if you're listening on Spotify and Apple,如果你在Spotify和Apple上听的话 我就继续用SaaS打你的耳朵
355and into your corneas, your irises, your eyes, if you're on YouTube.如果你在YouTube上,你的角膜、虹膜、眼睛
356This has been awesome.这是真棒。
357That's this episode of the pod.就是这集
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P2 · 【AI创业】SaaS正在重新造富百万富翁 · 30步AI Agent建公司玩法 p02 无字幕 (P2)

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时间英文中文
0:00I don't know what to tell you.我不知道该怎么跟你说
0:16Well, I've been an advisor to some of the biggest software companies in the planet.我曾经是全球最大的软件公司的顾问
0:29我是TikTok的顾问 是Reddit的顾问
0:31I've built and sold three venture-backed companies.我建立并出售了三家风险支持公司.
0:34I've been in the arena, as Trimoth says.正如Trimoth所说,我去过竞技场。
0:38And today I'm going to actually just tell you, here's 30 steps for how you could be thinking about building a software as a service company now.今天我要告诉你,这里有30个步骤, 说明你现在可以考虑建立一个软件作为服务公司。
0:54I'm not going to give you the silver platter.我不会给你银盘的
0:56I'm not going to give you the here's the one idea that you should do so that you can actually, you know, build it.我不会给你一个想法,你应该这样做 这样你就可以,你知道,建造它。
1:02But what I am going to do is here's the framework for it.但我要做的是,这是它的框架。
1:05So I'm going to walk you through in this episode.因此,我要去 走你在这集。
展开字幕全文(368 条)
序号英文中文
1I don't know what to tell you.我不知道该怎么跟你说
2Well, I've been an advisor to some of the biggest software companies in the planet.我曾经是全球最大的软件公司的顾问
3我是TikTok的顾问 是Reddit的顾问
4I've built and sold three venture-backed companies.我建立并出售了三家风险支持公司.
5I've been in the arena, as Trimoth says.正如Trimoth所说,我去过竞技场。
6And today I'm going to actually just tell you, here's 30 steps for how you could be thinking about building a software as a service company now.今天我要告诉你,这里有30个步骤, 说明你现在可以考虑建立一个软件作为服务公司。
7I'm not going to give you the silver platter.我不会给你银盘的
8I'm not going to give you the here's the one idea that you should do so that you can actually, you know, build it.我不会给你一个想法,你应该这样做 这样你就可以,你知道,建造它。
9But what I am going to do is here's the framework for it.但我要做的是,这是它的框架。
10So I'm going to walk you through in this episode.因此,我要去 走你在这集。
11I'm going to walk you through each of the frameworks and the steps of the frameworks for how you can go and build with AI a software as a service startup.我将走遍每个框架和框架的阶梯,让你如何用AI构建一个软件作为服务启动.
12So let's get right into it.因此,让我们直接进入它。
13The first thing is you're going to want to go ahead and start with the sub niche inside a big market.首先,你要先从一个大市场内部的子优势开始。
14You're going to have to find a big market.你必须找到一个大市场。
15And a big market could be something like, I mean, we're talking huge here, you know, finance.一个大市场可能像,我的意思是, 我们说的是巨大的,你知道的,金融。
16So what's a sub niche?那么,什么是子优势?
17Well, you know, fire financial independence, retire early, which is a movement within the finance movement for Gen Z's might be the sub niche in it.嗯,你知道,消防财务独立, 提前退休, 这是一个金融运动内部的运动 为源Z's可能是它的子优势。
18So, you know, you can use AI, you can use tools like idea browser dot com to find some of these niches, but you want to go and you want to go into these sub niches.所以,你知道,你可以使用AI, 你可以使用一些工具,比如 想法浏览器点COM 来找到一些这些利基, 但你想要去,你想要进入这些子利基。
19Like don't make the don't make a mistake of trying to build something for a huge market because that's where the venture boys are playing.就像不要让不要犯错 试图为一个巨大的市场 建造一些东西 因为风险男孩在那里玩。
20This is for the people who want to build a cash flowing startup that, you know, maybe they want it could raise venture later.这是给那些想建立现金流动创业者的人的, 你知道,也许他们希望它能以后再创业。
21But, you know, right now it's about building cash flowing startup, you know, one hundred thousand dollars a month, a million dollars a month type thing.但是,你知道,现在,这是 建立现金流动的启动, 你知道,每月10万美元,每月一百万美元。
22So that's what you're going to want to do first.故先发愿.
23Second, you're going to want to map this sub niches workflow end to end.第二,你们要将这个子特色的工作流程绘制成结束.
24So I'll give you an example of, you know, just a local roofing company.所以,我给你们一个例子,你知道的, 只是一个当地的屋顶公司。
25So the owner's daily workflow end to end.于是主人公的日常工作流程结束.
26And by the way, you can use AI to go and help you figure out these roofing, sorry, these workflows.顺便说一句,你可以用AI去帮助你 找出这些屋顶,对不起,这些工作流程。
27So step one, check new leads, website form, Google ads, Facebook messages.因此第一步,检查新线索,网站格式,谷歌广告,Facebook消息.
28Step two, respond to homeowner and qualify the job.第二步,回应房主,取得工作资格.
29Step three, schedule a site visit.第三步,安排现场视察.
30Step four, drive to the house.第四步,开车去房子。
31Step five, take photos.第五步,拍张照片。
32Step six, estimate materials.第六步 估计材料
33Step six, write and send a quote, follow up, negotiate.第六步,写出并发引文,跟进,商议.
34It doesn't matter what the exact steps are, right?确切的步骤不重要,对吧?
35The thing here that matters is you have to map the workflow end to end.重要的是,你必须绘制工作流程结束的地图。
36You can either do this manually, i.e.你可以手动做到这一点,即。
37you're, you know, calling up in this example, you're calling up owners.你,你知道, 打电话在这个例子, 你呼叫业主。
38You're trying to ask them, you know, how do I, you know, what do you do in your day to day basis?你试图问他们,你知道, 我如何,你知道,你做什么 在你的日常基础?
39Or you might be an owner of a local roofing company or you might work in a local roofing company.或者你是当地屋顶公司的老板 或者你可能在当地屋顶公司工作
40So you might be that person yourself so you know the workflow.所以你可能就是那个人 所以你知道工作流程。
41So in your head, trapped in your head, you have the insights in order to actually go and do it.所以在你的脑海里,被困在脑海里, 你有洞察力,以便去做它。
42And then the third option, obviously, is you can use AI.第三个选择,很明显, 你可以使用AI。
43You can go to, you know, Manus and ask it to, you know, figure it out for you.你可以去,你知道的,马努斯 并且要求它,你知道的,为你想清楚。
44You can go to Claude Code.你可以去克劳德代码。
45You can go to, you know, if you're using OpenClaw, you can use ChatDBT.你可以去,你知道,如果你在使用OpenClaw,你可以使用ChatDBT.
46So figure that out.想想办法吧
47Those are the three ways of doing it.这是三种方法。
48Super important to have a dialed workflow end to end.拥有拨号工作流程结束至结束的超级重要.
49Then you're going to want to identify where money changes hands.然后,你会想 确定哪里的钱改变手。
50Because where money changes hands, i.e., you know, in this example, negotiate scope or price, collect deposit,因为当金钱改变手, 即,你知道,在这个例子, 谈判范围或价格,收取存款,
51order materials for suppliers.为供应商订购材料。
52That's where you're going to be able to create some, like, wedge in software and sort of take a piece of that pie.在那里,你能够创造一些,比如, 软件中的楔形, 并取一块馅饼。
53So that's an important piece here.所以这是一个重要的作品。
54You can highlight that.你可以强调这一点。
55You could be doing this on, like, a FigJam.你可以用这个来做,像,一个FigJam。
56你可以在ExcalaDraw上做这个
57You can be doing this on pen and paper where you're writing out these workflows, Google Docs.你可以用笔和纸来写这些工作流程 Google Docs。
58It doesn't matter, but highlighting where money change hands is really important.这无关紧要,但强调哪里的钱换手真的很重要。
59Step four is spotting repetitive mechanical steps.第四步是发现重复的机械步骤。
60Why do you want to do that?你为什么要这么做?
61Well, you want to do that because that's where there's an opportunity to do some sort of, you know, agent or automation.嗯,你想这样做,因为那里有一个机会 做某种,你知道,代理或自动化。
62So you're going to want to spot those.所以你会想看到这些。
63And then, you know, again, take note of what that is.然后,你知道,再次, 注意它是什么。
64例如,检查新线索,网站表格,Google Ads,Facebook讯息,电影通话,
65that might take five minutes every day or 10 minutes every day.这可能需要5分钟 每天或10分钟。
66And if you can save people in this owner 10 minutes every day, what's that worth to him?如果你能每天救出10分钟的人 那对他有什么意义?
67Well, if that person is making $250,000 a year, $500,000 a year, a million dollars a year,如果那个人每年赚25万美元,50万美元,每年100万美元,
68you can literally quantify that and it becomes thousands of dollars.你可以用数量来表示,然后变成几千美元。
69So if you can say, hey, I'm going to save you 50 hours of time this year,所以,如果你可以说,嘿, 我会节省你50小时的时间 今年,
70100 hours of time this year, 150 hours of time this year, what's that worth to you?今年的100小时,今年的150小时,你有什么价值?
71And if that person's time is worth $400 an hour,如果那个人的时间值每小时400美元
72then you can go and just be like, well, I'm going to go ahead and save you all that time然后你可以去,只是喜欢, 好了,我要去 前进,救你所有的时间
73and you're going to be able to make more money.你就能赚更多的钱了
74So that's step four.这就是第四步。
75Step five is you're going to quantify the cost of those steps.第五步是,你要量化这些步骤的成本。
76So I kind of just talked a little bit about that.所以我刚刚谈了一下这个问题。
77Quick break to invite you to something.快速休息,邀请你的东西。
78Now, this isn't an ad.这不是广告
79I just want to invite you to a free event because I think that you're going to get a lot out of it.我只是想邀请你参加一个免费的活动 因为我觉得你会得到很多的。
80I wanted to take one hour of time where we just talk about building businesses in the age AI.我想花一个小时的时间 在那里,我们只是谈论 建设企业的年龄AI。
81People say SAS is dying.人们说SAS快死了
82I actually believe the quite opposite.我其实相信 恰恰相反。
83I think that SAS is just evolving.我认为SAS只是进化。
84I think right now is an incredible time to be building我认为现在是一个不可思议的时刻 建造
85software startups that help you craft your dream life.帮助你创造梦想生活的软件启动。
86And for all those reasons, I said, let's just book one hour of time.因为所有这些原因,我说,让我们只订一个小时。
87It's going to be 11 a.m. March 12th.开元十二年三月十一日.
88That's a Thursday where we can go and lock in这是一个星期四 我们可以去那里,锁定
89and just talk about building businesses in the age AI.说说在AI时代建立企业
90I'll include a link in the description and the show notes to join and I can't wait to see you there.我会在描述和表演笔记中加入一个链接,我等不及在那里见到你.
91Step six is create scroll stopping content around that workflow.第六步是创建卷轴 停止围绕该工作流程的内容。
92You're going to not just want to create a product, my friends.朋友,你不会只想创造出一个产品
93No, no, no, no, no.No二别显.
94You're going to want to create media.你会想创建媒体。
95你要继续创作Instagram,
96创建 TikTok ,创建 X 。
97Pick one channel that you're going to focus on and build选择一个频道,你将专注于并建设
98an audience around that.周围的观众。
99It's easier said than done.说起来比做得容易
100Create scroll stopping content.创建滚动停止内容 。
101I know what you're thinking.我知道你在想什麽
102Easy for you to say or that sounds easy, but it really isn't.听起来很简单,但真的不是
103And you're right.你说得对
104But the truth is you can use AI to go and research,但事实是你可以用人工智能去研究
105ask it, you know, in this niche, how are people going viral?问它,你知道, 在这个特殊位置, 人们如何进行病毒传播?
106Give it, you can even ask, you know, a Manus, a Claude code,给它,你甚至可以问, 你知道,一个马纳斯,一个克劳德代码,
107a chat GPT, like, you know, what just like content ideas.聊天的GPT, 喜欢,你知道,什么 只是喜欢内容的想法。
108What are some content ideas that would go viral in this niche and ask it to do哪些内容想法会在这个位置上传播,要求它做
109create a calendar for you so you can use it as an AI CMO.为您创建日历, 以便您使用它作为 AI CMO 。
110And, you know, the best thing you can do is, in my opinion,而且,你知道,你能做的最好的事情是,我认为,
111use something like Manus or use something like Claude code使用马努斯或克劳德密码
112and create some automations around making并创建一些自动化 围绕制作
113a repetitive task around, you know,一个重复的任务围绕,你知道,
114getting content ideas, giving script ideas and creating content.获得内容想法,给出脚本想法和创建内容.
115You can use AI to create some of that content.你可以用AI来创造一些内容.
116I'm starting to see AI videos that are actually like,我开始看到AI的视频 实际上是,
117you can barely tell that they're AI videos.你几乎看不出他们是AI视频。
118You can use AI videos.你可以使用AI视频.
119You can either do it yourself.你也可以自己来
120You can record it yourself.你可以自己录下来。
121You can do faceless content.你可以做无脸内容。
122But the point here is, and you can also use something但这里的要点是,你也可以用一些东西
123like an OpenClaw that actually just does this all repetitive for you,就像一个OpenClaw,实际上 做这一切为你重复,
124Claude co-work.克劳德合作
125I could do a whole episode on this number six.我可以做一个整集 在这6号。
126People let me know if that's interesting.人们告诉我,如果这是有趣的。
127But the point here is that you're going to use some AI automation to come up with ideas for you,但这里的要点是,你会使用一些AI自动化 为你提出一些想法,
128research for you, scripts for you, ideas,为你做研究 为你编写剧本 构思
129and you're going to push it to the limit.你要把它推到极限
130You're not just going to be like,你不只是会像,
131give me content ideas.给我一些内容的想法。
132No, you're going to push it to the limit and ask it to give you non-obvious ideas,不,你会把它推到极限 并请求它给你非明显的想法,
133consistently providing a context, and then doing scheduled tasks持续提供背景,然后执行预定的任务
134so you're getting this on a daily basis.所以你每天都会得到这个
135You're going to want to study step seven, study posts that get saves, replies, DMs.你会想学习第七步, 研究职位 获得储蓄,答复,模式。
136Sounds obvious, but a lot of people don't do it.听起来很明显,但很多人不这样做。
137I recently have been posting on Instagram over the last six, seven, eight months.最近我一直在Instagram上发布 在过去6、7、8个月。
138I can pull it up here.我可以把它拉上来。
139I look at the insights,我看着你的见解
140view insights.观察见解。
141In my latest video, it's got 2,700 likes, 5,000 bookmarks,在我最新的视频里,它有2700个喜欢,5000个书签,
142and I could just see basically我几乎可以看见
143how it compares to other videos.与其他视频相比,
144You develop this intuition around your content.你用你的直觉来发展你的直觉
145You develop your intuition in content.你在内容上发展你的直觉。
146By the way, why do we care about content?顺便说一句,我们为什么要关心内容呢?
147We care about content because, yes, you're going to build an audience我们关心内容 因为,是的,你要去 建立观众
148and then hopefully you can sell this tool that you're building.希望你能卖掉你正在制造的工具
149We don't want to forget we're building a SaaS tool.我们不想忘记我们正在建造一个SaaS工具.
150The other piece of it is when you create content,另一块是当你创造内容时
151that could be used as ads.可以用作广告
152You're going to want to double down on organic angles that convert,你会想在有机角度上翻两番
153but you're also going to want to run step nine, paid ads on the proven organic winners.但你也会想 跑第九步, 付费的广告 被证明的有机赢家。
154Once you've shown that you can prove organically一旦你证明你可以有机地证明
155that you're getting some traction,你得到一些牵引力,
156there's a good chance that those organic pieces of content这些有机内容很有可能
157will be able to work as standalone ads with some good ROI.能够做个独立的广告 和一些好ROI合作
158I'm not saying every single organic piece of content that goes viral.我并不是说每一个有机内容 都会病毒化。
159When I say viral, I mean viral within your niche.当我说病毒,我的意思是病毒 在你的专长。
160The point here is that there's a good chance重点是有好机会
161that if it works on organic, it will work on paid,如果它能用有机的, 它能用付酬的,
162and that's going to be huge for you.这对你来说会是巨大的。
163Your email list is like your foundation.您的电子邮件列表就像您的基金会。
164When sales are down, you can just go and email that list当销售量下降时,你可以直接去发邮件 列表
165and be like, we're doing a discount or we're doing an event和喜欢,我们正在做一个折扣或者 我们正在做一个活动
166because you can't rely on social,因为你不能依赖社交
167either ads or even your organic, that it's going to work.或者广告,甚至你的有机体, 它会工作。
168Having that list of people who are interested in your brand,拥有对你的品牌感兴趣的人名单,
169in what you're doing, is going to be key.在你在做什么, 将是关键。
170Step 11, manually perform the workflow.步骤11,手动执行工作流程.
171Now that we've mapped out this workflow,现在,我们已经规划了这个工作流程,
172you're going to want to manually do it.你会想手动做到这一点。
173Manually is going to help you basically learn手动帮助你学习
174about how to actually perform this piece of work.如何真正完成这篇作品。
175When I say manually, what I mean is当我说手动,我的意思是
176a lot of these future of SaaS businesses are actually going to start offSaaS公司的很多未来 将会开始
177as service businesses with human beings at the core of it.作为以人为核心的服务企业。
178It's actually going to start as being you, the person,它实际上会开始 作为你,人,
179to actually go and fulfill the task.去完成这个任务
180I know that might not be sexy.我知道这也许不性感。
181People look at that and be like, well, that's not what I signed up for.人们看着它,就像,嗯, 这不是我报名的。
182I signed up to create this software business that is going to work 24-7,我签约创立了这个软件业务 24 -7工作,
183is going to have high enterprise value that allowed me to quit my job,将会有很高的企业价值 允许我辞职,
184is going to hopefully sell for a lot of money one day.希望有一天能卖很多钱
185Well, yes, that could be one reason why you want to do this,嗯,是的,这可能是一个原因 你想要这样做,
186but the point here is that但重点是
187you need to really, really be dialed around how to actually perform the outcome.您需要真正,真的 拨打周围如何实际 执行结果。
188Maybe you've done this in a past life, for example,比如说,也许你以前做过这种事
189in the owner of the roofing company, maybe you were that owner in the past在屋顶公司的老板, 也许你过去就是那个老板
190so you know how to do it, but you're going to want to manually perform it所以,你知道如何做到这一点, 但你要去想 手动表演
191probably from the start.可能从头开始
192You're going to want to, step 12, document every step precisely.你会想,第12步,记录每一个步骤。
193Step 13, you're going to want to separate judgment from mechanical tasks.第13步,你要将判断与机械任务分开.
194This is a really important step.这是一个非常重要的步骤。
195AI is incredible at mechanical tasks.AI在机械任务上是不可思议的.
196In judgment, sometimes it's good and sometimes it's bad.在判断中,有时是好的,有时是坏的.
197You're going to want to start with mechanical tasks,你要从机械任务开始
198which leads me to step 14, which is you're going to want to turn your mechanical tasks into agent workflows.这让我进入第14步 也就是你想把你的机械任务变成代理工作流程
199That's the opportunity here.这是这里的机会。
200If you can create those agent workflows, automate a lot of that stuff,如果你能创建那些代理工作流程, 自动化很多的东西,
201that's where a lot of the value is going to be.价值会很多
202Step 15, you're going to want to design agents to complete the full tasks.第15步,你要设计代理完成全部任务.
203Step 16, connect agents to real tools.第16步,连接特工与真正的工具.
204This is using things like MCP, but the idea here is这是使用像MCP的东西, 但这里的想法是
205your agents are going to need skills and tools to actually go and perform these tasks.你们的特工需要技能和工具 来完成这些任务
206That's why you might need to have it hook up to email,这就是为什么你可能需要 把它连接到电子邮件,
207have it hook up to Slack, have it hook up to CRM, have it hook up to Stripe.让它和Slack连接起来, 让它和CRM连接起来, 让它和Frede连接起来.
208You can obviously imagine in the example I gave with the roofing company你显然可以想象 我给屋顶公司的例子
209where you'd have things like email integration over here,在这里你会有邮件整合
210Facebook integration, Stripe, etc.脸书集成,条纹等.
211It's going to need access to that.它需要访问。
212In the beginning you're going to do this manually,一开始你要手动做到这一点,
213but eventually the agents will have access to these tools.但最终特工们会接触到这些工具
214Step 17, add orchestration, retries and verifications.第17步,增加管弦乐,复调和核查.
215I actually saw a really good tweet by my good friend Scott Belsky我其实看到一个非常好的推特 由我的好朋友斯科特贝尔斯基
216on orchestration.管弦乐
217Let me see if I can pull it up.让我看看我能不能把它拉起来。
218Scott Legend used to run Product at Adobe, one of the best seed investors I know,Scott Legend曾经在Adobe经营产品 我认识的最好的种子投资者之一
219invested in some of the biggest consumer companies在一些最大的消费公司投资
220that you probably use.你可能会使用。
221He says,他说,
222I think he's absolutely right.我觉得他绝对是对的
223I see some replies here.我在这里看到一些答复。
224A lot of talk right now on this orchestration layer,现在有很多话要说
225orchestrating agents.组织特工
226That's what you're going to be doing when you're building your new software.这就是你建造新软件时要做的.
227You're going to be orchestrating the agents, the outcomes and the resolutions你将协调特工 成果和决议
228are the end goal.最终目标。
229I think this is just a new paradigm, a new way of thinking around building software.我认为这只是一个新的范式, 一个围绕构建软件的新思维方式。
230Here's another good reply.这是另一个很好的回答。
231If coordination becomes the choke point, whoever owns that layer owns the flow.如果协调成为阻断点,谁拥有该层拥有流量.
232I cannot agree more.我完全同意这一点。
233I think this is where it's going.我想这就是它的去向。
234Going back to here,回到这里
235step 17, you're going to want to add that orchestration retries and verifications layer.第17步,你会想添加 管弦重试和校验层。
236Step 18, you're going to want to store user preferences.第18步,你要存储用户偏好.
237As people are using the product, that's going to be a little bit of your moat,当人们正在使用产品, 那会是你的护城河一点点,
238the user preferences, how they're using it, and then the memory,用户的喜好, 他们是如何使用它, 然后记忆,
239long-term memory into your agent SaaS is going to be an important piece as well.长久的记忆 进入你的经纪人SaaS 将是一个重要的作品。
240You're going to want to, step 19, launch narrow with high-touch onboarding.你会想的,第19步,发射 窄与高触控登机。
241It's very tempting to do onboarding,上船很诱人
242like a sign-up flow and stuff like that that's very short, sweet,像一个注册流 之类的东西 这是非常短,甜蜜的,
243but you want to really get to know the customers, get as much data as possible.但你真的想了解客户 尽可能多地获得数据
244Obviously, you're not going to be able to ask them a thousand questions.显然,你不能问他们一千个问题。
245You have to basically figure out what is the right amount of asking基本上,你必须找出什么是正确的要求量
246in terms of onboarding to make the experience good, but also to create a moat for you.在登船方面 使经验好, 但也为你创造了护城河。
247What I don't want you to do is create something that has basically a very...我不想让你做的是 创造一个基本上...
248You're not getting the right data into the product产品里没有正确的数据
249or you're expecting it later.或者你等会再去
250That also doesn't make the experience good for the customer, could be better.也不利于客户的体验 可能更好
251Or competitors come and just knock you out of your stocks.或者竞争者会把你从股票中抽出来
252By the way, while we're building the product, just so we're on the same page,顺便说一下,当我们制造产品的时候, 只是让我们在同一页,
253we're creating content like what we talked about before.我们正在创造内容 像我们之前谈论。
254We're putting up one piece of content minimum every single day.我们每天都在放一个最起码的内容
255We're trying ads on the ones that work, and we're trying to really understand我们尝试在那些工作, 我们试图真正理解
256and build that foundation of a media company at the core of this.并以此为核心建立一个媒体公司的基础。
257Step 20, publish measurable proof.第20步,公布可衡量的证据.
258Remember we talked about how you're saving time for the owner of the business.记得我们谈过你如何为企业主节省时间吗?
259Well, what is that in terms of revenue hours saved?那么,这算什么 节省的收入时间?
260Step 20 to 21 is move pricing from per seat to per task.步骤20至21是从每个席位到每个任务的移动定价。
261This is one of the reasons why a lot of SaaS companies in the public markets这是很多SaaS公司在公共市场的原因之一
262are down 30%, 40%, 50% from all-time highs.下降30%,40%,50% 从历史最高点。
263They're scared that not only are people going to be able to vibe code他们害怕人们不仅会发出代码
264or use AI to create competitors to whatever product it is,或利用AI创造竞争对手 任何产品它是什么,
265Salesforce, whatever, but it's also the per seat model is losing its allure销售力量,不管什么, 也是每个座位的模型 失去了它的吸引力
266and people just want per task and AI age.人们只想要每个任务和AI年龄。
267Do this thing for me, complete this workflow, and this workflow to me is worth $200帮我做这个 完成这个工作流程 对我来说这个工作流程值200美元
268every time you do it, and that's where it's going.每次你这样做,它就在那里。
269You, as the person building this feature of SaaS, you will be able to compete better你,作为SaaS的创造者, 你将能够更好地竞争
270against the existing products in your space for two reasons.基于两个原因,
271One is, well, for a few reasons.一个是,出于几个原因。
272We've gone more sub-niche, right?我们已经走了更多的子尼采,对不对?
273You can compete against the big venture-backed people你可以和那些有风险的人竞争
274because you're a bit more bespoke.因为你更会说话
275You are building media at the core of what you're doing.你正在把媒体建设成为你工作的核心。
276You have this unfair advantage around not only an audience, but you're building你有一个不公平的优势 不仅在观众周围, 你正在建设
277email, newsletter, and you're also doubling down on paid ads.电子邮件,通讯,你还要加倍 付费广告。
278You're able to basically do better ads than a lot of the competition.你基本上能做比很多比赛更好的广告.
279You're using AI and agents to actually fulfill the work,你利用人工智能和特工来完成工作
280and that's better than having humans, and you'll be able to compete.这比人类还要好 你会有竞争能力的
281It's better because of course AI hallucinates,因为当然是AI幻觉
282but if you do it right and you do it in a small way但如果你做对了,你用小方法做
283and you don't overload with contacts and you're doing checks and stuff like that,并且你不会超载 与接触,你正在做检查之类的事情,
284you will be able to get incredible results.你会得到令人难以置信的结果。
285I think because of that, and also it's going to cost less,我认为因为这个, 而且它会降低成本,
286your cost structure is obviously less.您的成本结构显然更少。
287You don't need to raise millions of dollars你不需要筹到上百万
288if you don't want to.如果你不想的话
289You don't need huge teams of people.你不需要一大队人
290You'll be able to be more cost-effective and you'll be able to move from a per seat basis就能更讲究成本效率 也能从每个座位上移动
291to a per task.每个任务。
292You don't need to start by per task if you don't want to.如果你不想的话 你不需要从每个任务开始
293You can actually start by per seat if it's easier or whatever,你可以从每个座位开始 如果它更容易或什么的,
294but my point here is eventually you're going to want to make your way to a per task basis.但我的要点是 你最终会想走进每个任务的基础
295That's going to shift you, step 22, to outcome pricing.这会把你22步转向结果定价。
296That is the goal here.这是这里的目标。
297Step 23, as your value compounds,第23步,作为你的价值化合物,
298as you go and add more workflows, as you go and do a better job当你去添加更多的工作流程, 当你去做一个更好的工作
299at adding workflows, as you build your brand so you have more trust,在增加工作流程时,随着你的品牌的建立, 你有更多的信任,
300you can increase pricing as that value compounds.,您可以增加定价,因为其价值复合。
301Once you've finished this workflow, say you've done it.一旦你完成了这个工作流程,就说你做到了.
302You've built this really good AI agent software你造了这个非常好的AI代理软件
303that goes and does this better than anyone and it works这比任何人都好,它的工作
304and you feel like you probably can't get more LTV out of it你觉得你可能无法从LTV得到更多
305given the product offering.提供产品。
306That's when you can go and explore那时你可以去探索
307basically increasing into different adjacent workflows,基本增加成不同的相邻工作流程,
308adding different adjacent workflows.添加不同的相邻工作流程。
309People here also can think about,这里的人也可以考虑
310do I want to buy another company?我想买另一家公司吗?
311Do I want to build it myself?我想自己建吗?
312A lot of time here you might not want to buy something.这里有很多时间 你可能不想买东西
313You might just be like AI is so easy to create the product now.你可能只是像AI 是这么容易 创建产品现在。
314You might just want to build the product yourself.你也许只是想自己打造这个产品
315This is going to lead you to step 25, orchestrate multiple agents这会导致你进入第25步 组织多个特工
316across the life cycle.整个生命周期。
317Step 26, build switching costs through data and memory.第26步,通过数据和内存构建切换成本.
318We talked a little bit about that before, but you're going to always want to我们之前聊过这个问题 但你总是想
319layer on more data, more memory.在更多数据,更多内存上。
320Now you have multiple agents across the life cycle.你整个生命周期都有多个特工
321You're probably in a few different workflows.你可能处在不同的工作流程中。
322Step 27, turn those power users into public case studies.步骤27,把这些电力用户变成公共案例研究。
323By this time you probably have these power users, hopefully some,到这个时候,你可能 拥有这些电源用户, 希望一些,
324that are well known in the sub-niche.这在子尼什是众所周知的。
325Turn those into public case studies.把这些变成公共案例
326Don't just create articles, tweets, that sort of thing.不要仅仅创建文章,微博,那种事情。
327I'm talking about full on, send a camera crew or go yourself我说的是满载的,派摄像组来或自己去
328and film these people and showcase that.拍下这些人并展示出来。
329Then put paid spend around that as well.那就把付费开支也花在这上面
330Step 28, hire operators from inside the niche.第28步,从小区内部聘请操作员.
331At this point you're probably making money, profit.这时候你可能赚钱,赚钱。
332Go and reinvest that in hiring operators.去再投资 雇佣操作员。
333Step 29, reinvest profits into distribution第29步,将利润再投资于分配
334and product depth.和产品深度。
335You're now probably in an adjacent workflow,你现在可能 在一个相邻的工作流程,
336but you can also just go deeper但你也可以更进一步
337and then also start spending a lot more money on content,然后开始花更多的钱 内容,
338a lot more money on paid ads.更多的钱在付费广告上。
339When you get to step 30,当你到达30步,
340the goal here is you've become the default execution layer这里的目标是你已经成为默认执行层
341for that sub-niche.为那个小尼什。
342I don't know how this doesn't fire you up.我不知道这怎么不会解雇你
343If you've made it to the end of this, I hope are seeing this and being like,如果你到此为止 我希望能看到这一切 并且像...
344yes, SaaS is being disrupted right now.是的,SaaS现在被打乱了
345People say SaaS is dead.人们说SaaS死了
346I don't know if SaaS is dead.我不知道SaaS死了没
347It's not dead, it's evolving.它不是死,而是进化。
348This is what it's evolving towards.这是它正在向着这个方向发展。
349I've handed you the playbook and the framework on a silver platter.我把游戏本和框架交给你 放在银盘上
350I cannot wait to see what you build.我迫不及待地想看看你造了什么
351I am totally rooting for you.我完全为你着想
352I'm so excited for what you do with this, what you end up building,我很兴奋你用它做什么,你最后建造什么,
353and how it ends up creating impact in whatever niche you create以及它如何最终 产生影响 无论你创造的优势
354and whatever communities you pick and in your own family and personal lives.以及任何你选择的社区 以及你自己的家庭和个人生活
355My name is Greg Eisenberg.我叫格雷格・艾森伯格
356这是初创创意 Podcast。
357If you enjoy this, give it a like, comment, and I'll keep doing this,如果你喜欢,给它类似, 评论,我会继续这样做,
358do more.做更多的东西。
359I have so much fun just sharing as much SaaS as possible.我有这么多的乐趣 只是分享尽可能多的SaaS。
360I thank you for being here with me, for spending your time with me.谢谢你陪我 陪我
361I won't let you down.我不会让你失望的
362I will just continue firing SaaS我会继续解雇SaaS
363into your ears if you're listening on Spotify and Apple如果你在Spotify和苹果上听的话
364and into your corneas, your irises, your eyes, if you're on YouTube.如果你在YouTube上,你的角膜、虹膜、眼睛
365This has been awesome.这是真棒。
366SaaS的未来.
367That's this episode of The Pod.这就是"The Pod"的这一集.
368That's this episode of The Pod. That's this episode of The Pod.这就是"The Pod"的这一集. 这就是"The Pod"的这一集.
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