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《经济学人》硅谷的复古未来主义 [C1] 原声(英)

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P1《经济学人》硅谷的复古未来主义 [C1] 原声(英)8:03

P1 · 《经济学人》硅谷的复古未来主义 [C1] p01 原声(英) (P1)

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时间英文中文
0:02business商业
0:06Schempeter计数器
0:08Retrofuturism复古主义
0:11A new aesthetic is taking hold in Silicon Valley and beyond.新的美学正在硅谷内外扎根。
0:16Astra, the latest artificial intelligence model from OpenAI, is a technological leap forward and an aesthetic jump backward, going by its promotional video.来自OpenAI的最新人工智能模型Astra是一个技术跃进和美学跃退,通过它的推广视频进行.
0:29The clip begins with grainy footage from 1979 of a Massachusetts Institute of Technology researcher testing voice command software.片段以麻省理工学院研究员1979年测试语音指令软件的谷状镜头开始.
0:39Cut to the present, the Eames chair and projector screen remain, but now workers assemble presentations and fiddle with contracts via dictation as they pace around the brown carpet.目前 Eames 的椅子和投影仪的屏幕仍然保留着, 但现在工人通过口述方式收集演示文稿,
0:53Another chills out by building and playing a rocket ship game.另一部通过建造和玩火箭飞船游戏而变得冷淡.
0:57The whole thing is, in a word, retro.整件事,在一句话, 倒退。
1:01A retro revolution is underway in Silicon Valley.硅谷正在发生革命。
展开字幕全文(80 条)
序号英文中文
1business商业
2Schempeter计数器
3Retrofuturism复古主义
4A new aesthetic is taking hold in Silicon Valley and beyond.新的美学正在硅谷内外扎根。
5Astra, the latest artificial intelligence model from OpenAI, is a technological leap forward and an aesthetic jump backward, going by its promotional video.来自OpenAI的最新人工智能模型Astra是一个技术跃进和美学跃退,通过它的推广视频进行.
6The clip begins with grainy footage from 1979 of a Massachusetts Institute of Technology researcher testing voice command software.片段以麻省理工学院研究员1979年测试语音指令软件的谷状镜头开始.
7Cut to the present, the Eames chair and projector screen remain, but now workers assemble presentations and fiddle with contracts via dictation as they pace around the brown carpet.目前 Eames 的椅子和投影仪的屏幕仍然保留着, 但现在工人通过口述方式收集演示文稿,
8Another chills out by building and playing a rocket ship game.另一部通过建造和玩火箭飞船游戏而变得冷淡.
9The whole thing is, in a word, retro.整件事,在一句话, 倒退。
10A retro revolution is underway in Silicon Valley.硅谷正在发生革命。
11Outside Elon Musk's diner in Los Angeles, a homage to 1950s Americana, can be spotted at least a few cyber trucks, Tesla's beefed up version of the 1981 DeLorean.在艾隆·穆斯克在洛杉矶的餐厅外面, 向1950年代的美国餐馆致敬, 至少可以发现几辆网络卡车, 特斯拉对1981年的德洛里安号的充斥。
12Parmalaki founded not just Anderil, a defense firm named after the sword from J.R.R.帕尔马拉基不仅建立了安德里尔,一家以J.R.R.R.的剑命名的国防公司.
13Tolkien's Middle Earth, but also Modretro, which makes replicas of video game consoles from the 1990s.托尔基安的"中地球"(Middle Earth),同时也是Modretro,从1990年代开始制作电子游戏控制台的复制品.
14Andresen Horowitz, the world's largest venture capital firm, has rebranded itself in the Art Deco style.世界上最大的风险投资公司安德烈森·霍罗维茨(Andresen Horowitz)在艺术德科风格中重新命名了自己.
15Anyone who's anyone has an opinion on the fallen beauty of the world.任何人的任何人对世界堕落的美丽都有看法.
16The boss of Stripe, a giant payments firm, has given out grants to projects in search of new aesthetics.Frede的老板, 一个巨大的支付公司, 已经向项目提供赠款 寻找新的美学。
17But many more techies think the answers lie in the past.但更多的技术人员认为答案就在于过去。
18Some dismissal this as the midlife crisis of an industry whose power has outgrown its casual look.有人认为这是一个行业的中年危机, 它的力量已经超越了它的随意外观。
19Much has been written about Mark Zuckerberg's tough guy transformation, but he still works at one hack away.已经写了很多关于马克·扎克伯格的硬汉改造, 但他仍然工作在一个黑客离开。
20Sam Altman, boss of OpenAI, rarely uses capital letters in his earth-shaking correspondence.OpenAI的老板萨姆·阿尔特曼(Sam Altman)在他的震动地球的通信中很少使用大写字母.
21The glass boxes techies live and work in are far less grand than those of tycoons past.玻璃盒的科技 生活和工作 远不如大亨过去。
22A visit to the soaring Art Deco tower General Electric erected in Manhattan,参观在曼哈顿兴建的 飞腾的艺术德科塔 通用电气,
23or the kitsch castle William Randolph Hearst built in California,或者威廉・伦道夫・赫斯特在加州建造的城堡
24would make any billionaire consider refashioning himself as a mid-century mogul or a neo-classical titan.任何亿万富翁都会考虑 把自己重新塑造成一个世纪中叶的恶魔 或者新古典主义的巨人
25It cannot be a good business decision to be of one's time, when that time is so unpopular.当那个时候如此不受欢迎时,做一个属于一个人的好商业决定是不可能的。
26According to a survey from Pew, nearly half of Americans say they would rather live in the past.根据皮尤的一项调查,近一半的美国人说他们宁愿生活在过去.
27Only a small group would prefer the future.只有一小部分人更喜欢未来。
28The past has always found fans among the very young and the very old,过去总是在年轻和年老的人中找到粉丝
29but hardly ever has the future seemed so toxic if the opposition to data centers is anything to go by.但是,如果对数据中心的反对有任何进展,那么未来似乎几乎从未如此有毒。
30Politics in the rich world is mostly an exercise in promising, however fancifully,富裕世界的政治大多是充满希望的实践,无论多么幻想。
31to make the economy look like it did decades ago.让经济看起来像几十年前一样
32Among the many re's that comprise the populist agenda are rearmament,民粹主义纲领的众多内容包括重新武装
33reindustrialization, renationalization, reshoring, and even remigration.重新工业化、重新国有化、恢复甚至重新移民。
34The screen will be the front line of the retro revolution.银幕将成为复古革命的前线.
35For decades, these portals to the digital world got thinner, bigger, and more numerous.数十年来,这些通往数字世界的门户越来越稀疏,更大,数量也越来越多。
36In his first big announcement, John Turnus, Apple's new boss, unveiled a foldable iPhone,在他的第一个大公告中,苹果公司的新老板约翰·特努斯(John Turnus)为可折叠的iPhone揭幕,
37making the devices larger still.让设备变大
38Yet at least as much energy is going into replacing the screen但至少同样多的能量 正在更换屏幕
39with objects that blend into ordinary, which is to say retro, life.与物体 混合到普通的, 也就是说,回顾,生命。
40Rings, glasses, watches, and even pendants are all wearable vessels戒指,眼镜,手表,甚至柱子都是可以穿的
41that promise their host an unconstrained 20th century experience向东道主保证 20世纪无拘无束的经历
42with the perpetual assistance of a godlike computer from far in the future.未来永远有神一样的电脑协助
43The first retro billionaires are already being minted.第一批亿万富翁已经被铸造了。
44Kim Kardashian, a reality television star, might seem like a mogul at peace with her time,金·卡戴珊,一个真人秀电视明星, 可能看起来像一个魔兽 与她的时代和平相处,
45but her underwear brand, Skims, is a well-marketed reboot of Spanx from the 2000s,但她的内衣品牌Skims 是2000年代的Spanx的畅销重制版
46which is itself a reboot of the Victorian-era Lady's Corset.它本身就是维多利亚时代女神座堂的重现
47Last year, OpenAI paid an astonishing $6.5 billion to acquire the services of Sir Johnny Ive,去年,OpenAI为获得约翰尼·伊夫爵士的服务支付了惊人的65亿美元,
48a British designer responsible for many of Apple's greatest hits in the 2000s英国设计师 负责苹果公司2000年代的很多大点击
49in pursuit of an attractive and reportedly screenless vessel for its AI bots.追赶一艘有吸引力的无屏蔽的船 来对付它的人工智能
50But it is Sir Johnny's business partner, Mark Newsome, whose work truly encapsulates the coming retro style.但是,这是约翰尼爵士的商业伙伴,马克·纽森,他的作品真正地概括了即将到来的复古风格.
51His bright and boxy Ford 021C concept car, unveiled in 1999,他的明亮和拳击福特021C概念车,于1999年揭幕,
52is among the greatest retro products never built.是有史以来最伟大的产品之一
53Capitalism has not generally been kind to those who try too hard to put back the clocks.资本主义一般对那些努力把时钟放回去的人并不友善.
54Any backward technological tendencies a modern worker has, like using an old phone,任何落后的技术倾向 一个现代工人, 像使用旧电话,
55are crushed on contact with the real world.在与现实世界的接触中被粉碎。
56History is littered with companies that try and fail to revive their fortunes历史充斥着试图和未能恢复财富的公司
57by returning to a former design, particularly in the car industry.回到以前的设计, 特别是在汽车工业。
58Already the latest retro wave is creating casualties最新一波已经造成了伤亡
59who misjudge the delicate balance between new technology and old design.他们误解了新技术和旧设计之间的微妙平衡。
60Ray-Ban Wayfarrer框架,用于Meta的新AI眼镜,
61is surely meant to distract from the cameras peeking from their corners,这确是要分散摄像头的注意力,
62yet to interact with someone wearing them can be doubly unnerving,和戴着它的人互动会让人不安
63since they are both pointing a camera at you and often wearing sunglasses.因为他们都用摄像机指着你 经常戴墨镜
64Even so, profits will flow to those businesses that can make their customers feel即使这样,利润也会流向那些能让客户感到
65as if they are inside a Faraday cage, undisturbed by the digital world.仿佛在法拉第笼子里 不受数码世界的干扰
66That is already the goal of some trendy nightclubs,这已经是一些流行夜总会的目标了,
67which require that phones stay in pockets or bags,要求电话留在口袋或袋里,
68and those few restaurants snooty enough that diners are dissuaded from photographing their food.和那些少数的餐馆 声名狼藉 以至于餐厅 被劝阻拍摄他们的食物。
69Schools and universities will increasingly pitch themselves as sacred tech-free environments.学校和大学将日益成为没有技术的神圣环境。
70A decade ago, a child with an iPad might have been a marker of affluence.十年前 一个有iPad的孩子 可能是富裕的标志
71Now it is a sign of neglect.现在,这是忽视的迹象。
72Bosses might soon find themselves attracting workers to their firms老板可能会很快发现自己吸引工人来他们的公司
73with the promise of retro cubicles and formal dress codes.与承诺 复古小屋和正式的着装规范。
74It is a great irony that American capitalism should be so obsessed with the past美国资本主义应该如此沉迷于过去,这非常讽刺
75as it hurtles ceaselessly towards the future.因为它无休止地伤害未来
76Reviving some version of the old world might be the best chance恢复旧世界的活力也许是最好的机会
77that tech bosses have to stem the growing hostility towards them.技术主管必须阻止 对他们的日益敌意。
78But it is also a warning.但这也是一个警告。
79If society continues to turn on them, it may take to winding the clock back itself,如果社会继续向它们倾斜, 可能要让时钟恢复过来,
80threatening the whole edifice and the futuristic dreams of Silicon Valley in the process.威胁整个大厦 以及硅谷未来梦想
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